A number of department stores in Shencheng have undergone a makeover. "No transformation and no survival", who can run faster?

The decline of traditional department stores seems to have become a trend. From the farewell of Isetan, Pacific Department Store and Landmark Plaza in Meilong Town to the closure of the Sixth Department Store, Huilian Commercial Building and Shanghai Women’s Products Store, the old department stores have "left" one after another. At the same time, shopping centers are experiencing rapid development. In 2024, Shanghai plans to open 52 shopping centers (including old renovation projects) with an area of 3.8 million square meters, a five-year high.

There are e-commerce platforms chasing online and shopping centers encircling offline. The traditional department store format has long been "no transformation and no survival". A survey by Xinmin Evening News reporter found that in recent years, a number of department stores in Shencheng changed their faces to seek nirvana and rebirth, and a number of shopping centers used their brains to create hot topics frequently. Everyone has a consensus that there is no longer an era of "lying and winning" in physical commerce. It is necessary not only to stand up and run, but also to compare who runs faster.

Time is stagnant, and traditional department stores are closed.

On March 25th this year, Shanghai Meilong Isetan Department Store Co., Ltd. announced that it would officially terminate its business on June 30th, 2024. This closure has made many Shanghai residents feel embarrassed.

As one of the earliest foreign department stores in the mainland, Isetan was once a symbol of fashion and trendy, and took the lead in introducing a number of Japanese and overseas brands. In particular, Isetan in Meilong Town, where it is located, and CITIC Pacific and hang lung plaza around it once formed the "Mei Taiheng Golden Triangle", which is the representative of Shanghai’s high-end business.

During the Qingming small holiday, Isetan in Meilong Town launched a clearance promotion to speed up the retreat. However, compared with the "nostalgia" with different opinions on the Internet, the heat in the shopping mall is not so high. Only some counters have welcomed groups of customers who sweep goods, and most of them are Japanese-made goods with high cost performance.

"Time seems to have stopped here." Ms. Lu used to work in an office building on Nanjing West Road. At noon, she had lunch in Isetan, Meilong Town, and then went shopping with her colleagues to see the new clothes and cosmetics. It was her daily life. But I haven’t been to another company for about seven or eight years. "I heard that I was going to close the store, so I just wanted to come back and have a look. I didn’t expect that the brand and layout here have not changed, or they were the same. Traditional, low-key but lacking in new ideas, no wonder there are no people now. "

Beauty cosmetics on the first floor, beauty cosmetics and underwear on the second floor, and clothing, shoes, bags and accessories on the third floor and above. Many brands make young people feel strange. Grocery, restaurants and beauty shops are randomly distributed on each floor. Except for the dessert on the fifth floor, other restaurants are hidden in the corner, with few guests. Only the supermarkets and food streets in the basement are popular. Xinmin Evening News reporter saw on the Internet that some young consumers who heard the news bluntly said after punching in, "The sense of sight of old-fashioned shopping malls seems to have returned to the last century."

Not just Isetan. On February 18th this year, Shanghai Sixth Department Store officially closed its store after closing its business. Next to it, Pacific Department Store Xuhui Store, which has been operating for 30 years, bid farewell to Shanghai consumers last year. Prior to this, Pacific Department Store Huaihai Store, New Railway Station Store and Landmark Plaza were closed one after another. In other cities, it is not uncommon for department stores to close.

Focusing on the experience economy, shopping centers have risen.

Shanghai is the birthplace of modern department stores in China. Xianshi Department Store, one of the four largest companies in Nanjing Road, is the ancestor of Shanghai department store industry. In 1995, First Yaohan opened, which is the first large-scale department store with Sino-foreign joint venture in China. Since then, the department store format has ushered in a "golden age."

However, with the rise of e-commerce, people can easily shop through mobile phones without spending time in physical stores. In addition, large shopping centers are opened in all corners of the city, providing diversified shopping, dining, entertainment and experience places, attracting a large number of consumers. The competitiveness of department stores has been seriously challenged.

According to industry insiders, many old department stores have been in business for more than ten years or even decades, and their decoration is often relatively old, and the proportion of formats is relatively traditional, mainly based on traditional goods such as clothing and household department stores. With the changes of the times and the upgrading of consumer demand, this traditional business model has been difficult to meet the needs of modern consumers. "Now consumers need not only the goods themselves, but also the comfort, convenience and fun in the shopping process, which is precisely the shortcoming of department stores."

Compared with the traditional department stores, the shopping centers in Shanghai are opening more, bigger and farther. According to the statistics of Shanghai Shopping Center Association, by the end of 2023, there were 381 existing shopping centers (over 30,000 square meters) in Shanghai, with a total construction area of 2,825.76 square meters. Among them, there are 16 super-large shopping centers over 200,000 square meters, including Lujiazui Shanghai Center, Shanghai Global Port, Wujiaochang Heshenghui and Nanxiang Impression City.

Nowadays, shopping centers have become the main force of physical commerce. In 2024, there will be 52 more shopping centers (including old renovation projects) in Shanghai, with five new towns as the main layout areas, and 40 new projects are small and medium-sized shopping centers with a floor area of less than 100,000 square meters, which will cut into many sub-sectors such as parent-child, elderly, food, sports and entertainment training, focusing on community commerce close to the needs of citizens.

Enrich the combination of formats and harvest offline traffic

The core advantage of high-energy players in shopping centers is to provide consumers with good space environment services through the collection of different formats, create highlights of scenes and topics, attract and retain consumers, and become a gathering place for offline traffic.

As the largest shopping center in the downtown area of Shanghai, in 2023, Shanghai Global Port ranked first in Shanghai’s commercial sales with a good annual sales income of 20.3 billion yuan, surpassing the 17.1 billion yuan of Shanghai hang lung plaza. From the "big and earthy" that was ridiculed by the crowd ten years ago to the "king of popularity" today, what did Shanghai Global Port do right?

Entering the global port, its large area and complete functions are breathtaking, as if it were a giant aircraft carrier with commercial functions. According to reports, Global Port is constantly adjusting and upgrading its brand format every year, with an average annual new rate of nearly 10%. In 2023, it introduced more than 30 first stores, including the tomato pocket of Chaowan Collection Store, DIY handmade brand HOOWD2Y, and Zhiqu Hanfu, which injected full momentum into the consumer activity index and also harvested huge traffic for shopping malls.

Breaking through the traditional shopping center model, Shanghai Global Port has also integrated diversified artistic activities into daily business operations, and has gradually mastered the happy password of young people’s "interest consumption". The performance hall on the 4th floor was upgraded, and the National Figure Skating Champion Team was ushered in at the beginning of the year. Symphony concerts and popular stage plays were also introduced, and exhibitions such as the Louvre Collection Art Exhibition and the Legend Picasso Art Exhibition were even more popular and well-received, becoming a cross-border blend and trend gathering place of Shanghai’s multiculturalism.

Also focusing on all-age customers, Hongqiao Nanfeng City takes the parent-child format as the entry point, and uses the "baby economy" to drive the consumption demand of the whole family and increase the consumption stickiness. After 9 years of opening, the atrium of Nanfeng City in Hongqiao has to make 6 to 7 IPS every year, and the well-known cartoon authorized IP has been basically used once. Around the parent-child, the mall has a variety of formats from retail, catering to education and entertainment experience, and the brands are quite complete. In the process, it has established the benchmark image of "Puxi Parent-child Shopping Mall".

Nanfengcheng’s IP exhibition "Exploring the Wonder Leopard Hidden Forest" is very popular.

In order to let the parents of "Walkers" settle down to shop and really turn "flow" into "reserve", Hongqiao Nanfeng City has also used a lot of brains. For example, while doing IP in the atrium, it has created a flash zone for car brands, realizing the consumption experience of "Mom Walkers, Dad Watching Cars" and creating traffic for its own physical stores; For example, in non-winter and summer vacations, introduce art IP to attract surrounding white-collar workers, enrich the source of customers, and create opportunities for non-catering shops.

Finding its own position, the department store still has something to do.

Based on the present situation, how should department stores be transformed and broken? After ten years of struggle and exploration, the way out for department stores is very clear. There are only two ways, one is to be big, and the other is to be specialized.

The so-called big, not only to expand the area, more importantly, to expand the format, to provide more tricks, so that customers continue to do repeat business; The so-called specialization is to locate more accurately and closely. The elderly, urban white-collar workers, mothers and children, and the second element are all market segments that can be deeply cultivated.

Last weekend, First Yaohan held an annual special thank-you meeting to warm up the "May 5 th Shopping Festival", taking "the sales promotion with the biggest discount in the whole year" as a gimmick to attract consumers to "buy in buy buy" in advance. Wang Jia, deputy general manager of First Yaohan, said that department stores are purposeful consumption places, which are different from shopping malls. However, in order to meet customers’ diversified needs and personalized preferences, brand changes have never stopped. Making beauty bigger and stronger and increasing catering brand drainage are the two main lines. "After the adjustment, the number of planned cosmetics brands on the first floor increased from 34 to 45, and 27 beauty brands were renewed and upgraded, further confirming the head position of Yaohan beauty category in the Shanghai market. Next month, the renovation of the fa? ade project will be started, and the big curved wall and spiral staircase will be made into’ online celebrity punch point’. "

When it comes to restructuring, New World Daimaru Department Store will start a high-rise renovation this year. Inspired by "Crown", it will create the "Eye of the Bund" and set up bright spots such as cultural art galleries, interactive spaces, wild gardens and brand shows, aiming to become the punching point of online celebrity in the eyes of citizens and tourists. Ye Yifan, executive director of New World Daimaru Department Store, said that the renovation is not only an upgrade of the physical space of the mall, but also an innovative attempt of the traditional department store format, hoping to attract more fashionable and young consumers, so that they can find their own consumption scenes at different times.

Bailian ZX on Nanjing East Road became the second sacred place of Shanghai.

There are also some old department stores that cut into market segments and transformed from comprehensive department stores into theme department stores. Among them, the most successful case is undoubtedly Bailian ZX Creative Fun Field, the first commercial building in China with the theme of "Secondary Element" transformed from hualian department store. Every detail in the shopping mall is "embracing the second element", which is based on the "Z generation" culture and circle recognition as a whole. Starting from the construction of a common discourse system, we will convey the attitude of "knowing you" to the second element lovers and create a community space gathered because of their common love for the second element culture. Only one year after its opening, Bailian ZX Creative Fun Field has become the "Secondary Cultural Holy Land" for the younger generation of social consumption in Shanghai. During the Spring Festival this year, its single-store passenger flow increased by 63%, and its sales scale increased by 175%.

There are also established department stores such as the First Department Store Commercial Center and New World City, and some floors are also taken out to create a "second-yuan" theme block and performing arts space. With the help of business travel and cultural exhibitions, more young consumers are attracted to the store. "We hope to attract more young customers by upgrading our products and services." Zhao Weigang, general manager of the First Department Store Commercial Center, said that the First Department Store has built a 4,000-square-meter "star space" on the seventh floor of the mall, with 12 immersive theaters, which has become a new landmark of Shanghai’s performing arts. "According to our research, female consumers born in the 1990s are the main force of’ Star Space’ to watch the drama idolize, and they are also the main customers we are trying to attract."

There are many volumes in the market, and Shanghai’s business will work hard. With the continuous advancement of the times, whether it is a department store or a shopping center, business upgrading and adjustment has always been a constant proposition, and it is also an important measure to maintain competitive advantage. Only by aiming high can Shanghai become the gathering place of new consumer brands, the source of model innovation and the vane of consumption trend, and accelerate the promotion of the attraction and influence of international consumer center cities.

(The original title is: "Young people punch in Shanghai Old Department Store: Like going back to the last century! "No transformation, no survival", who can run faster → ")

2016 is the most anticipated film nomination exposure! 41 big movies for you to watch.

   Special feature of 1905 film network 358 cinema films, 44 billion box office, Chinese and foreign co-productions, IP, internet plus, word-of-mouth marketing … … In the climax and trough of a wave of movie topics, unconsciously, 2015 gradually left us. In 2016, Chinese movies and the mainland film market are still hot — — The magic films "The Great Wall" and "The Mermaid" are huge, and the lineup does not lose to Hollywood; "Flying Tiger on the Railway", "Romantic Death History" and other films are taken from historical themes, ringing alarm bells; "Chill 2", "operation mekong" and other brain-burning blockbusters gather powerful stars to play; China’s sci-fi blockbuster "Three-body" is about to make a grand debut; Xiaogang Feng also brought Fan Bingbing back to the realistic theme "My name is Li Xuelian" … …

 

    On the other hand, China, a big ticket warehouse, has been paid more and more attention, and films from all over the world have rushed to the beach to compete for 34 sub-accounts. We also have more and more opportunities to see Hollywood blockbusters in cinemas at the same time as European and American countries.

 

    What movies will surprise us in the new year? For 2016, we all have too many expectations. This nomination list of the most anticipated films in 2016 came into being, covering all the films and filmmakers you are looking forward to seeing in this new year, as well as the more prosperous China film market.


Most worth looking forward toChinese film

 

    IP, which was hot last year, is expected to continue to dominate the trend this year, but nowadays, the audience with increasingly keen "observation" has learned how to distinguish gravel from pearls, and the movie viewing experience of fans will also push the survival of the fittest in the film market. It is reported that domestic films are expected to achieve a double leap in quantity and quality in the new year, and we have reason to believe that such a beautiful vision will soon become a reality.

 

    In the dazzling list of new films, we have selected ten most anticipated Chinese films for appreciation. These ten films have their own merits and are hard to distinguish. They are all heavyweight works that can’t be underestimated in the film viewing list in 2016. Let’s wait and see.

 

the mermaid

Director: Stephen Chow

Starring: Deng Chao, Yuqi Zhang, Jelly Lin and Wu Yifan.

Release date: February 8, 2016

Highlight: Master Xing is still an irreplaceable king of comedy in many people’s minds. How will The Mermaid, which has been honed for three years and invested heavily in production, inherit his old man’s iconic nonsense style?

 

Great wall

Director: Zhang Yimou

Starring: Andy Lau, Zhang Hanyu, Lu Han, Eddie Peng Yuyan and Matt Damon.

Release date: December 2016

Highlight: The strongest lineup is coming! The Great Wall is Zhang Yimou’s first masterpiece after he joined LeTV. The starring list includes domestic and overseas big-name stars, and its importance can be seen.

 

Sword of the Third Young Master

Director: Tung shing Yee

Starring: Kenny Lin, Peter Ho and Jiang Yiyan.

Release date: to be determined

 

Highlight: Nearly 40 years ago, The Sword of Three Teenagers, starring Tung shing Yee, was regarded as a classic by fans. Now, the remake is played by Kenny Lin and other small fresh meats. For the fans of martial arts films, it is still the feeling of going back in time in a trance.

 

Operation Mekong

Director: Lin Chaoxian

Starring: Zhang Hanyu, Eddie Peng Yuyan and Feng Wenjuan.

Release date: to be determined

Highlight: Lin Chaoxian, who has always been passionate, has returned to his best crime theme after Breaking the Wind, while Zhang Hanyu, the mr. six, and Eddie Peng Yuyan, the fresh meat, are the welfare of fans.

 

My name is Li Xuelian.

Director: Xiaogang Feng

Starring: Fan Bingbing

Release date: to be determined

Recommended reason: Liu Ye and Xiaogang Feng, the winner of Golden Horse, who played tickets in mr. six, returned to realism, and the film was adapted from Liu Zhenyun’s novel I’m not Pan Jinlian, which are the highlights.

 

The history of romantic extinction

Director: Cheng Er

Starring: Ge You, Zhang Ziyi and Tadanobu Asano.

Release date: to be determined

 

Highlight: Director Cheng Er is a blockbuster if he doesn’t make a shot. After "lethal hostage", the massiness of "Romantic Death" and the lineup of Starlight Glimmer’s Cass are amazing, and Ge You and Zhang Ziyi cooperate again, which is self-evident.

 

Flying Tiger on the Railway

Director: Sheng Ding

Starring: Jackie Chan, Xu Fan, Darren Wang, Z.TAO and Wang Kai.

Release date: October 2016 (Mainland China)

Recommended reason: Sheng Ding began to focus on the Anti-Japanese War after filming "Save Mr. Wu", gathering popular fried chicken Wang Kai, Darren Wang and Z.TAO. What kind of blood will they collide with action movie superstar Jackie Chan?

 

Chill 2

Director: Lok Man Leung, Kim-ching Luk.

Starring: Aaron Kwok, Tony Leung Ka Fai, Eddie Peng Yuyan and Yang Caini.

Release date: to be determined

 

Highlight: The return of Aaron Kwok, Tony Leung Ka Fai, Eddie Peng Yuyan and other original crew members is highly ornamental. In the set photo exposed in Chill 2, Eddie Peng Yuyan once pointed a gun at Aaron Kwok, suggesting that the story will undertake the first part to reveal a bigger conspiracy, and Chow Yun Fat’s joining is a surprise.

 

Li na

Director: Chen Kexin

Starring: to be determined

Release date: to be determined

Recommended reason: Chen Kexin’s perspective has always been calm and unique. This time, he chose to shoot a biographical film. Although it focuses on a world-famous tennis player, the film will integrate the rapid development of China in recent years from a small perspective, and it is foreseeable that the style will still be sharp.

 

Beijing meets Seattle 2

Director: Xue Xiaolu

Starring: Tang Wei, Wu Xiubo

Release date: April 29, 2016

 

Highlight: The first work of "Beijing Meets Seattle" was highly praised, and the sequel continued the combination of "Goddess" and "Uncle". The return of Tang Wei and Wu Xiubo ensured the film’s gold-absorbing ability.

Taiyuan BMW i4 is on sale, with a maximum profit of 115,000 yuan! Today’s juhui

[car home Taiyuan Preferential Promotion Channel] Recently, a remarkable price reduction discount was ushered in the Taiyuan market, with the highest discount reaching an astonishing 115,000 yuan, which reduced the minimum starting price to 324,900 yuan. This preferential activity is under way, and interested consumers can click the "Check Car Price" button in the quotation form to strive for higher preferential strength.

太原宝马i4特价出售,最高让利11.5万!今日钜惠

The BMW i4 adopts the iconic kidney-shaped air intake grille design with streamlined body lines, showing its sense of movement and technology. The front face design is simple and full of power, and the headlights are sharp, which adds a sense of fierceness to the whole front. The overall style is fashionable and futuristic, which fully demonstrates the innovative concept of BMW brand in the era of electrification.

BMW i4 has a body size of 4785mm*1852mm*1455mm and a wheelbase of 2856mm. The side lines of the car are smooth, showing a dynamic and compact design style. The front tread is 1601mm, the rear tread is 1630mm, the front tyre size is 245/45 R18, and the rear tyre size is 255/45 R18. In addition, the rim style is fashionable and sporty, which further enhances the overall visual effect.

太原宝马i4特价出售,最高让利11.5万!今日钜惠

The interior design of BMW i4 combines modernity and technology. A 14.9-inch high-definition touch screen is equipped in the center of the center console, which supports voice recognition control of multimedia system, navigation, telephone and air conditioner, providing a convenient operating experience for drivers. The steering wheel is made of leather, which can be manually adjusted up and down and front and back, improving driving comfort. The front seats in the car are made of a variety of materials, which provide heating function and support electric memory function, bringing comfortable riding experience to drivers and passengers. The rear seats can be laid down in proportion, which increases the flexibility of space. In addition, the car is equipped with USB and Type-C interfaces, and the front seats also have wireless charging function, which meets the needs of modern drivers for technology and convenience.

太原宝马i4特价出售,最高让利11.5万!今日钜惠

The engine of BMW i4 has excellent power performance, with the maximum power of 250kW and the maximum torque of 430N·m, which provides the driver with strong power output and excellent driving experience.

Car home car owner shared his car buying experience, saying that although the configuration parameters of I-series models are similar, he still chose the imported BMW i4, mainly because of its high value and personalized design. He said: "The big nostrils are not mediocre at first glance. People who drive out are guessing at 600,000. I am embarrassed." This unique design not only shows his personality, but also wins the appreciation of others.

Summary of 2019 Shanghai Auto Show such as New 3 Series/New Q3.

● Auchan COSMOS DCT

  Shanghai Auto Show is about to kick off, and Auchan will release the DCT version of COSMOS at this auto show. During the museum visit, we also photographed a new car.

Home of the car

  The design of the new car is consistent with the existing models, adopting the design language of Auchan automobile family style, and a large-area U-shaped grille with a diamond-shaped middle net. The lines on the side of the car body are simple and smooth, and the silver-black multi-spoke aluminum alloy rim style is dazzling. In terms of body size, its length, width and height are 4840×1860×1890mm and its wheelbase is 2820mm respectively.

  Power system part, which will be equipped with a power combination of 1.5T+7-speed dual clutch. Previously, the car’s 1.5T and 1.5T+ hybrid motor systems have been launched, and the launch of new models will bring more choices to consumers.


● Cheetah CS9 Urban Edition

  On the eve of the opening of the Shanghai Auto Show, the car home Museum team photographed the real car of the urban version of Cheetah CS9. As a new model of Cheetah CS9, the car will be released during this auto show.

Home of the car

Home of the car

  Cheetah CS9 Urban Edition has made some adjustments to the appearance on the basis of the existing models. The front face is decorated with a brand-new vertical grille, and the shape of the front bumper has also changed. The lower grille area is larger, and there are new fog lights on both sides. At the tail, the new car also adopts a brand-new rear surround, which is more fashionable.

  In terms of power, from the body logo, the car is equipped with a power combination of 1.5T+CVT. Referring to the current model, the maximum power of the 1.5T engine is 150 HP and the peak torque is 210 Nm.


● Tucki P7

  The 2019 Shanghai Auto Show is about to open on April 16th, and the reporting team in front of car home photographed Tucki P7. The new car will be launched in the world at this Shanghai Auto Show.

Home of the car

  Tucki P7, as the brand’s first car product, has a four-door coupe-like overall shape, and its slender body makes it look very elegant. From the previous preview, the new car will adopt the popular split headlight design, with the top light strip running through the left and right, which broadens the visual effect of the front face, and adopts the design without a middle net with the characteristics of electric vehicles, and enhances the design sense of the front face through the use of curved surfaces.

Xpeng Motors Xpeng Motors P7 2019 Basic Model

Xpeng Motors Xpeng Motors P7 2019 Basic Model

Xpeng Motors Xpeng Motors P7 2019 Basic Model

  The rear part of the car body adopts slip-back modeling, which moves the visual center of gravity of the whole car backwards and creates a certain sense of movement. After careful observation, we can also see that the tail edge is slightly upturned, forming a miniature integrated tail wing, which further enhances the sense of movement of the car. The design of the taillights is relatively flat. Combined with the spy photos of the previous camouflage prototype, we can conclude that the car adopts a penetrating design. In addition, the new car will be equipped with NVIDIA DRIVE Xavier autopilot chip, which makes it have L3 autopilot capability at the hardware level.


● Jetway X95

  On the eve of the opening of the 2019 Shanghai Auto Show, we photographed the Jietu X95 real car in advance. The new car will be positioned as a medium-sized SUV and will be launched this year.

Home of the car

  In terms of appearance, the new car adopts a hexagonal air intake grille, with a dense lattice design inside. The upper and middle position is the English LOGO of Jietu brand, which is attached to a red decorative strip. The upper and lower edges of the grille are surrounded by chrome-plated decorative strips, and the left and right sides are decorated with black paint. The headlight group of the new car has a unique shape and complex internal structure, and the lines near the headlights increase the sense of design to some extent.

Home of the car

  On the side of the car body, Jetway X95 adopts double waistline design, and black wheel eyebrows and petal-shaped aluminum alloy wheels enhance the sense of movement. On the rear side, the new car has a simple shape with a spoiler above the rear window. At the same time, the new rear door is three-dimensional, with rich horizontal lines and regular taillights.

Home of the car

  In terms of interior, the new car has absorbed the main design style of Jietu X90 as a whole, and the overall atmosphere is decent. In detail, the main body adopts black as the main color, and a large number of chrome-plated elements are added to embellish the details, which improves the visual texture. At the same time, the new car uses a large-size LCD screen, and most of the control buttons are integrated below it, which has a strong sense of hierarchy. In addition, the new car has a storage compartment in front of the handlebar and a double cup holder in front of the central armrest.

  Regarding the power part, the official has not disclosed more information. Taking the Jetway X90 as a reference, the new car is expected to be equipped with the same 1.5T engine with a maximum power of 147 HP, which is expected to match the 6MT/8AT gearbox.

Starting from 149,800, is Roewe D7 EV worth rushing?

0.2 million/200 thousand to buy a gas car or a tram When this issue is raised, it shows that the domestic new energy market has been overwhelmed. After all, in the past, the first choice of consumers was the Japanese Three Musketeers. But now the situation is different, and major car companies are desperately involved. As a result, many large and medium-sized new energy family cars have emerged in the 200,000-class market, including the starter BYD Han, and the latecomers such as Zero Run C01 and Changan Qiyuan A07.

In order to seize the inherent position of this former fuel vehicle, Roewe brought the D7. At present, there are two versions of the new car, EV and DMH. In the noisy domestic market, how will the new car be enlarged? The price is the highlight, and it has fallen below the 130,000 mark.

The price range of the new car is 125,800-176,800, and there are 6 models to choose from. Among them, the EV version is priced at 149,800, and the listing rights are superimposed. The plug-in version is finally sold at 121,800, and the threshold for the pure electric version is 143,800. Today, let’s take the EV version as an example to see what it has besides the volume price.

Pure trams talk about manipulation? Rear drive is the key.

Now every new energy vehicle will have its own label after it comes out, which may be smart, endurance or safety. Roewe D7 EV mainly aims at performance control. At present, most pure trams on the market are in the front layout. Roewe D7 EV, which comes from the pure electric platform of SAIC Nebula, adopts the rear drive structure.

In this way, the front and rear counterweights of the vehicle are more balanced, and the front wheels are only responsible for steering, which makes the vehicle more maneuverable. The new car adopts front McPherson and rear five-link independent suspension system. According to the media feedback of the previous test drive, the support of the whole vehicle in cornering is good. Even if you pass through a mountain road or brake suddenly, the vehicle is relatively stable.

In terms of power output, the whole vehicle adopts VGA six-in-one motor. The maximum power of the system is 155kW, the peak torque is 310N·m, and the zero acceleration takes only 6.5 seconds. Equipped with two Rubik’s cube batteries with different power, the cruising range of CLTC is 510km and 610km respectively. This level is enough to cover daily traffic scenes and alleviate endurance anxiety.

The Rubik’s cube battery, while ensuring long battery life and safety, also lies in the optimization of space and shape. Its thickness is only 110mm, which makes the car more spacious, and the back row has no disadvantages of the previous high platform of new energy vehicles. When you don’t need to think too much about the battery occupying a large space, the degree of freedom in design is relatively higher.

Is it comfortable to play with new energy? Far more than intelligence

When it comes to middle and senior family cars, it is basically inseparable from the creation of comfort. Many old-school players start with space and seats, such as the big sofa we are familiar with. When it comes to new energy sources, the concept of comfort has new extensions, such as intelligence.

The zebra zhixing system, which first made Roewe famous in World War I, has been upgraded. The dual 12.3-inch LCD screens installed in the car are equipped with the latest car system, which has the functions of multi-meaning, talking and executing, and can also realize the seamless flow of mobile phone and car information. With many apps such as iQiyi and Netease Cloud, the entertainment in the car is enriched when the sense of operation is improved.

At the same time, D7 is also equipped with L2 intelligent driving assistance, including eight functions such as ACC full-speed adaptive cruise and AEB automatic emergency braking. With 540 HD panoramic images and other functions, you can have a comprehensive and clear understanding of the state of the vehicle. Through the blessing of software and hardware, the travel safety is guaranteed.

Of course, this is only part of the comfort of new cars, and the space that consumers fancy is another big attraction. The interior structure optimized by Rubik’s cube battery continuously expands the interior seating space. The length, width and height of the new car are 4890/1872/1510mm respectively, and the wheelbase is 2810mm. The car length of nearly 4.9 meters and the wheelbase of more than 2.8 meters make the rear space spacious and comfortable.

For the classic big sofa of the joint venture car in the past, the new car also gives its own gameplay. Mainly from the aspects of material and support to create the comfort of the seat. The seat is covered with a large area of suede, and the interior is filled with 9 layers of materials, matching the quilting process, which makes the whole look comfortable and advanced. Details such as the U-shaped embracing design in the front row bring good support. Coupled with memory, ventilation, heating and other functions, it makes driving more convenient and comfortable.

For the pursuit of cabin comfort, the car also gave other surprises. For example, the main driver has a one-button big lying function, and after the seat is unfolded, it can change into a 1.7m cot every second. For long-distance travel, this function is quite intimate. Of course, after the seat is leveled, it can be changed into other layouts, and the double bed is very suitable for the current camping scene.

Roewe D7, as the first model of "D family", adds a lot of points to the design of the new car. The front of the car adopts a closed front face, and the split headlight design looks very eye-catching. At the same time, a large area of blackened decoration is added to the bottom of the front enclosure, which is matched with the blackened air inlet to make the front face more energetic.

The side adopts a slip-back design to ensure that the rear head space makes the whole car elegant and dynamic. With the concealed door handle, it is helpful to further optimize the wind resistance coefficient.

The tail is a split taillight with personality, which brings high recognition with the upturned duckling tail. The blackened decorative piece at the back surrounding the bottom echoes the front face, which enhances the dynamic properties of the whole vehicle.

Write it at the end

Needless to say, Roewe D7 EV can always find its own direction. Starting with the rear-drive control, supplemented by battery safety, large space and intelligent creation, its image is full and three-dimensional. Combined with the starting price of less than 150 thousand, we found our own breakthrough among the competing products. Of course, the ultimate beneficiaries of product competition are consumers, and the listing of new products means another choice for buying a car.

Song Joong Ki will play! Kim Soo Hyun Kim Ji Won’s "The Queen of Tears" exposure notice

1905 movie network news On February 23rd, the tvN Korean drama "The Queen of Tears", written by Ji-eun Park, director of "Don’t Kill" Zhang Yingyu and director of "Vincenzo" and "Little Ladies" Jin Xiyuan, released a "family" poster and preview. The preview shows the complicated situation of the chaebol’s son-in-law Bai Xianyou (ornaments) VS the civilian’s daughter-in-law Hong Hairen (ornaments), eating with the other family or suffocating or embarrassing.


In the poster, Bai Xianyu, the prince of the village supermarket who fell into the Queen Group, stood behind his wife with a wronged face, while his wife’s family had their own thoughts and the atmosphere was depressed. On the other hand, on Bai Xianyu’s side, Hong Hairen, the queen of the Queen Group who fell into Longtouli Village, faced the warm hospitality of her husband and family, and the cold-faced response was incompatible with this warm atmosphere. The marriage of the young couple was indeed a bit complicated.


At the same time, the producer also announced a great news, and recently filmed the play, which will make a short debut in the second half of the TV series to show the sense of existence. Song Joong Ki’s special performance is due to his fate with Kim Ji Won. They not only cooperated in two series of Asda Chronicles, but also worked in a brokerage company.


The Korean drama "The Queen of Tears" tells the thrilling crisis and miraculous love story of the arrogant chaebol III, the department store queen Hong Hairen (Kim Ji Won) and the smart and handsome group legal and supermarket prince Bai Xianyu (Kim Soo Hyun) for three years. The series will be premiered on March 9.


Since 139,900 yuan, Jetway Traveler has been officially listed.

    On September 26th, the launch conference of "Travel Off-road SUV" Jetway Traveler was held in Shapotou, Ningxia Zhongwei. As the first product of Jietu Automobile to position a light off-road SUV, Jietu Traveler relies on the technical empowerment of Kunlun architecture, focusing on comfortable and free travel experience, and providing excellent products for all travelers with tough modeling and off-road, safety, comfort, intelligence and "travel+"ecology.

    It is understood that Jietu Traveler has launched two models with 1.5TD+7DCT power combination, three models with 2.0TD+7DCT power combination and one model with 2.0TD+8AT power combination. The official guide price range is 13.99-184,900 yuan.

    During the launch of the new car, Jetway travelers also brought multiple gifts to users. From now on, users who subscribe to jetway travelers can enjoy six rights and interests: deposit inflation gift, super replacement gift, lifetime warranty gift, financial decompression gift, traffic fun gift and waiting for surprise gift. Among them, the "deposit expansion ceremony" is a deposit of 2,000 yuan to 8,000 yuan for car purchase; The "super replacement gift" is a replacement subsidy of 15,000 yuan (the "super replacement gift" is not shared with the "deposit expansion gift"); "Lifetime Warranty Ceremony" is the first non-operating vehicle owner’s lifetime warranty; The "financial decompression ceremony" is 24/36 with 0 interest and 10% down payment and long loan; "Traffic Play Ceremony" enjoys 5 years of free traffic (6G/ month) for the first car owner; "Waiting for the surprise gift" is the compensation of 1,000 Czech dollars/day for exceeding the delivery commitment period (the delivery commitment period of 7DCT version is 30 days, the delivery commitment period of 8AT version is 45 days, and the compensation ceiling is 30,000 Czech dollars. If delivery is made within the delivery commitment period, there is no compensation). From car booking to financial plan to car waiting and car use, Jetway travelers understand what users think and meet their needs, helping all "travelers" to start.

   Chery Group’s 26-year technical empowerment has helped Jietu Automobile to be the "shoulder" of the travel track.

    At the press conference, Zhang Guozhong, executive deputy general manager of Chery Automobile Co., Ltd., delivered an opening speech. When Chery Automobile was founded, its aspiration was to "build a good car that China people can afford". After 26 years of continuous "going", Chery Automobile has accumulated more than 12 million users worldwide.

    Jietu Automobile is a "player" who insists on long-term and value. In the past five years, Jietu Automobile has adhered to the "Travel+"strategy, constantly polishing products suitable for travel and creating new value for users; Constantly focusing on user usage scenarios, we have built an automobile+travel ecosystem. At present, the cumulative sales volume of Jietu brand has exceeded 800,000. Chery Group will give Jetway all-round technical and resource support, and build Jetway into the "shoulder handle" of the station wagon track. Today, the global listing of Jetway Traveler will redefine off-road products, grasp people’s inner yearning for "light off-road", and become a pioneer, a witness to thousands of landscapes and a reaper of fruitful results.

   Jetway’s yearning is to insist on going with users.

    In the name of "travelers", Jietu travelers meet beautiful scenery and discover their true selves with an eternal young heart. It’s better to travel than to yearn for it. Yearning for it is true nature, and going there is even more true tough guy! At the press conference, Duan Long, a film actor from China Mainland, came to the scene as the image spokesperson of Jetway Traveler.

    Behind Duan Long’s role as the image spokesperson of Jetway Traveler is that the strength school of "national tough guy" and "tough guy station wagon" have the same attributes as Jetway Traveler. On the occasion of Jetway Traveler’s official listing, Duan Long tells his feelings about test-drive travelers from the perspective of his own shooting experience and extreme road cross-country experience, and expresses his recognition of Jetway Traveler’s value experience of being able to live in the city and be wild, so that more users can know about Jetway Traveler’s "tough guy" core.

    All trips are due to yearning, every step is a leap forward, and every moment is the start of a dream. With the yearning for travel, Jetway has always adhered to the strategy of "travel+"and insisted on going with users in the way of "travel+market".

    Li Xueyong, general manager of Jietu Automobile, said in the live keynote speech that since its establishment, Jietu Automobile has kept its original intention of "Travel+",adhered to the better concept of "Travel+Products" to build cars, enriched travel content, made every effort to create a travel ecology, vigorously laid out around the "Travel+"ecology, and built a "home-like journey" from a diversified perspective, making travel life more colorful. In the past five years, Jietu Automobile has been making great efforts on the road, and its product series has been continuously developed and expanded. From family station wagon suitable for the whole family to the first work of today’s more "flamboyant, tough and comprehensive" off-road station wagon system-Jietu Traveler, Jietu has been working hard, and there will be more and better products in the future to serve travel users and create travel! From January to August this year, the cumulative sales volume of Jietu Automobile reached 162,000 units, with a year-on-year growth rate of 67.4%. On the road of "Travel+",the gains are getting bigger and bigger, and the mileage is getting newer and newer.

    There is more beauty in life for us to explore. At the press conference, Jietu Automobile also invited several travel experts and car owners’ representatives, including Ayin iris, Nie Xiaoyu, Song Jinge, Lvxing couple, runaway brother and Yun Qi girl, to challenge in groups with two topics: "yearning" and "going" and share their yearning and expectation. In their seriousness, every inch of the scenery on the journey is worth stopping to enjoy, and every place has its unique charm. Set out bravely and unlock more beauty in the journey.

   Can the city be wild, born for travel.

    Only when you know how to travel can you understand the "traveler" better. Dai Lihong, executive deputy general manager of Jietu Automobile and president of the R&D Institute, said at the press conference that Jietu Traveler is a light off-road SUV "born for travel", and the production car has 100% restored the concept car, and the national road map of "I must drive 318 in this life" has been engraved in the center console, integrating the soul of travel into every detail! Jetway Traveler is also a dream cars designed by users for themselves. Jetway Automobile fully investigates users’ real car demand and draws on users’ suggestions. After more than 30 rounds of users’ co-creation, it finally forms today’s mass production version.

    "Straight man and rough man" has never been synonymous with off-road SUV. Jietu travelers not only have the hard-core style empowered by the design aesthetics of "Vertical and Horizontal Way" and the hard-core matrix layout, but also have exquisite details such as crystal handles, China red embroidery and storage space reserved for high heels under the center console, as well as light and luxurious suede seats, first-class copilot, five-star health cockpit, 12-channel SONY top stereo and personal tailor fragrance system. At the same time, Jetway Traveler also has a 4785mm long body and a 2800mm long wheelbase. The two rows of seats can be laid flat, and the storage space of the whole car is as high as 50+. Only one Jetway Traveler is needed for camping and living.

    Cross-country has never been a "desert island for survival", and travel is for life. Jetway provides a unique eco-road book for travel enthusiasts, which can cooperate with mobile phones. At present, there are over 15,000 mature tourist routes in online celebrity, and this data is still being refreshed. Jetway travelers have also specially developed the drone mode, which can realize dynamic takeoff, follow-up and landing at any time. It is worth mentioning that the static load-bearing capacity of Jietu traveler’s roof rack can reach 300Kg, and the normal roof camping has no pressure at all, and the dynamic load-bearing capacity is 150Kg, which fully meets the needs of users for placing luggage on the roof.

    In addition, Jetway travelers also support the demand of tailgate customization function development, and expand the travel scenes of different forms and hobbies such as outdoor shooting, picnic camping and so on. Coupled with intimate details such as small schoolbags, pull rings, rivets, beer bottle openers and road maps, Jetway travelers are already the "best CP" for users to travel, unlocking more beautiful travel for users.

    Girder has never been a "necessity" for off-road SUVs. In order to give consideration to both urban and off-road, Jietu travelers have found the optimal solution-to design the girder. Girder is to make the chassis strong enough to ensure safety, but it is easy to ignore the safety of the car body. Jietu automobile engineers developed the "integrated left and right double door knockers" and "integrated laser tailor welding" from the overall situation of the car body, and with over 80% high-strength steel, the torsional stiffness of the car body was improved to 31 000 N m/deg.

    At the same time, Jietu Traveler adopts XWD fully-automatic intelligent four-wheel drive with the world’s first sixth-generation intelligent torque manager of Borgwarner and intelligent limited-slip differential lock, which can intelligently switch 6+X driving modes in ad hoc X mode, and can also give full play to the full strength of "the strongest domestic" 2.0TD in extreme road conditions. Coupled with the intelligent crawling mode, off-road white can easily get started, making off-road more calm, pure and simple. In addition, it has the advantages of 28 approach angle, 30 departure angle, 220mm minimum ground clearance and 700mm wading depth. Jetway travelers can climb mountains and dare to cross rivers, which fully meets most off-road scenes of users. Between yearning and going, a Jetway traveler can meet it.

   Go where you want to go, and Jietu travelers help every "traveler"

    Born of travel, it is the greatest sincerity to break through the expectations of users; Come for travel, the value experience surprise is the hardest background! Zhang Chunwei, general manager of Jietu Automobile Marketing Company, announced the official listing price and said that every yearning is full of beautiful expectations, and every trip is a brave start. Jietu travelers support the lifetime warranty of the whole vehicle and help every "traveler" to go to the mountains and seas bravely and reach poetry and distant places.

    At the end of the conference, China mainland pop singer Cheng Xiang performed "Fireworks on Earth" and "Possibility" live. Cheng Xiang’s singing and panchromatic traffic patterns set off each other, pushing the whole conference to a climax. Then the desert light show opened beautifully, and the artistic form of perfect combination of modern science and technology and natural landscape was full of charm.

    Jietu travelers, who have four great value experiences: city, wild, beautiful and pleasant, will set off a storm in the off-road SUV market and become one of the best choices for off-road SUVs within 200,000.

Shantou Changan Auchan X5 is on sale! The reserve price is 68,900 yuan, so act quickly.

[car home Shantou Preferential Promotion Channel] At present, preferential promotion activities are being carried out in Shantou area. The highest discount range can reach 20,000 yuan, and the lowest starting price is only 68,900 yuan. If you are looking for a high-performance and cost-effective SUV, now is the best time to start. Please click "Check the car price" in the quotation form to get a higher discount.

汕头长安欧尚X5特价出售!底价6.89万,赶快行动

Changan Auchan X5 adopts a unique front face design, and its sharp lines and sharp contours make it full of sense of movement and strength. The air intake grille adopts lattice design, which further enhances the sporty atmosphere of the whole vehicle. The overall style is fashionable and young, which meets the aesthetic needs of modern consumers.

汕头长安欧尚X5特价出售!底价6.89万,赶快行动

Changan Auchan X5 has a body size of 4490*1860*1580mm, a wheelbase of 2710mm, a front tread of 1580mm and a rear tread of 1595mm. The car’s side lines are smooth and dynamic. With 18-inch rims, it adopts a unique design style, with 225/50 R18 in tyre size and 225/50 R18 in tyre size, which further enhances the sporty atmosphere and handling performance of the whole car.

汕头长安欧尚X5特价出售!底价6.89万,赶快行动

Changan Auchan X5′ s interior design is simple and fashionable, with a leather steering wheel, which is comfortable and supports manual adjustment up and down, providing a flexible control experience for drivers. The center console is equipped with a 10.25-inch touch screen for easy operation and clear information display. There is a USB interface in the front and rear of the car, which is convenient for passengers to charge and transmit data. The seat is made of leather and fabric. The main seat has the functions of front and back adjustment, backrest adjustment and height adjustment, while the auxiliary seat can adjust the front and back and backrest. The rear seats support proportional tilting, which increases the flexibility of storage space.

汕头长安欧尚X5特价出售!底价6.89万,赶快行动

Changan Auchan X5 is equipped with a 1.5T turbocharged engine with a maximum power of 138kW and a maximum torque of 300N·m, which provides a strong power performance for the vehicle. Matching this engine is a 7-speed wet dual-clutch gearbox, which makes power transmission more efficient and smooth.

The evaluation of Changan Auchan X5 shows that the young and fashionable design of this model is deeply loved. He said, "The appearance is young and fashionable, and the design is unique, especially in line with the aesthetics of most young people now. Moreover, his body decoration also has a sporty style. Because of the love of young people, I later added a shovel kit before sports. I like it even more. Front shovel: The front shovel is completely personal preference, and it was added later, which makes me feel very handsome. " This user’s spontaneous modification further proves that the design of Changan Auchan X5 is very attractive.

Seeing General Secretary’s trip to Hebei revealed "the key to Chinese modernization"

  On May 12th, General Secretary of the Supreme Leader came to Shijiazhuang, Hebei Province, went into the production workshop to inspect the chip production process, and went into the exhibition hall to inspect the display of pharmaceutical products. Walking all the way, looking all the way, thinking all the way, guiding all the way, focusing on one theme: promoting the coordinated development of Beijing, Tianjin and Hebei, and grasping one concern: self-reliance and self-improvement of science and technology.

  Self-reliance in science and technology is the "great country" in the mind of the Supreme Leader General Secretary. During an inspection tour in Guangdong last month, the general secretary pointed out that achieving high-level scientific and technological self-reliance is the key to Chinese modernization. This time, it is emphasized that "accelerating the construction of a powerful country through science and technology is the strategic support for building a socialist modern country in an all-round way and promoting the great rejuvenation of the Chinese nation in an all-round way".

  Repeated emphasis and high attention reflect the profound insight into "time" and "potential", a clear understanding of goals and paths, and a firm determination to implement the new development concept.

  "Facing the forefront of world science and technology, facing the main battlefield of economy, facing the major needs of the country, and facing people’s lives and health", we entered the China Institute of Electrical Industry, and the 31 Chinese characters on the exhibition board on the first floor attracted people’s attention.

  These "four orientations" are the clear requirements put forward by the general secretary for scientific and technological innovation. At the symposium of scientists in September 2020, the General Secretary of the Supreme Leader expanded "facing the world’s scientific and technological frontier, facing the main battlefield of economy and facing the major needs of the country" to "facing the world’s scientific and technological frontier, facing the main battlefield of economy, facing the major needs of the country and facing people’s lives and health".

  In the new journey of national rejuvenation and drawing a grand blueprint for future development, the 20th National Congress of the Communist Party of China has made strategic arrangements around "accelerating the implementation of the innovation-driven development strategy", and the first place is to adhere to the "four orientations".

  Chip, known as "modern industrial grain", is not only the frontier technology of the country’s major demand, but also the key core technology that must be overcome. The general secretary pays special attention to this.

  In June last year, General Secretary of the Supreme Leader came to Wuhan University of Technology Laser Engineering Co., Ltd. to carefully examine the display of innovation achievements in the chip industry. "With the development and growth of China, we have broken through ‘ Get stuck in the neck ’ The key core technologies are urgent. We must adhere to the problem orientation, give play to the advantages of the new national system, work hard, catch up, and accelerate the realization of self-reliance and self-reliance in science and technology. "

  When I came to Shijiazhuang this time, I heard the staff of China Electric Power Department introduce product research and development, strengthen the development of integration of defense and civilian technologies, and enhance the capacity building of independent support. The general secretary once again stressed: "We must aim at the national strategic needs, systematically deploy key innovation resources, and give full play to the deep integration advantages of Industry-University-Research, and constantly make new breakthroughs in key core technologies."

  The sense of urgency, problem-oriented methodology and the general direction of "aiming at national strategic needs" run through the general secretary’s strategic plan and ardent expectations for conquering core technologies and realizing scientific and technological self-reliance.

  Look at the development of biomedical industry, which is a strategic emerging industry "oriented to people’s lives and health". From "three drugs and three parties", to COVID-19 vaccine, and then to domestic COVID-19 specific drugs, the innovative development of biomedical industry plays an irreplaceable role in the decisive victory of epidemic prevention and control.

  How to achieve greater development is related to the national economy, people’s livelihood and national security? The general secretary has a long-term plan. "It is necessary to strengthen the capacity building of basic research and scientific and technological innovation, and firmly grasp the lifeline of the development of the biomedical industry in our own hands." "R&D and production of more suitable for China people’s life gene inheritance and physical fitness characteristics ‘ China medicine ’ In particular, it is necessary to strengthen the inheritance, innovation and development of Chinese medicine. "

  Between the lines, it shows foresight and embodies the supremacy of the people.

  Independent innovation is not to build a car behind closed doors, not to fight alone, the key is to form a joint force.

  From "laying a solid foundation" to "building a building", it is inseparable from the deep integration of Industry-University-Research. This is a vertical synergy.

  Take the biomedical industry in this investigation as an example. From basic theoretical research, drug research and development, clinical trials, large-scale production, forming industrial clusters, and promoting the deep integration of innovation chain’s industrial chain, capital chain and talent chain, we can continuously improve the level of transformation and industrialization of scientific and technological achievements.

  Horizontal synergy is also crucial.

  "Beijing-Tianjin-Hebei, as one of the three important power sources leading the country’s high-quality development, has a large number of first-class universities and high-end research talents. It has a solid foundation for innovation and strong strength. It is necessary to strengthen collaborative innovation and industrial cooperation and play a leading role in achieving high-level scientific and technological self-reliance." When presiding over the symposium to further promote the coordinated development of Beijing-Tianjin-Hebei, the general secretary’s words hit the nail on the head.

  In January 2019, the General Secretary of the Supreme Leader inspected and presided over the symposium on the coordinated development of Beijing-Tianjin-Hebei in three provinces and cities, and "collaborative innovation" was also one of the themes. "It is necessary to gather and utilize high-end innovation resources, actively carry out research and development cooperation on major scientific and technological projects, and build an important source of independent innovation and a major source of original innovation in China."

  Work hard on "cooperation" and use pen and ink on "integration" to realize complementary advantages and strong alliance. In the major national strategy of promoting the coordinated development of Beijing-Tianjin-Hebei, synergy, innovation, vitality and strong motivation will be enhanced.

  Such a report card is particularly eye-catching. The Beijing-Tianjin-Hebei National Technology Innovation Center was accelerated, and 11 technological achievements reached the world advanced level; There are 1,117 "little giant" enterprises specializing in Beijing, Tianjin and Hebei, and more than 9,000 provincial-level specialized and innovative small and medium-sized enterprises have been cultivated; Located in Baodi, Tianjin, Beijing-Tianjin Zhongguancun Science and Technology City is accelerating to become a "collaborative highland" … …

  The combination of "overall situation" and "one domain", and the unity of "long-term" and "present" plan a big chess game of self-reliance and self-improvement of high-level science and technology. Grasp the general trend, make a good "first move", and make full use of it all at once.

SAIC Roewe released its sales volume in January, and D7′ s market share rose three times in a row.

  [Original news of Aika automobile industry]

  Recently, SAIC Roewe was the first to announce the sales situation in January 2024. In terms of new energy, the sales volume of Roewe D7 DMH increased by 29% month-on-month, and the market share rose for three consecutive months. Driven by the Roewe D7 big single product effect, the overall sales volume of Roewe brand hybrid models increased by 20% month-on-month. In terms of fuel vehicles, star models such as the new Roewe i5 and the new Roewe RX5 continued to sell well, and the sales volume of the new Roewe i5 increased by 33% in January.

Roewe

  Roewe D7 DMH, the first model of Roewe "D Family" which was first launched with DMH super hybrid system, has the core advantages of 1704km long battery life in winter test and 3.4L ultra-low fuel consumption in 100 kilometers, as well as better handling performance and better stability in various road conditions brought by multi-link rear suspension, occupying the TOP3 of the sales list of medium-sized plug-in hybrid cars, with sales reaching a new high in January, up 29% from the previous month, and the market share rising for three consecutive months.

Roewe

  Driven by the strength of Roewe D7 DMH’s "big single product", the sales volume of Roewe brand hybrid vehicles in January also increased by 20%. Next, the Roewe D5DMH, the first SUV of Roewe "D Family", will also be launched.

Roewe

  In terms of fuel vehicles, many star models such as the new Roewe i5 and the new Roewe RX5 continued to lead the market segment in January. After five generations of inheritance and evolution, the new Roewe i5 has the advantages of super-large body size, ultra-low fuel consumption of 5.98L/100km, super-large rear row spacing of 860mm and dual 10.25-inch HD dual screens. The cumulative sales volume of Roewe RX5 has exceeded 1.05 million vehicles. With the "Double Top Ten" powertrain, the only C-NCAP five-star safety rating in the same class and the "Double Excellent" rating of China Insurance Research Safety, the German driving and control quality, the tram-class NVH mute experience and the integrated space relaxing seat, it has become the preferred choice of high-quality mainstream SUVs.

Wonderful content review:

Roewe D7 is officially listed at a price of 125,800-176,800 yuan.

Roewe D7 EV has now arrived at the store to locate the medium and large pure electric car.

When Roewe bumped into the new elegant Aika, we shot Roewe D7 EV.