In April 2019, the "Chen Tongjia case" in Hong Kong triggered the "anti-amendment" storm. From the initial demonstrations to the present violent chaos in Hong Kong, the incident has gradually escalated, causing widespread concern at home and abroad.

Yesterday, a reporter from Global Times, who had just returned from an interview in Hong Kong, visited the People’s Network Power Forum to tell netizens about the truest Hong Kong today and restore the Hong Kong people in the "Eye of the Storm" center.

Scene 1: The 73-year-old man was blocked when he didn’t receive the leaflet.

I have been to Hong Kong many times before, and I have observed several peaceful demonstrations, but what I never expected was that Hong Kong would become like this. There are demonstrators every day, but they are actually thugs. They do things that have no bottom line, such as attacking the Liaison Office, smashing the base station, spilling ink on the national flag and so on. Once, I saw a 73-year-old man being blocked at the airport. The reason was that he did not receive their leaflets, but knocked them off. They chased the old man angrily and chased him out for hundreds of meters. They (demonstrators) are still "touching porcelain", lying on the ground, saying that the old man hit someone … While doing such a thing, they talk about "democracy and freedom", and the freedom in their hearts is "If you don’t agree with me, you should die and be beaten". How ridiculous this democracy is!

73-year-old man was beaten (real shot by Global Times reporter)

73-year-old man was blocked (real shot by Global Times reporter)

Scene 2: 2 million people marching? Mobs hold Hong Kong people hostage, causing dissatisfaction.

Hong Kong now has a population of about 7.5 million, and the opposition will make all the marchers bigger, saying that the water content has tripled. In this way, they are trying to make some Hong Kong people who don’t understand the actual situation mistakenly think, "Did I not attend? Did I miss something? Have I become a minority? " Thereby creating psychological pressure.

What we see in western media and Hong Kong media is absolutely untrue. In my opinion, many public opinions in Hong Kong have not been fully aroused. In the past, the people of Hong Kong did not dare to resist, because those thugs were armed to the teeth, and if you saw the tools they brought, you would shudder. For example, steel pipes, scissors, sharp pointed umbrellas, and hiking poles with sharp lower ends. The trekking poles have been snapped up by them. Who can be afraid of ordinary citizens? When they met, many ordinary citizens were silent, or wronged themselves and forced to make a statement.

Hong Kong demonstrators (real shot by Global Times reporter)

The opposition’s encirclement of Hong Kong people in this way has aroused people’s dissatisfaction and resistance. In local news reports, what you see is a full picture of the parade crowd, but what you can’t see is the businesses closed by the roadside due to the parade, the ordinary people who go to other places for vacation, the occupied subway station, and the scene where people can’t go to work. Forced to do nothing, the people of Hong Kong have begun to resist and dare to hit those men in black. They didn’t dare before, but now this happens, which shows that public opinion is gradually emerging.

Scene 3: "Without us, there would be no Hong Kong." The Hong Kong police are convinced that they have done the right thing.

Before, at the press conference held by the Hong Kong and Macao Affairs Office, I thought it was particularly accurate to give high praise to the Hong Kong police. I saw some policemen in front, so I will tell you a detail. What is the temperature in Hong Kong in July and August? Even if you go out in short sleeves, you will get soaked immediately. The police in the street, especially riot police, are always armed to the teeth, covered up and wearing those big and heavy riot helmets when dealing with such things. Not only do they have to bear the mob attack, but the most hateful thing is that the personal information of the police, including the family members, has been started and spread on the Internet. A policeman’s family said, "I dare not order takeout because I am afraid of being poisoned."

Now the opposition in Hong Kong has directed public opinion against the police, which is very serious. In addition to high-intensity work, there are unfair trials by public opinion and the media, and you have to worry about the safety of your family. How long can this situation last? What the opposition wants most is to make the police crazy and become anarchy. An interviewee told me that the purpose of the opposition is to make the police unable to hold on and quit one day, so that Hong Kong will be really chaotic. Another policeman told me, "If there is no us in Hong Kong one day, there will be no us." He said this sentence really hides great heartache and worry.

Hong Kong police and children (real shot by Global Times reporter)

This photo is very informative: there are three parties, one is a child, such a small child, he should have watched the ball game and played games. It was during the summer vacation that he held up such a political slogan and directly accused the policeman of humiliating the Hong Kong police. Ironically, the policeman he scolded next to him had to protect his safety because the child was in the crowd. The policeman looked helpless, and everyone around him applauded the child. This makes this child have a very distorted value from an early age: am I doing this right? I talked to this policeman, "Do you feel the feeling that the child said?" He said, "I won’t feel ashamed. I know what they said is wrong." I think what he said is very weighty, which is an important reason why the police are still insisting on maintaining law and order, because the police know that there is 1.4 billion Chinese behind them. Mobs are losing popularity and their law enforcement is more decisive.

Scene 4: The mob pretends to be the victim, and the Western media "pulls the frame"

I say two things.

One is from Yuen Long. What they called "indiscriminate attacks" said that those people in white clothes were triads and beat people whenever they saw them. But the reality is that many people who were beaten by these people in white clothes were photographed before changing their black clothes in the subway and replacing them with ordinary people. The Hong Kong media did not see the mob provoking in advance, claiming to tear down the ancestral temple in Yuen Long. All I saw were people in white beating citizens, but before they threw things, provoked and besieged the village, neither Hong Kong media nor Western media could see them. This is an example of the media’s "bias".

Video screenshot of Yuen Long incident

Western media "biased" (real shot by Global Times reporter)

Another example is that when the police clear the scene, they always have to overcome it first. It is the camera of the media standing in front of the mob. All western media always aim at the police. They most want to see the scene where the police raise their guns, and then dim the light to make it evil. It seems that this is the police suppressing the citizens. They will never photograph those who are dressed in black, wearing masks, wearing sunglasses, holding sticks, stones and glasses in their hands. What is the video cut out like this? You can imagine. I saw some external forces and some western media in Hong Kong, and they were very guilty when they took pictures with their cameras. I once saw a foreigner holding a camera on his chest to shoot. Who would normally shoot like this? The Hong Kong police are also alert, and they will be reprimanded and leave immediately.

Lens 5: The national flag rises again, which is fair and comfortable.

When we learned that patriots would raise the national flag again where the mob threw it into the sea, the reporter in front of us had actually been busy all day, but he still stood there. At half past twelve at night, those patriots finally came and the national flag was raised again.

At that time, there was a female reporter with tears in her eyes. The people present spontaneously played the national anthem with their mobile phones and sang the national anthem together. In a distant place, there was a light in front of a small shop, and a Hong Kong citizen saluted the national flag at the door. Therefore, there are many patriots, so we should not be misled by the opposition and be fair and comfortable!

The five-star red flag flutters in the wind over Victoria Harbour. They are the flag bearers of Hong Kong. (Source: CCTV News)

(The manuscript is compiled according to the interview record)

　　Overseas network September 4 th Recently, collective food poisoning incidents frequently occurred in restaurants in many places in Japan. At present, more than 150 people have been unwell and one person has died.

　　Japan’s Shanyin CCTV reported on September 3 that the Shimane prefectural government confirmed on the same day that a food poisoning incident occurred in a local restaurant on August 31, causing 13 people to have symptoms of diarrhea and vomiting. At present, this restaurant has been asked to stop business.

　　Japan’s "Ryukyu New Newspaper" reported on the 2 nd that Okinawa Prefecture said that a restaurant selling lunch boxes in Okinawa had a food poisoning incident at the end of August, and four customers who bought lunch boxes had symptoms such as vomiting and diarrhea. Staphylococcus aureus was found in bento after local investigation; Japan’s "Northland News" reported on the same day that as many as 93 people had food poisoning in a restaurant in Ishikawa Prefecture from August 11 to 12, and the diners had symptoms such as abdominal pain, diarrhea and fever. According to the investigation of Ishikawa Central Health Center, Campylobacter was detected in the spring water used to make flowing noodles (a noodle dish in Japan).

　　Japan’s CBC TV reported on the 1 ST that 10 customers in a barbecue shop in Mie Prefecture developed symptoms of food poisoning such as fever and diarrhea after eating on August 12, and some of them were taken to hospital for treatment. On August 31st, Japan’s MBS News reported a collective food poisoning incident in a restaurant in Shirahama-CHO, Wakayama Prefecture. After eating the lunch in the restaurant, 32 people were unwell, and one of them died. (Overseas network Zhang Ni)

Special feature of 1905 film network In recent years, Guan Jinpeng, who mainly produces films in the Mainland, returned to Hong Kong to shoot a short film "This is the case", which reflects the connection between people through the studio. At the premiere of the short film, Guan Jinpeng said: "I am very happy to be back in Hong Kong to make a short film, and the script has not been reviewed." The audience applauded and were as happy as he was.

It was also at this time that Guan Jinpeng revealed that his new film had been suspended, and Zhao Wei and Chen Chong had been decided to star in the film. However, due to the lack of confidence of investors in the commercial prospects of the film, it was unsustainable, and Guan Jinpeng and screenwriter Li Yong decided to stop.

"The environment in the mainland is a bit chaotic, so forget it if you can’t make a film." Guan Jinpeng is calm about the current situation, but he doesn’t want to lower his demands and make the feature film smaller. "Sometimes I ask myself, if someone gives you HK$ 3 million or HK$ 5 million, can you shoot it? You still want Zhang Shuping to help you as an artist and do editing for you, and Li Pingbin to be a photographer, but this is actually very impractical. In the past, I used such money to make movies. Now it is more difficult to go back and use two or three million to make movies. "

Interview record

1905 Movie Network: Why is "It’s like this" so superficial in expressing everyone’s fate?

Guan Jinpeng: That’s the way it is. There are many things in people’s lives that are helpless or not necessarily solvable. I haven’t filmed in Hong Kong for a long time. After so many things happened in Hong Kong last year, I think as a Hong Kong person, I must accept the invitation of the film festival, and this short film is not subject to any market restrictions, and there is no need to approve the script.

1905 Movie Network: Do you want to reflect this society through some subtle characters?

Guan Jinpeng: I think it doesn’t matter if you look at it this way. For example, there is Cecilia Yip, an actor who was popular in the 1980s and 1990s and now wants to be a supporting actor. There are not many opportunities. Then there was director Luo Dong, a mainland director and his assistant, etc. This Hong Kong has also changed in recent years. It is normal for us to walk on the road, sit on the subway and sit on the bus and hear a lot of Putonghua sounds.

1905 Movie Network: When it comes to Cecilia Yip, will she be worried that she won’t accept such a role?

Guan Jinpeng: I think Cecilia Yip is a very optimistic person. Do you think she doesn’t know that she is not Cecilia Yip when she was young? Now I see her go to the mainland to play a TV series. Yes, everyone still remembers Xu Xian, but I think there will be a kind of loneliness. But she has a good attitude, and she is very calm about it.

1905 Movie Network: Is her marital status better than that in the film?

Guan Jinpeng: She is now playing music with her husband and some friends. Her married life is very happy. She had some red wine after dinner with us the night before yesterday, and went back to her husband’s home to sleep, but when she was in the mood, she woke her husband up and continued to drink. They were really interesting.

1905 Movie Network: What are the advantages of making short films compared with making long films?

Guan Jinpeng: First of all, I don’t think there is much pressure. Maybe you have to be very accurate in the budget, because there is not much money. On the whole scale, I think it is more interesting to control, and films like this film festival, I think it can let me find the feeling of making a pure short film.

1905 Movie Network: If it is a feature film, you may need to give everyone an answer, but short films don’t.

Guan Jinpeng: Yes, yes, I always think there should be blank space in movies. Blank space in movies is a precious thing.

1905 Movie Network: Now the audience may not know clearly the blank space, and some may think that the film is a bad ending.

Guan Jinpeng: Yes, the Hong Kong Film Festival has been going on for 40 years. In 1976, when we were still in middle school and college, we were always influenced by the Hong Kong Film Festival to watch many different kinds of movies.

Now I think it’s unhealthy in the mainland, that is, it’s not diversified. When a certain type of movie is on fire, it will follow suit. IP is on the lips, and a song can become an IP, and then it’s more about capital operation. Capital operation is not wrong, but I think we should put more operation on content, that is, the requirements of the script.

1905 Movie Network: Before the term microfilm was born, there were short films, but when it comes to microfilm in the mainland, there will still be mixed situations, and many of them play erotic sideline.

Guan Jinpeng: Microfilm provides a way out, especially for many young people. You can take a machine at will and even shoot it with your mobile phone. But in fact, it’s still a question of whether the creative purpose is pure or not. For example, some online dramas that have been taken off the shelves recently, I really think it’s too much. In fact, it provides a good opportunity for young people to do some micro-movies, but there are also some capitals to step in and do something too much.

1905 Movie Network: Have you directed fewer works these years?

Guan Jinpeng: I think the environment in the Mainland is a bit chaotic. How can I put it? Just don’t shoot it.

1905 Movie Network: No desire to create?

Guan Jinpeng: No, I have a desire to create. I shot two advertisements two years ago, also in the form of micro-movies. The two advertisements were shot for two or three days, which made me feel the same on the set. Still so happy to be a director.

1905 Movie Network: Why not consider making a movie released only in Hong Kong? The pressure may be less.

Guan Jinpeng: I believe this can be done for some young directors. Sometimes I ask myself, if someone gives you HK$ 3 million or HK$ 5 million, can you shoot? You still want Zhang Shuping to be your artist, Zhang Shuping to be your editor, and then you want Li Pingbin to be your photographer, but this is not practical.

But the problem is that I have worked for so many years, and I have a bottom line, or I think it is necessary to have a tacit understanding to cooperate with the main creative. Even with this kind of money, it’s hard to go back and say that two or three million dollars is a movie.

　　Make a life-and-death contract and press the red handprint. Forty years ago, the "all-in-one contract" originated in Xiaogang Village, Anhui Province was like a spring thunder, breaking through the shackles of thought and awakening the sleeping earth.

　　In April 2016, the General Secretary of the Supreme Leader came to Xiaogang Village and came to the courtyard of the "farm house of that year" to learn about the situation that 18 villagers pressed the red handprint and signed the "big contract". The General Secretary of the Supreme Leader said with emotion: "What was done with one’s life in those years became a thunder of China’s reform and a symbol of China’s reform."

　　It was from 1978 that the Communist Party of China (CPC) led the people to start the great reform and opening-up that decided the future and destiny of China. From rural areas to cities, from pilot to popularization, from economic system reform to comprehensive deepening reform, China has embarked on its own modernization road and achieved a great leap from catching up with the times to leading the times.

　　With a spring thunder, rural reform in China started from here.

　　"There is no food in the mud room, mud bed and mud pot. I drink thin soup three times a day and go out to escape in the first month." In the 1970s, a Fengyang Huagu Ci truly described the living conditions of farmers in Xiaogang Village, Fengyang, Anhui Province.

　　The poverty-stricken Xiaogang Village was the epitome of China at that time.

　　Poor thinking changes, and change makes sense.

　　On the winter night of 1978, 18 villagers in Xiaogang Village gathered at the home of Yan Lihua, a villager, secretly pressed their handprints, and jointly signed a contract for dividing the land and contracting the household.

　　"At that time, I didn’t eat or wear, and my life depended on begging. It was all forced out. If I didn’t reform, I would only die." Guan Youjiang, one of the leaders of the "big contract", recalled.

　　Guan Youjiang and others didn’t realize at that time that this small contract adjusted the relations of production, changed the mode of distribution, greatly released the productivity contained in everyone and instigated a big change.

　　A year later, the "all-in-one contract" brought about real changes, the production team had a bumper harvest, and the annual grain output soared from more than 15 thousand kilograms to more than 60 thousand kilograms. "We have never paid public grain to the country before. In that year, we not only paid it, but also paid off the loan. This is something we never dreamed of."

　　Xiaogang village’s ice-breaking pioneering work quickly set fire to the whole country. By the end of 1984, more than 99% of the country’s 5.69 million production teams had implemented the household contract responsibility system, and the per capita grain possession reached 800 Jin, basically solving the problem of food and clothing.

　　Development needs reform, and reform should always talk about innovation. In 2016, the General Secretary of the Supreme Leader came to Xiaogang Village for investigation and research. He encouraged everyone to continue to write a new chapter with the poem "Xiongguan Mandao is really like iron, and now it is a step from the beginning". "More look forward to. We must, in accordance with the requirements of the general secretary, set off our sleeves and work hard to create a new reform in our Xiaogang village. " Zhou Qun, deputy secretary of the Party Committee and director of the village committee of Xiaogang Village, said.

　　From poverty to food and clothing to well-off, Xiaogang Village embodies the changes of rural reform and development in China.

　　Looking back on the 40-year journey, the pace of agricultural and rural reform in China has never stopped.

　　From implementing the household contract responsibility system and abolishing the people’s commune system to invigorating the circulation of rural commodities and promoting the transfer of rural labor force; From deepening the reform of agricultural products circulation system and adjusting rural industrial structure to improving rural land management and establishing the integration of urban and rural development; From comprehensively promoting comprehensive rural reform and deepening the innovation of rural system and mechanism to implementing rural revitalization strategy … …

　　Looking back on the 40-year journey, the rural landscape has undergone earth-shaking changes.

　　From thatched houses and adobe houses to brick houses and buildings; From a well to a dirt road, water, electricity, roads and networks are all unblocked; From a single grain field to a variety of cash crops cultivated in a scientific greenhouse; From "three big pieces" bicycles, sewing machines and watches to automobiles, air conditioners and refrigerators … …

　　Looking back on the 40-year journey, farmers’ income has been increasing, and they have been lifted out of poverty and headed for a well-off society.

　　From 1978 to 2017, the number of rural poor people in China decreased by 740 million, and the average annual poverty reduction population was close to 19 million, and the incidence of rural poverty decreased by 94.4 percentage points.

　　UN Secretary-General Guterres praised China’s achievements in rural reform. "China has lifted hundreds of millions of people out of poverty, and China’s experience can provide useful reference for other developing countries." The World Bank released a report in 2018, saying, "China has achieved ‘ Unprecedented achievements ’ 。”

　　Relay and forge ahead, deepening the reform of the socialist market economic system.

　　The people are the practitioners and creators of reform, and the Communist Party of China (CPC) is the backbone and leader of reform.

　　In the year when Xiaogang people pressed their handprints, the Third Plenary Session of the Eleventh Central Committee of the Party was held in Beijing. The meeting made a historic decision to shift the focus of the work of the Party and the state to economic construction and implement reform and opening up. The spring breeze of reform, which started in rural areas, soon blew to cities and the whole economic field.

　　"We should be bolder in reform and opening up, and if we are sure, we should boldly try and rush in." "The key is the surname ‘ Capital ’ Still last name ‘ Society ’ The problem. The criterion of judgment should mainly be whether it is conducive to developing the productive forces of socialist society, whether it is conducive to enhancing the comprehensive national strength of socialist countries, and whether it is conducive to improving people’s living standards. " At the crossroads, Deng Xiaoping, the chief architect of reform and opening-up, effectively led China’s reform ship to break the waves and sail to the other side of the light.

　　"The talk in the South has completely dispelled many people’s doubts and opened the ideological floodgate that people have been imprisoned by the planned economy for a long time." Yuan Xiaojiang, member of the School Committee of the Party School of Shenzhen Municipal Committee, said that as a pilot area of reform and opening up, an important reform in the early days of Shenzhen Special Economic Zone was to establish a market price mechanism.

　　Yuan Xiaojiang was transferred from Hunan to Shenzhen in 1993. At that time, the commodities supplied in the local markets were very limited, and the food was rationed. When he transferred his job, Yuan Xiaojiang got the hukou migration certificate and grain migration certificate in Hunan, but he didn’t find a grain store in Shenzhen until he inquired about it, only to know that the Shenzhen market had been liberalized and there was grain for sale in the shopping malls. He felt that the era of not having enough to eat was over.

　　The changes in Shenzhen have been staged one after another throughout the country, and the pace of market-oriented reform is forceful.

　　Establish modern enterprise system, speed up the construction of market system, reform macro-control system, standardize and develop capital market, improve property right system and market-oriented allocation of factors & HELIP; … The CPC Central Committee continues to lead the direction of reform, the socialist market economic system has been continuously improved, and great achievements have been made in economic and social development that have attracted worldwide attention.

　　Take the initiative to seek the situation and open a new era of comprehensive deepening reform

　　Reform is the inevitable choice of China’s historical development; Deepening the reform in an all-round way is a key measure to determine the fate of contemporary China.

　　Since the 18th National Congress of the Communist Party of China, the CPC Central Committee with the Supreme Leader as the core has promoted reforms with greater political courage and wisdom, and planned reforms with overall concepts and systematic thinking. From the 18th National Congress of the Communist Party of China to the Third Plenary Session of the 18th CPC Central Committee to the overall arrangement of comprehensively deepening reform, and then to the inclusion of comprehensively deepening reform in the "four comprehensive" strategic layout, the intensity of reform is unprecedented.

　　"The easy and happy reform has been completed, all the delicious meat has been eaten, and the rest are hard bones." In the new era, the reform has expanded from rural and economic fields to political, social, cultural, ecological civilization, party building, national defense forces and other fields; The reform has entered a critical period and deep water area; The problems we face are numerous and complicated … …

　　General Secretary of the Supreme Leader is far-sighted. "Deepening reform in an all-round way is a complex systematic project, and it is often beyond the reach of one or several departments alone, which requires the establishment of a higher-level leadership mechanism."

　　The Third Plenary Session of the 18th CPC Central Committee decided that the Central Committee should set up a leading group for comprehensive deepening reform, and the General Secretary of the Supreme Leader personally served as the leader of the leading group for comprehensive deepening reform. The 18th Central Committee held 38 meetings of the Central Leading Group for Deep Reform, deliberated and adopted 365 important reform documents, identified 357 key reform tasks, and introduced more than 1,500 reform measures.

　　The deep reorganization itself is also reforming. In March this year, the Central Leading Group for Comprehensively Deepening Reform was changed to the Central Committee for Comprehensively Deepening Reform. Some experts pointed out that this reflects the determination and strength of the CPC Central Committee to comprehensively deepen reform, and it is more convenient to promote comprehensive and deepening reform from the institutional mechanism of top-level design.

　　"To comprehensively deepen reform, we must take promoting social fairness and justice and enhancing people’s well-being as the starting point and the end result." General secretary of the supreme leader repeatedly stressed.

　　The needs of the people and the direction of reform.

　　On the basis of coordinating the integration of urban and rural education and deepening the reform of examination and enrollment system, we will further expand to standardize off-campus training institutions and deepen the reform of preschool education.

　　On the basis of medical reforms such as graded diagnosis and treatment, separation of medicines, and comprehensive networking of basic medical insurance, we have introduced reform measures such as reforming and improving the incentive mechanism for training and using general practitioners, ensuring the supply of generic drugs and using policies to alleviate the high cost and difficulty of seeing a doctor.

　　On the basis of vigorously promoting the unified urban and rural household registration system, fully implementing the residence permit system, and comprehensively solving the problem of people without household registration, we will explore the permanent population of rented houses to settle in urban public accounts, and further break the barriers to the free flow of population.

　　… …

　　The journey to Wan Lifeng is full of energy, and the heavy responsibility is even more arduous. Over the past 40 years, the spring breeze of reform has awakened the ancient country and brought colorful. In the new era, we will continue to strive for self-improvement and self-innovation, unswervingly deepen reform in an all-round way, open roads on every mountain, bridge bridges when encountering water, dare to open the door to stubborn diseases, dare to break through the barriers of solidification of interests, and carry out reform to the end. (Wu Jing, website of the State Commission for Discipline Inspection of the Central Commission for Discipline Inspection)

Chen Shengbai, Marketing Startup Manager of Beijing Office of Coca-Cola (China) Co., Ltd.

　　Beijing business today Coca-Cola has been traveling with the Olympic Games for nearly 80 years, and has maintained good relations with previous International Olympic Committees and national Olympic Organizing Committees. It even knows how the venues should be run and how the torch should be done, but it has never positioned itself as a teacher of the host city, but as a partner. It also tells other sponsors with less experience: in the environment of high expectations of the Olympic Games, success or failure must be determined by details …

　　Promotion: take risks as obligations.

　　If Beijing’s bid for the Olympic Games was unsuccessful at that time, the Coca-Cola commemorative cans could only be destroyed, with huge losses. Many people say that this is gambling, but when it is their duty to promote the Olympic Games, there is no need to quantify the benefits.

　　The relationship between Coca-Cola and the 2008 Olympic Games actually began on July 13th, 2001, the day when the Olympic bid was successful. Coca-Cola had already made commemorative cans for bidding for the Olympic Games before the results of bidding for the Olympic Games were announced, and that night, these cans entered supermarkets and major supermarkets and won the first prize. Many people think that Coca-Cola’s behavior is a gamble. If the Olympic bid was not successful at that time, these commemorative cans could only be destroyed, with huge losses. In this regard, Chen Shengbai believes that Coca-Cola is not "gambling", and this behavior is only based on the understanding of the Olympic Games.

　　He said: "Taking risks to make the Olympic bid commemorative jar is because we are closely linked with the Olympic Games. As a member of the Olympic family, Coca-Cola has the obligation to promote the Olympic Games while benefiting from the Olympic Games."

　　Chen Shengbai said that other sponsors may not do this for the practice of bidding for the Olympic commemorative jar.

　　He said: "Many Olympic sponsors only consider the development of enterprises, and how much direct return can they bring to enterprise marketing? Some sponsors once asked us how Coca-Cola calculates the return. How to prove success in business? I replied that Coca-Cola never thought about how much the Olympic business would increase, and we didn’t even quantify it. Because we have been sponsoring the Olympic Games since 1928, nearly 80 years have bound us to the Olympic Games, and it is our obligation to promote the Olympic Games. "

　　Cooperation: not a teacher but a partner.

　　Support for the IOC and the BOCOG of the host cities is not only simple funds and materials, but also the experience of nearly 80 years … But we are not teachers, but partners.

　　In the past 80 years, Coca-Cola has maintained good relations with all previous International Olympic Committees and national Olympic Organizing Committees. On August 1 this year, Coca-Cola and the International Olympic Committee jointly announced that their global partnership agreement would be extended to 2020, and this Olympic "diamond wedding" would continue. Chen Shengbai said frankly that the secret of this Olympic "marriage" is that Coca-Cola can pass on its Olympic knowledge and experience to the Olympic Organizing Committee of every host city without reservation.

　　He pointed out that Coca-Cola has participated in many Olympic Games and gained a lot of Olympic knowledge, which is not only known to us, but also passed on to the Olympic Organizing Committees of the host cities. Many of the Olympic organizing committees in the host cities have never experienced the Olympic Games, so we should tell them, for example, how the venues should be operated, how the torch should be made, how other cities are held, and how to learn from them. But in this process, we are not teachers, but partners, passing on what we know to them. At the same time, in this process, we are also discussing with national Olympic organizing committees, because past experience is not universally applicable. Therefore, our support for the International Olympic Committee and the host city Olympic Organizing Committee is not only simple funds and materials, but also the transfer of experience.

　　Advice: the key to winning is the details.

　　Under the Olympic environment, everyone’s expectations are very high … Any shortcomings of the enterprise may be magnified, so it is very important to grasp the details!

　　For some China enterprises sponsoring the 2008 Olympic Games, this is their "first intimate contact" with the Olympic Games. Among these enterprises, how to carry out Olympic marketing is often inexperienced and confusing. In this regard, Chen Shengbai gave the suggestion that "details decide everything".

　　He said: "In the Olympic environment, everyone’s expectations are very high. With such a high degree of attention, any shortcomings of the enterprise may be magnified, so it is very important to grasp the details. No matter how good the idea is, if you can’t think of many details and implement them in place, marketing will not succeed. At present, many enterprises in China have thought of many details, but they still need to be strengthened in implementation. "

　　He further explained that we should first understand the core values of the Olympic brand, because only in this way can the creativity and publicity made by enterprises not deviate from the Olympics. Second, deeply understand the expectations of their target consumers for the Olympic Games, which needs to be achieved through a lot of market research. Third, make clear the goals of your own enterprise and achieve differentiated marketing promotion.

　　Sponsoring enterprises should not talk about their dreams in Olympic marketing, but should reflect their creative ideas according to their own characteristics and under a consistent theme.

　　At present, many domestic enterprises have done special activities. For example, Lenovo once did an activity called "matchmaking" to expand its business to remote towns, and at the same time brought the Olympics there, popularizing Olympic knowledge.

　　In addition, Chen Shengbai believes that some China sponsors will continue to sponsor the Olympic Games after next year’s Olympic Games. He said: "At present, many enterprises have the goal and willingness to explore overseas markets, and they are fully capable of sponsoring the Olympic Games abroad. I believe they will continue to walk with the Olympic Games."

　　Plan: Olympic "Daily Chapter"

　　Although there is only one "Bird’s Nest Steel" commemorative medallion at present, and it is only a gift and not for sale, Coca-Cola has planned to launch a limited edition commemorative medallion every day during the Olympic Games.

　　Speaking of the "Bird’s Nest Steel" commemorative medallion, Chen Shengbai is quite proud, because it is the first Olympic product made of the remaining steel of the "Bird’s Nest" steel structure in the world. He said: "Bird’s Nest Steel is one of our suppliers. Through competition, it won the rights and interests from the Beijing Olympic Organizing Committee. They told us this time. We feel that this is a good thing. It is a good opportunity for suppliers, and it is also an opportunity for Coca-Cola to help us promote the medal culture. After that, we reported this idea to the headquarters, and the headquarters approved it in less than a week. "

　　Although there is only one "Bird’s Nest Steel" commemorative medallion at present, and it is only a gift and not for sale, Chen Shengbai is very optimistic about the development prospect of "Bird’s Nest Steel" commemorative medallion. He said that we have now completed the design of 20 or 30 "Bird’s Nest Steel" commemorative medals, which will be implemented in the near future, and the possibility of putting the "Bird’s Nest Steel" commemorative medals on the market is not ruled out. Commemorative medals are very good business opportunities. The price of commemorative medals is very cheap, but the sales volume is very large. Therefore, many people collect Olympic souvenirs, and the first choice is commemorative medals.

　　Chen Shengbai told reporters that Coca-Cola has made a plan for olympic pin from now until the end of 2008. In the plan, in addition to the "Bird’s Nest Steel" series, it also includes commemorative medals on the Olympic torch and the opening ceremony, and the "one chapter a day" plan started in Lillehammer in 1994 will also be continued at the next Olympic Games. At that time, Coca-Cola will launch a limited edition commemorative medal every day according to the theme of the Olympic Games that day.

Editor: Xu Guimei

　　On the 30th, Yi Huiman, Chairman of China Securities Regulatory Commission pointed out in his speech at the third member congress of the Fund Industry Association that the CSRC will stick to the main responsibility of supervision, promote the timely introduction of regulations on private equity funds, continuously improve the fund supervision system, promote the development of various institutional investors, continuously expand the long-term investment power of the capital market, further improve supervision services, resolutely safeguard an open, fair and just market order, and effectively protect the legitimate rights and interests of investors. Strengthen information sharing and policy coordination with relevant parties, actively communicate with the market, focus on building a good ecology conducive to the high-quality development of the fund industry, and create a good external environment for the development of industry institutions.

　　It is understood that by the end of July this year, the asset management scale of Public Offering of Fund reached 23.5 trillion yuan, 1.6 times higher than that at the end of 2016, rising from the ninth in the world to the fourth in the world at present. Among them, the number of products and management scale of equity funds reached 5,140 and 7.7 trillion yuan respectively, increasing by 1.2 times and 1.8 times respectively, both reaching record highs.

　　In terms of private equity funds, the scale of private equity investment funds, private equity funds and venture capital funds reached 5.5 trillion yuan and 12.6 trillion yuan, respectively, which doubled and tripled compared with the end of 2016. (CCTV reporter Sha Qian)

　　According to the news of "Binzhou Public Security Bureau High-speed Traffic Police Detachment" WeChat WeChat official account on March 23, in order to scientifically and accurately implement the epidemic prevention and control policy and make overall plans for epidemic prevention and control and economic and social development, according to the needs of Binzhou epidemic prevention and control situation, the expressway traffic control measures in the jurisdiction are adjusted as follows:

　　Since 12: 00 on March 23, traffic control measures have been implemented for 23 expressway toll stations in the city, among which 13 expressway toll stations have been closed, namely Boxing North, Binzhou North, Daguo and Gucheng Toll Stations of Changshen Expressway, Zhanhua West, Binzhou Port and Wudi Toll Stations of Rongwu Expressway, Binzhou East, Bincheng North, Binzhou West and Huimin West Toll Stations of Donglu Expressway, Wudi East Toll Station of Binde Expressway and Qinbin Expressway. The other 10 toll stations are equipped with epidemic prevention and control detection points, namely Wudi Chengkou Toll Station, Bingang Toll Station and Zhanhua North Toll Station of Qinbin Expressway, Binzhou South Toll Station, Binzhou Toll Station, Bincheng Toll Station of Changshen Expressway, Boxing Toll Station, Zhanhua East Toll Station of Rongwu Expressway, Huimin Toll Station of Donglu Expressway and Yangxin Toll Station of Binde Expressway. Vehicles passing through the above 10 toll stations can only pass if they meet the local epidemic prevention regulations.

　　　　"There is a song called" Fart ",which makes eight times of" Because he is farting "when singing, which is really vulgar!" Xu Peidong, a famous musician and vice chairman of China Musicians Association, has a serious look.

　　　　In view of the spreading trend of the vulgar trend of online songs, the China Music Association and China Art Newspaper jointly held a symposium on "Resisting the vulgar trend of online songs" in Beijing a few days ago. Xu Peidong, Fu Gengchen, Yan Su, Gu Jianfen, Li Haiying, fu lin, Yin Qing, Jin Zhaojun and other famous people in the domestic music industry got together to "consult" online music. At the same time, 40 famous songwriters and singers in Beijing, represented by Yan Su, jointly launched the proposal of "Resisting the vulgar trend of online songs and advocating the healthy development of online music".

　　　　Six characteristics of vulgar online songs

　　　　As a helpless move that the traditional way can’t enter the record industry and join the network, online songs have pointed out the way for a large number of authors and singers who have no conditions and platforms to show their works. In 2004, with the popularity of a number of songs such as "Mice Love Rice" on the Internet, online songs became a remarkable phenomenon, but the problem of bad customs also followed.

　　　　"Obscene language, pornographic propaganda, abusive attacks, parody, affectation, moaning without illness, writhing, incoherent speech, patchwork, nonsense, grandstanding, vulgarity and boredom" are summarized as six characteristics of vulgar online songs.

　　　　In "Swearing in Wuhan", a man and a woman sing at the same time, and it is very obscene to give full play to swearing words with "Wuhan flavor". It is also very popular to tamper with classic songs to spoof and sing. For example, "The Moon Represents My Heart" was changed to "You asked me how much money I have, and my background is good? My heart will not change, my love will not change, and the passbook represents my heart … "There are more than 20 crooked versions such as" Thief Edition "in" Auspicious Three Treasures ".

　　　　For another example, online songs such as "Your mother is my mother-in-law" and "I am your husband" are full of nonsense, but they have actually been voted as "Top Ten Internet Popular Terms" by netizens. However, the lyrics of "Not afraid" and "Northeasters are not underworld" are confused and rambling, and the lyrics of "Happy Shuashua" are even more confusing: "Uh-huh, cold, painful, uh-huh, my heart, oh, well, wait and wait, well, dream and dream, well, crazy and crazy".

　　　　"There are also some online songs in the name of’ originality’ that write all the daily life of ordinary people into lyrics, such as" Smoking and Drinking Tea in the Toilet ",and some lyrics incite naked desire for money and instill hedonism, such as" I love RMB "and" When I get rich ". Xu Peidong said, "Bad online songs will mislead the development direction of online music and even lower the quality of pop music."

　　　　Yan Su, a 77-year-old famous ci writers, is particularly worried about the current vulgarity of online songs. "A vulgar and uneducated online song like" That Night "is rare even in the West. These vulgar songs are simply a blasphemy and ruin to music and people’s hearts. " Singer Yang Kun once said angrily that online singers are "ghostly" and that online songs "set back mainland pop music for fifteen years" and "harmed the next generation".

　　　　Why do online songs go to bad customs?

　　　　In the opinion of many experts, the threshold of pop music is gradually lowered in the Internet age, which opens the door for creators and singers with low quality and quick success. Through blogs, online music and wireless music, they try their best to take the road of vulgarity, boredom and self-hype. "As long as they can attract people, even pornographic and explicit lyrics dare to write and sing." At the same time, some music websites are mercenary, distorting the measurement standard of songs.

　　　　What helps these online songs to become popular quickly is the rise of mobile phone color ring back tone download service, which relies on color ring back tone and spreads rapidly. "It doesn’t matter who the singer is in the online songs. As long as one or two melodies can be played repeatedly on the Internet or on CRBT, the spread effect of the songs will be rapidly improved". Zeng Suijin, director of the Music Department of the School of Film and Television Arts, Communication University of China, said that online music dissemination prides itself on its high click-through rate or download rate, which can be directly converted into wealth, which is the biggest source of online songs becoming vulgar.

　　　　Some experts believe that the popularity of vulgar online songs is mainly because "young people find it fun and can vent their emotions". Yin Qing, a famous military composer, said that his daughter, who studies music, thinks that vulgar online songs are "entertaining and fun, and can vent their feelings". "Under the influence of impetuous mentality, young people have the psychology of comparing with each other. You are vulgar, I am more vulgar, you are funny, and I am more funny than you".

　　　　Jin Zhaojun, secretary-general of China Pop Music Association and music critic, believes that there is a social basis for the generation of the vulgar trend of online songs. "In the past 30 years, the vulgarity of songs has been clearly defined for two or three times, often in a period of intense social and ideological changes, which is easy to happen when young people’s values are impacted."

　　　　At the same time, the spread of vulgar online songs also involves the education of young people. Jin Zhaojun believes that today’s children are precocious, they are active buyers and consumers of online music, and the music industry can’t stop them by "blocking". Therefore, the spread of the vulgarity of online songs is not only a problem for musicians, but also has some social reasons, including the creative mentality of song creators and the acceptance mentality of teenagers.

　　　　Online song contest can stimulate creation.

　　　　At this symposium, 40 famous songwriters and singers in Beijing, represented by Yan Su, jointly launched the proposal of "Resisting the vulgar trend of online songs and advocating the healthy development of online music".

　　　　According to the proposal, musicians should further enhance their sense of social responsibility, consciously resist the intrusion of bad content, abandon the vulgar customs, promote the healthy development of online music, strive to create more excellent songs suitable for online communication, occupy cyberspace with healthy and progressive songs, and use various forms to improve teenagers’ musical taste and appreciation ability.

　　　　People in the music industry have made suggestions to promote the healthy development of online songs.

　　　　Fu lin, a famous musician and songwriter, believes that online songs belong to popular music, and their lyrics are characterized by networking and entertainment. For the creation of online songs, it is impossible to rely only on the past music writing methods. Composers should put down their airs, get close to popular music, compose tunes, and the lyrics can attract young people to write.

　　　　Yin Qing said that the key to resisting vulgar online songs is that songwriters should produce good works. At the same time, it is suggested to set up an online music review column on the website to strengthen comments on online songs and let the public participate together.

　　　　Jin Zhaojun suggested that the music industry can engage in activities to encourage creation through the Internet platform, such as organizing an online song creation contest, which can mobilize the creative interest of the younger generation, judge their creations, and then spread them through the media, which will definitely effectively resist those unhealthy songs.

　　　　It is reported that in order to guide the healthy development of online songs, the China Musicians Association will hold an online song contest next year, with the aim of occupying online positions with high-quality works, so that vulgar and vulgar online songs have no living space. (Wen Jing)

Editor: Tian Shijia

　　[Autohome in-depth experience] We often use the phrase "hero sad beauty pass" to describe how the "big hero" of all times and all over the world falls under the pomegranate skirt of the beauty. For a "tough guy" model that has a history of 60 years and has developed to the sixth generation, market demand has become the vane that it has to follow for replacement and replacement.

　　Just like entertainment stars always sing when they perform well, in recent years, the stars of the off-road vehicle industry are no longer willing to just show off on the rocks and show their power in the mud. They have increased the size, increased the configuration, improved the chassis suspension, and constantly improved their comfort to adapt to the use of cities and highways, hoping that they can also develop off-road and urban amphibious development. "Road Patrol" is like this, "Big Cut" is like this, and so is today’s protagonist Tule.

Who is Tule?

　　When it comes to Toula, many non-fans may not be familiar with it. Is this Nissan’s new flagship SUV? Not really. As mentioned at the beginning, the first generation of Toula was born in 1951, the same year as the "Road Patrol" we are familiar with. After 60 years of baptism, the Toula in front of us is already its sixth generation model. Friends who want to know the history of Toula models can[Click here].

"Click on the picture above to learn about the history of Tule."

　　The domestic market has introduced a small number of Toule’s fourth and fifth generation models, and their positioning is also very clear, that is, off-road, so in the domestic off-road vehicle industry, Toule gives people the feeling that it is a tough guy and a pure off-road vehicle. Many off-road players even directly purchase the short-axis version for modification.

　　The Toula is the sixth-generation model imported from Japan. It was officially released in 2010 in its main market, Abu Dhabi, United Arab Emirates. The current global market is mainly concentrated in the Middle East and parts of Asia. The relationship between it and the Infiniti QX56 can be seen at a glance. The main technology and even the interior of the two cars are very similar. The relationship between the two is similar to Toyota’s LC and Lexus’s LX series.

Dimensions: A huge, typical Nissan SUV

　　The shape of the Tule can be described by two "very", one is very Nissan and the other is very big. The reason for the very Nissan is the three-hole family air intake grille that has been used for many years. If there are no other models as a reference, it even looks a little similar to the familiar Paladin from a distance.

　　As for the size, we have to talk about its size, the length of the car is more than 5 meters, the width of the car is more than 2 meters, and the height is also 1.96 meters. Not to mention the BMW X5, Audi Q7, which are big guys in the eyes of Europeans, even compared with the full-size SUVs such as Escalade, Landcooluzer, and QX56, the size of Tule is also a winner.

　　If the front face of Nissan is still original, then the side of the Tule completely exposes its relationship with the QX56, and the side lines of the two cars are almost the same. The use of tires on the Tule has finally maintained its tough character. The A/T all-terrain tires from Bridgestone are 265/70 R18 in size, and the flat ratio of up to 70 also ensures that the tires are thick enough to handle more impact.

　　The new Toule retains a more sturdy non-load-bearing body design, but the suspension has been changed from the previous generation of front and rear integrated axles to the front and rear forkarm suspension with better road performance. With the HBMC hydraulic body dynamic control system, the comfort and stability have been greatly improved. Open the fuel tank cover. It is a pity to mention that the new Toule does not have a good stomach to eat No. 93 coarse grain, and the engine with direct injection technology clearly requires non-No. 97 gasoline not to drink. This seemingly reasonable requirement in the Middle East may become a reason for many people to give up it in China.

Notes: What is HBMC?

　　The full Chinese name of HBMC is the hydraulic body dynamic control system. When driving on the highway, the main function of this system is to inhibit the body roll and ensure the driving stability of the vehicle. On the off-road road, the system will maximize the suspension stroke, so that the four wheels can maintain the grip as much as possible and improve the vehicle’s ability to get out of trouble.

　　The nature of the car also brings some problems that do not exist in small cars, such as entering and leaving the basement or buildings with height limit signs. For example, some height limit columns with a height limit of 2m are only 4cm away from the roof, which is really a crushing stone. The problem of getting on and off the car that some friends are worried about is not serious. With the help of pedals and A/B column handrails, getting on and off smoothly is basically not a problem.

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Interior and configuration experience: BOSE audio can produce wind, new off-road mode selection

　　The design of the center console of the Tule is 90% similar to that of the QX56, which is only a conservative estimate, because in addition to the different logos on the steering wheel, the differences in other parts are more due to the configuration and color. The beige interior looks very noble, but this also completely discourages the owner from driving it wildly. Think about the effect of white countertops, door panels, or seats stained with black. This is like driving a new Porsche 911 to the WRC sandstone stage. Anyone who loves cars will berate you for wasting money.

　　The style of the leather steering wheel is also exactly the same as that of the QX56, and the workmanship and feel are not the same. The slender, white and tender steering wheel looks so pitiful that after digging the sand, I can’t bear to hold "her" directly with my dirty hands, and I have to take out a wet tissue to wipe it well. The electric heating of the steering wheel may not be used in this spring and summer season, but don’t forget that this winter has just passed, and northern users have especially strong demand for this function.

　　The steering wheel’s audio control, cruise control, and other functions I will not introduce too much. The newer configuration is the front collision warning, lane departure warning, and line-in prompt. Although it has been seen many times on other brands, this is the first time it has been used on Nissan.

　　The front collision warning system will activate when it detects the threat of a rear-end collision, and it has a high degree of intervention. When the accelerator brake is released, it can help the vehicle stop completely. If the driver insists on pressing the accelerator, it will also give the accelerator pedal an upward thrust to prevent you from continuing to refuel. Of course, this force is resistable. As long as the driver insists on pressing the accelerator, it will still submit to your dangerous actions after resisting it.

　　Another configuration that is very suitable for Tule is the AVM body surround monitoring system. Although Nissan is now equipped with this configuration as low as Qashqai, considering the huge body size of Tule, I still insist that this is the most essential equipment for Tule in the next few days.

　　Tule’s air conditioner and stereo are very Nissan, with fine workmanship and excellent feel, but it can only be regarded as a million-class SUV. There is an overhead air supply function in the lower right corner of the air conditioner, which is very practical. The air conditioner will not blow directly on the body, but the temperature in the car will drop significantly. When turning on this function, several trends are not air supply, but you can still feel the air conditioner working, so where does the wind come from? BOSE stereo! This is not an April Fool’s joke. The wind does blow out from the BOSE stereo, but to be precise, it should be the trend of the air conditioner hidden in the BOSE stereo cover.

　　Toule has further enriched its off-road functions on the basis of the QX56. In addition to electronically controlled four-wheel drive switching, the new Toule has also added four-wheel drive locking, driving mode switching and other functions. There are four modes of road, desert, rock and ice to choose from, basically covering common road conditions.

　　Looking up at the problem, the ordinary sunroof of the Tule is too low-grade. Is it because of the rigidity of the body? In short, consumers do not listen to the explanation. It must be unpleasant to spend more than one million yuan to buy an SUV without a panoramic sunroof. At this time, the sun visor that can be lengthened is a small comfort for me. When driving on weekdays, I am often unable to open my eyes by the sunlight between the two sun visors. At least I don’t have to worry about this problem anymore on the Tule.

Ride: 3075mm wheelbase PK third row seat

　　The Tule’s riding experience can be described as comfortable, and this kind of sofa-like riding experience is something you can’t find in expensive German bodies. In fact, Nissan cars are already very "sofa" at the level of Xuanyi and Teana, but the Tule seats are thicker, especially the first row seats, which are also equipped with three-level adjustable heating and ventilation functions.

　　For such a full-size SUV, there is no need to worry about the space for the first two rows of passengers. The 175cm-tall experiencer has more than two punches of head space in the first row, and the space for the second row of passengers is also unnecessary. Since the angle of the seat back can be adjusted, passengers can enjoy a more comfortable ride.

　　The real test is actually the third row, because 99% of full-size SUV owners are not worried about the space problem in the first two rows, but the practicality of the third row is really poor. Tule has a wheelbase of more than 3 meters, but unfortunately, as long as your height is more than 170cm, you can still feel cramped in the third row and have enough overhead space, but there is no room in front of your legs, and the feeling of knees against the second row of seats is really not good.

"The picture above is an animation in gif format. It will take time to download, please be patient."

　　Entering the third row of seats requires three steps. First, the second row of seats is lowered, then the third row of seats is opened, and finally the third row of seats is drilled in. The few steps are not laborious, and Tule’s performance in the flexibility of space change is remarkable.

Storage: Folio refrigerator is the highlight

　　The user-friendly design of Japanese cars is very reassuring, so there is no need to worry about the lack of space for the water cup. Not only do the three rows of seats provide cup holders, but they all have at least four starting points. If you want to pick the wrong one for the Japanese in this regard, it is definitely the wrong door and the wrong hall.

"The picture above is an animation in gif format. It will take time to download, please be patient."

　　The refrigerator that can be opened is a more ingenious design, so that the front and rear rows can easily take drinks. And the volume of this refrigerator is also very good, just enough to hold 6 bottles of 600ml drinks. This function is obviously for the people of the Middle East. Imagine the scorching sun, facing the endless desert, when people are trapped and the car is tired, everyone will come to a bottle of cold drink to ensure that the blood is full of magic on the spot.

　　The trunk space can be divided into two categories according to the open state of the third row of seats. When the third row of seats is opened, the depth of the trunk is naturally unsatisfactory, but with the advantage of the height and width of the body, you can still fit a set of golf clubs or a 28-inch trolley case.

　　Of course, we didn’t spend more than a million yuan to ride seven people, so most of the time the third row of seats is still reclined, and there is enough space for two 28-inch trolley cases, a set of golf clubs, a set of testers, and two camera bags. If this kind of space is not enough for you, then I can only recommend that you buy a pickup truck. In addition, I have to mention that the opening of the trunk is really high, and it is really laborious to carry heavy objects.

Summarize:

　　After reading the article, you may be worried about the off-road performance of the new Toula. Is the suspension stroke of the front and rear integrated bridges enough? Is the strength enough? From a technical point of view, the front and rear fork arms suspension may not be as good as the previous front and rear integrated bridges in terms of travel and strength, but the slight weakening of off-road performance has resulted in a significant improvement in highway performance. From this perspective, such a change is worth it. In addition, the main markets of the new Toula are still several markets such as the Middle East, Asia and Africa, and Australia. Compared with rock climbing that requires a higher suspension stroke, roads, sandy land, and potholed grasslands may be the main terrain that Toula has to face. I think this is also an important reason why it boldly abandons the suspension of the front and rear integrated bridges. What’s more, with such an exquisite and luxurious light-colored interior, who would be willing to be puzzled by the sand slopes and puddles? (Photo by Autohome Liu Yuxin)

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1905 movie network news　With its round and budding appearance, the "national treasure" giant panda not only enjoys a high degree of nationality in China, but also enjoys great popularity overseas. The series of films released by DreamWorks have achieved excellent box office results in the world, which fully proves the development value of "Giant Panda IP".

Previously, there has never been a film creation featuring giant pandas in the domestic animation field. Now, there is finally a work that will make up for this gap: On July 19th, the launching ceremony of "Mount Tai, a panda from China" was held in Beijing, and the film will open a brand-new world of China’s national treasures around the story of the giant panda "Mount Tai".

At the launching ceremony, director Song Yuefeng, chief producer Jiang Wusheng, deputy general manager Huang Qunfei of Huaxia Film Distribution Co., Ltd. and national experts in the field of wildlife came to the scene to witness the first public appearance of the animated image of Mount Tai, and the first concept preview of the film was also exposed simultaneously.

In just a few tens of seconds of video, there are not many shots of Mount Tai, but the overall picture texture fully reflects the creative intention of the animation team to integrate traditional Chinese aesthetic ink elements with modern 3D animation technology. Compared with the Hollywood style of Kung Fu Panda, Mount Tai, a panda from China, will undoubtedly focus on the freehand oriental charm and deconstruct our panda IP with the beauty of national style.

Talking about this creation, Song Yuefeng said frankly that there was a lot of pressure: "Because Chinese people like pandas very much, we have high expectations for the creation (of this theme), and what we have to do is to exceed everyone’s expectations." Backed by China’s cultural soil, Song Yuefeng hopes and believes that he can use "I am a Panda from China, Mount Tai" to convey the strength and feelings different from those of animation creators in other countries. As an animation practitioner, he admits that he knows that many times the audience’s mood for Guo Man is "hate iron and not produce steel", and a sincere emotion is more important than a pursuit of so-called technology.

In the movie, the protagonist Taishan will start a journey to find himself in the jungle. In addition to the theme of "national style", Mount Tai, a panda from China, will be translated into more than 20 languages for overseas promotion in the future, and the image of the giant panda created by China people will be transmitted to the whole world.

After today’s launching ceremony, Mount Tai, a panda from China, will formally enter the stage of preparation and creation.