There is a kind of New Year’s song that supermarkets must release.

There is a kind of New Year's song that supermarkets must release.

[Original Truck House] Today is the first day, so it’s time to go out with friends and relatives! When I went to buy new year’s goods a few days ago, I must have listened to all kinds of Chinese New Year songs played in the supermarket. Because of the change of lifestyle, the taste of the new year is getting weaker and weaker, but even if the old folk customs such as eating and drinking, offering sacrifices to gods and so on are gone, you will know the New Year when you hear these songs in the supermarket! High energy ahead, if you are not careful, you will hum along!

There is a kind of New Year's song that supermarkets must release.

Each of the following songs has its own sound effect, which can be heard by clicking it:

Wish you prosperity and wealth!

There is a kind of New Year's song that supermarkets must release.

When various melodies of "Congratulations" are bombarded in turn, the most popular one is Hua Zi’s "Congratulations on Making a Rich". By the end of the year, major supermarkets have a single cycle every day. As soon as I heard the iconic "I congratulate you on making a fortune, I congratulate you on being wonderful", I knew it was time to visit the supermarket.

The god of wealth came to my door.

There is a kind of New Year's song that supermarkets must release.

The songs played the most frequently before and after the Chinese New Year were counted by netizens. In the first two seats, except "Congratulations on Getting Rich", this is the first one. At first glance, you may feel that the tune is familiar. In fact, this is the tune of "Birds in a Tree in Pairs". Sample! Thought I wouldn’t know you if I changed my vest? After the adaptation of this song, it became relaxed and lively, and with the music effects such as suona and gongs and drums, the Chinese New Year atmosphere became particularly rich.

Congratulations

There is a kind of New Year's song that supermarkets must release.

This song has been covered a lot, but the most familiar one should be Timi Zhuo’s version. As a professional in New Year’s songs, she sings more than ten fingers, such as Happy New Year and Winter jasmine. The sweet voice sang into everyone’s hearts and sang the joy of the New Year.

Make a fortune in China year.

There is a kind of New Year's song that supermarkets must release.

This song comes from the magical group "chinese baby" composed of two Chinese girls in Thailand. They only live in the supermarket during the Spring Festival every year, and it seems to have become an important element of the Spring Festival culture. The cheerful rhythm and bright style make people feel happy when they listen.

Good luck to come

There is a kind of New Year's song that supermarkets must release.

On hearing this song, Zu Hai’s signature smile automatically appeared in my mind. "We are lucky" makes me feel good every time I listen to it. I remember that when I was a child, I hoped to receive a full amount of lucky money in the New Year. Now this song is still popular in the streets, and I am past the age of collecting lucky money! Stop talking and cry for a while. …

Happy China Year

There is a kind of New Year's song that supermarkets must release.

I remember when I was a child, this song became popular all over the country, and it was played everywhere. It was a typical representative song of the Year of China. When the music starts "Happy China Year, Prosperous forever", I can’t help but want to dance the yangko, as if I were standing on the stage of the world (actually a supermarket).

Go home often and have a look

There is a kind of New Year's song that supermarkets must release.

Since this song was broadcast on the Spring Festival Evening in 1999, it has been deeply loved by the general public. Wang Luodan and Cai Guoqing sang this song again in the 30-year-old tribute to the Spring Festival Gala in 2012, so I won’t mention Wang Luodan’s endless running tune here.

Happy new year

There is a kind of New Year's song that supermarkets must release.

The sketch of Northeast Flavor is the guest of the Spring Festival Gala, so the most distinctive duet New Year songs must be on the list. This "Little New Year" has a compact rhythm and many changes, and its melody is lively and cheerful. The sound of firecrackers and gongs and drums in the music is like seeing people beating gongs and drums to celebrate the New Year.

New year’s arrival

There is a kind of New Year's song that supermarkets must release.

This song comes from Taiwan Province singer Han Baoyi, who is as famous as Teresa Teng and Cai Qin in Taiwan Province. Once a "Pink Memories" resounded through the streets of China. This "New Year Arrival" continued her usual characteristics: lightness, sweetness and tenderness, and sang the joy of the New Year into everyone’s hearts.

dote on

There is a kind of New Year's song that supermarkets must release.

After reading the old bacon in the New Year’s song circle, this veritable new Chinese New Year’s supermarket song sung by Xiaorou is a clear stream of New Year’s songs. Although reading the lyrics has nothing to do with the New Year, there is no festive feeling, but listening to the clean and clever voices of TFBOYS three teenagers also makes people feel warm and sweet.

● Postscript

Don’t listen, look at this picture, there must be a lot of involuntary singing! These ten-year-old tunes and lyrics only appear for one month a year, but they have left the mark of conditioned reflex in our consciousness, and sometimes they will be sung unintentionally. Although everyone will vomit these rotten New Year Divine Comedy, it has already become a part of the Spring Festival. If you don’t hear these songs one day, you should be lost in your heart. What songs will be played in your local supermarket during the Spring Festival? Forward the comments and share them with us! (Text/Wang Jietu/Network)

● Related reading:

Employees of Shaanxi Jiangling Spring Festival Annual Meeting gather together to welcome the new year.

United Truck New Year Tasting will push K13 and E series cabs.

The Belt and Road Initiative opens a new model of benign interaction between China and the world.

  Author: Wang Haiyan, Deputy Director of saias Center for Central Asian Studies

  Since it was put forward in 2013, the Belt and Road Initiative has become the most popular global public product and the largest international cooperation platform in the world. "One Belt, One Road" concentrates on China’s wisdom, gathers strength for world development, opens a new model of benign interaction between China and the world, and makes the world economy more stable.

  "One Belt, One Road" innovates the global governance concept of benign interaction between China and the world.

  In just six years, the "Belt and Road Initiative" has gone through an incubation period and an early harvest stage, attracting more and more countries in the world to participate. From the China Initiative to the global consensus, it has achieved fruitful results that have attracted worldwide attention. At the second "One Belt, One Road" international cooperation summit forum, which ended in April, 40 heads of state, government and other leaders and heads of international organizations gathered together, and more than 6,000 foreign guests from 150 countries and 92 international organizations participated in the grand event. Governments, localities and enterprises of various countries reached a series of cooperation results, which were condensed into a list of forum results covering 6 categories and 283 items. At the 19th meeting of the Council of Heads of State of the Shanghai Cooperation Organization and the 5th Summit of the Conference on Interaction and Confidence Measures in Asia, which just ended in June, all parties reiterated their support for the Belt and Road Initiative.

  In the past six years, on the basis of the Silk Road security concept of ensuring common security, comprehensive security, cooperative security and sustainable security, the Belt and Road Initiative has adhered to the Silk Road spirit of peaceful cooperation, openness, tolerance, mutual learning and mutual benefit, and advocated a global governance concept of joint construction and sharing. Taking firm steps to build an open world economy with practical actions has outlined a new vision for building a more just and reasonable global governance system.

  Co-construction and sharing is the only way to promote the construction of the "Belt and Road". Through deepening cooperation, we will continuously strengthen the multilateral trading system based on the rules of the World Trade Organization, create transparent, predictable and stable conditions for economic, trade and investment cooperation, and oppose the fragmentation of international trade and any form of trade protectionism. Its essence is to practice multilateralism, emphasizing that everyone’s affairs should be discussed and handled, and each person should give full play to his strengths and do his best, so as to make a tower out of sand and little drops of water make an ocean. The most fundamental point is to seek common development through equal consultation, promote economic growth through constructive cooperation, promote the sharing of achievements through mutual benefit and win-win, meet the common interests of all parties, meet the common needs of all parties, make cooperation more intrinsic and sustainable, make the Belt and Road a common road of opportunity and prosperity, and make the global economy more high-quality, healthier, more promising and vibrant.

  Mechanism cooperation to build a platform for frequent exchanges between China and the world.

  The "One Belt, One Road" co-creation mechanism provides strong support and builds various channels for benign interaction and dialogue between China and the world.

  First of all, the summit forum is the highest-standard cooperation platform under the framework of "Belt and Road". At the summit forum, all parties involved jointly enrich the cooperation concept, jointly plan the cooperation priorities, form a number of agreements for joint cooperation, jointly create cooperation results, and clearly define the goals and blueprints for the high-quality development of "Belt and Road".

  Secondly, the bilateral and multilateral meeting mechanism between China and heads of state has played an important top-level design and substantive promotion role. In the past six years, the Chairman of the Supreme Leader has visited many countries in the world and received many heads of state to visit China, which has effectively promoted China and the countries participating in the Belt and Road Initiative to give full play to their strengths and benefit all parties.

  Finally, existing international organizations and regional organizations have played an important role in coordination and promotion. Various regional and sub-regional cooperation mechanisms and multilateral dialogue and cooperation platforms in many professional fields established and formed between China and different parts of the world have promoted the implementation of the Belt and Road Initiative. In the past six years, the "One Belt, One Road" initiative has been linked with the development and cooperation plans of international and regional organizations such as the United Nations, ASEAN, AU, EU and Eurasian Economic Union, and more than 150 countries and international organizations have signed a "One Belt, One Road" cooperation agreement with China. China also hosted the Silk Road International Expo and the East-West Cooperation, Investment and Trade Fair in China, China — ASEAN Expo, China — Asia-Europe Expo, China — Arab Expo, China — South Asia Expo, China — Large-scale exhibitions such as Northeast Asia Expo, China West International Expo and China International Import Expo have all become important platforms for China to discuss and cooperate with countries along the route.

  After six years of joint efforts, the international cooperation in building the "Belt and Road" has formed a basic framework led by the summit forum and supported by multi-bilateral cooperation in various fields, providing an effective mechanism guarantee for the long-term development of the "Belt and Road" construction. Building the "Belt and Road" not only provides new opportunities for the development of all countries in the world, but also opens up a new world for China’s open development, so that all countries can benefit from it and achieve common development and prosperity.

  Trade and investment cooperation promote the benign interactive economic development and people’s livelihood stability between China and other countries in the world.

  Trade and investment cooperation promote the sound development of China and the world economy, and safeguard the global free trade and multilateral trading system with practical actions.

  In the field of trade, from 2013 to 2018, the total import and export volume of goods trade between China and countries along the route exceeded US$ 6 trillion, with an average annual growth rate higher than that of China’s foreign trade in the same period, accounting for 27.4% of China’s total goods trade, which has become an important engine for stimulating world economic growth. The World Bank research team analyzed the trade impact of the "One Belt, One Road" initiative on 71 potential participating countries, and found that the "One Belt, One Road" initiative will increase the trade between participating countries by 4.1%.

  In the field of investment, according to statistics, from 2013 to 2018, China enterprises directly invested more than 90 billion US dollars in countries along the route, with an average annual growth rate of 5.2%. The turnover of foreign contracted projects completed in countries along the route exceeds 400 billion US dollars, and the direct investment in China by countries along the route also exceeds 40 billion US dollars. This ensures commercial and financial sustainability, solves the employment problem for thousands of local people, and achieves good results from the beginning to the end. China and the Belt and Road countries have jointly established 82 overseas cooperation parks, and paid more than 2 billion US dollars in taxes and fees to the host country, which has driven nearly 300,000 local jobs and brought more convenient living conditions, better business environment and more diversified development opportunities to people of all countries.

  In the field of promoting trade and investment liberalization and facilitation, China is committed to achieving high standards, benefiting people’s livelihood and sustainable goals together with countries participating in the "Belt and Road" construction, introducing rules and standards generally supported by all parties, respecting laws and regulations of various countries, and promoting enterprises to follow generally accepted international rules and standards in project construction, operation, procurement and bidding. China launched the Initiative to Promote Smooth Trade Cooperation along the Belt and Road, with 83 countries and international organizations actively participating. China and the countries participating in the Belt and Road Initiative have continuously deepened customs inspection and quarantine cooperation, signed more than 100 cooperation documents, achieved food quarantine access for more than 50 kinds of agricultural products, and actively promoted the construction of a "green channel" for rapid clearance of agricultural products with countries along the Belt and Road Initiative, such as Central Asia. In the past six years, China has strengthened cooperation with the countries participating in the Belt and Road Initiative in such functional fields as customs, inspection and quarantine, border inspection, taxation, standard connectivity, finance, etc., and has signed a number of national cooperation agreements in basic areas of quality and technology such as standards, metrology, certification and accreditation, which has greatly improved the level of trade and investment facilitation between China and the countries participating in the Belt and Road Initiative and promoted the smooth flow of logistics.

  China has further relaxed the field of foreign investment access, created a high-standard international business environment, set up 12 free trade pilot zones open to the world, and explored the construction of free trade ports to attract countries along the route to invest in China; The average tariff level of China has dropped from 15.3% when it joined the World Trade Organization to 7.5% at present, and the network system of free trade zones between China and countries along the route has gradually taken shape.

  Interconnection has become an effective carrier to promote the benign interaction between China and the world.

  Hard Unicom and Soft Unicom promote effective interaction between China and countries along the Belt and Road.

  In terms of hard connectivity, China and countries along the "Belt and Road" jointly promote the construction of high-quality, sustainable, risk-resistant, affordable and accessible infrastructure. In the past six years, with the joint efforts of all countries, the all-round, multi-level and composite infrastructure network with railways, highways, shipping, aviation, pipelines, optical fiber cables and logistics bases as the core is accelerating. A "six corridors, six roads, multi-countries and multi-ports" interconnection network is built, which is guided by six major economic corridors such as the new Eurasian Continental Bridge, with large passages such as the China-Europe train and the new land and sea passage and information superhighway as the skeleton, and relying on railways, ports and pipe networks.

  In terms of soft connectivity, China has taken a series of major new reform and opening-up measures according to the world situation and its national conditions, including expanding foreign capital market access in a wider range, strengthening international cooperation in intellectual property protection, increasing imports of goods and services on a larger scale, more effectively coordinating international macroeconomic policies, and paying more attention to the implementation of opening-up policies. To build a comprehensive spatial information network, China will continue to promote scientific and technological innovation, improve informatization and digitalization, promote cooperation in the information field, including electronic ports, and form a pattern of "great customs clearance, great logistics and great economy and trade"; Work together to build a complete industrial chain of e-commerce, jointly build the legal basis and working standards in this field, improve the service level, and jointly build an information integration platform. We will carry out in-depth humanities cooperation in education, science, culture, sports, tourism, health, archaeology and other fields, strengthen exchanges between parliaments, political parties, think tanks and non-governmental organizations, and close exchanges between women, youth, disabled people and other groups to form a multi-interactive humanities exchange pattern.

  The future "Belt and Road" construction will further strengthen the interconnection network system between China and the world, and realize the linkage development from point to face, from face to face, and from piece to piece. The interconnection network will greatly reduce the transaction costs of goods, capital, information and technology between regions, promote countries to give full play to their resource endowments, better integrate into global supply chains, industrial chains and value chains, improve the overall development level, effectively promote the orderly flow and optimal allocation of cross-regional resource elements, realize the smoother flow of goods, capital, technology and personnel, and provide more powerful impetus, more stable development and broader space for economic growth of all parties involved.

  "Rivers and seas do not choose small streams, so they can be deep." The "Belt and Road" advocated by China is in line with the trend of multi-polarization and economic globalization in the world, and interacts with all participants in the world to jointly promote the sustainable development of the world economy in a more open, inclusive, inclusive, balanced and win-win direction.

  [This paper is the research result of the general project of the National Social Science Fund "Research on Regional Economic Integration between China and Central Asia" (project number: 12BGJ015)]

Why is the hottest online celebrity in China in 2017 milk tea?

Author: dog head

What is the hottest item in China catering market in 2017?

Milk tea, of course!

If I have to add an adjective to this milk tea, I think it is a new Chinese tea.

One of the symbol products of new Chinese tea

In 2016, the sales of coffee and other beverage stores totaled 92.6 billion yuan, an increase of 8.2% year-on-year; Among them, the sales of other beverage shops (such as dessert shops, various water bars, traditional tea shops, traditional tea houses, new Chinese tea, etc.) were 41.3 billion yuan, up +14.5% year-on-year.

— — Source: Euromonitor, CITIC Securities Research Department.

The rapid rise of new Chinese tea;

On the one hand, it has received the market of FMCG. Many consumers who used to be carbonated drinks, alcoholic drinks, bottled juice and instant coffee began to turn to new Chinese tea;

On the one hand, it absorbs the market of other catering categories. For example, some people in traditional milk tea, coffee shops and tea clubs have also gathered here.

Tea+bread is also one of the characteristics of new Chinese tea.

According to industry experts, the market of new Chinese tea is expected to be 40-50 billion. The terrible thing is that it drinks ice in summer to cool down, and drinks hot water in winter to drive away the cold. Can take out, can eat in a restaurant, can buy food, can take out, can sell bread and can sell simple meals.

The national tea market is upgrading, and milk tea is the vanguard of this upgrading revolution. If that’s all you see, go back and sell milk tea immediately. Congratulations, nine times out of ten, you will lose.

Because you only saw a conclusion, but you didn’t see how I came to this conclusion.

give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime

It is better to teach people to fish than to teach people to fish.

Today, I will talk to you about "Why is the hottest item in China catering in 2017 the new Chinese tea?"

one

Tea has been upgraded for a long time, but I only know it now.

In February, 2017, Xicha opened its first store in Shanghai, Raffles Store, and the queue exploded. At the same time, the topic of hiring people to queue up, milk-covered tea and the direction of new tea shops is controversial.

Everyone seems to find that "Xi Tea", "Naixue Tea" and "Love Warm Early Tea" … This kind of milk-covered tea is very new, very popular and very popular with young people. Why do some people prefer to wait for 3-4 hours to buy a cup of milk tea? Is milk tea without pearl coconut, red bean pudding and grass really delicious?

Queuing has become a necessity for the dining experience.

In fact, before this, there were "Rock Salt Cheese Green Tea" and "Oolong Milk Cover Tea" on the market. However, he was the first one who really started the milk-covered tea nationwide.

Milk tea in the sense of most of us gradually evolved from English milk tea. It was not until 1987 that Taiwan Province Chunshuitang Teahouse was whimsical and added pink balls to milk tea that bubble tea was created. Then, bubble tea was pushed to a climax by the mode of setting up take-away stalls first. Then the milk tea market continued to evolve and upgrade. Around 1996, Taiwan Province milk tea entered the mainland market, and from 2001 to 2006, the industry ushered in a blowout growth. It can be said that milk tea is accompanied by the growth of these people after 80 s and 90 s. Now milk tea is developing towards socialization and leisure, which can actually be understood as a model regression.

Gongcha has established more than 1,500 franchisees in just a few years.

Until the plasticizer incident in 2011, bubble tea was affected. That is to say, in 2011, milk cover tea came out, followed by tribute tea with milk cover tea as its signboard, which quickly joined, and it took only a few years to have more than 1,500 franchise stores.

thus it can be seen that

1. The tea market in China is huge.

2. Chinese pays more and more attention to food safety.

3. Shanghai is the bridgehead of catering, and whoever occupies it can start the brand.

That’s interesting. Since it’s not a new variety, why did you come to Shanghai at this juncture? This is about the investors behind the tea — — He Boquan returns to the beverage market.

Robust founder returns to beverage market

Who’s He Boquan? He was the famous founder of Robust. After leaving Robust, He Boquan established Today Capital and became an investor. 7 Days Hotel Chain, ikang Physical Examination Center, noah wealth and Jiujiuya Duck Neck King are all enterprises invested by He Boquan. Interestingly, Robust, which helped He Boquan start his business, was famous for its drinks.

Robust was also a bully.

Nie Yunchen started from imperial tea in Jiangmen. However, no matter how powerful he is, he can only look at the tea market from the perspective of catering people.

He Boquan is too familiar with the beverage market. He knows that the beverage market in China is upgrading. The market for carbonated drinks and alcoholic drinks is declining every year, while healthier and lighter drinks are gradually rising. The new Chinese tea, led by Xicha, will absorb the market of carbonated drinks, alcoholic drinks and other fast-moving consumer goods in the past.

In addition, he once threw for a long time, and snacks and fast food developed into "fast-moving consumer goods", which He Boquan was familiar with.

A little bit of joining mode is worth learning.

In addition, many people in the market only know a little about Taiwan Province 50 Lan. But I don’t know, a little bit is just a brand founded by 50 Lan agents in North District. The brand of boss 50 Lan in Central District in the mainland market is called "KOI", which is considered as a brother brand relationship. One is to play as an agent, and the other is to do direct sales. There is competition between them and there is no competition.

Both Liu Qiangdong and He Boquan saw the same thing.

Liu Qiangdong’s JD.COM Mall and JD.COM Supermarket are also flourishing. Sitting on big data, he also saw the changes in the traditional beverage market. So he invested 500 million in INWE tea.

With the improvement of urbanization, there are more and more shopping malls all over the country. It’s getting easier and easier to open a tea shop. From catering thinking to FMCG thinking, this is just that there are more and more sales channels! The more channels there are, the time and energy cost for consumers to buy milk tea is similar to that for a bottle of coke. Of course he chooses healthier tea drinks!

two

The essence behind the upgrade of milk tea

The carbonated beverage market led by Coca Cola and Pepsi Cola declined. On the surface, the reasons are the shrinking categories, the fierce competition in the beverage industry, the younger people who drink drinks, and people love to play and love new things more.

In fact, the root cause is — — Consumer demand has increased.

Demand has increased, not there is no demand.

China has a population of 1.4 billion, that is, 1.4 billion people. People don’t have to buy smart phones, houses and cars, but they have to drink water! The drinks of the new generation are mainly Xiaoming students, starting at 5-6 yuan, and carbonated drinks are only 2-3 yuan. But why not buy carbonated drinks now?

In the face of demand, marketing advertising is pale.

— — Doge’s head

In terms of marketing ability, Coca-Cola and Pepsi are definitely among the best. The recent successful marketing events, such as Coca-Cola bottle and Pepsi Monkey King, can only slow down the decline in sales.

Demand is not there, and marketing can’t save it.

Let’s go back and see why Maslow needs it.

People’s needs will escalate. When he meets the needs of the lower level, he will approach the needs of the higher level. Take beverages as an example. In the past, most people had low income, fewer kinds of beverages and fewer channels. People buy drinks to quench their thirst and satisfy their cravings — — This is the most basic physiological need.

It’s more expensive than coke and sells better than coke.

Thanks to the reform and opening up, everyone began to get rich. When people have money, they certainly want to go to a higher level when they want to drink. So everyone found that drinking carbonated drinks is not good for their health, so they began to choose other healthier drinks. This also explains why bubble tea was cold after "plasticizer".

I’m talking about the situation of most of the 1.4 billion people.

After all, snacks and fast food are faced with more people at the grassroots level with a huge population, and it is precisely this grassroots level that their needs have increased, from physiology to safety. Some also go to socializing and respecting needs.

In the milk tea market, the raw materials are upgrading from the initial creamer to the milk powder and then to the fresh milk. In fact, it is moving towards healthier and higher cost. Now the price of a cup of milk tea on the market is above 20.

In addition to milk tea, there is also a "online celebrity Tea Shop" — — Tea pill, the recent limelight is comparable to hi tea.

Another online celebrity milk tea in Shanghai

Chawan is also milk tea, but it holds high the banner of "bubble tea". Its most eye-catching selling point is that it is made of colorful pearls with vegetables and fruits, and it is made on the spot. A few days after its opening, it suddenly caught fire in People’s Square. Many people lined up at the scene and became the landscape of People’s Square for a time.

Tea pill is now a color bubble tea.

Interestingly, although the tea pill sells pearls, it has a milk cover.

The tea pill is aimed at this age stage after 95. Time flies, and now the consumers are no longer the post-80s generation, and the first batch of post-90s generation are also quietly aging.

The consumers of milk tea began to develop after 95.

About post-1995 (95— — 99) this group, their current state is at the stage of just going to college and just graduating from college. When the milk tea market broke out in 2001-2006, they had just entered primary school and had been exposed to milk tea since childhood.

In 2017, more people born in 2000 will go to college.

In their eyes, the function of milk tea to quench thirst is decreasing. Drinking milk tea is actually more like a way of life, a kind of leisure and a kind of socialization for them. Therefore, I understand why some young people are still drinking mineral water when they are waiting in line to buy milk tea.

At present, the economy is sinking and people’s wallets are tightening, but their needs are still at the top. 20 yuan can’t buy delicacies, what I bought is, I’m here! I ate it! I drank it! A cheap mental placebo.

— — This is the embodiment of social needs and respect needs in Maslow’s demand principle.

three

The last state of milk tea market

Everything has a final state, and that state is direction.

One of the conjectures about the final state of "New Chinese Tea"

— — Build your own channels and diversify your business: tea+food+surroundings.

The second conjecture on the final state of "new Chinese tea"

— — Enter the channel by yourself and learn from Starbucks to enter the shelves of FMCG.

The third conjecture on the final state of "new Chinese tea"

— — Diversified channels, the store as a warehouse, surrounded by your channels.

From He Boquan and other capital platforms, it is possible for new Chinese tea drinkers to go to the route of "Jiujiuya Duck Neck" they invested — — Open stores all over the streets. The fast-moving consumption of catering will promote the promotion of the whole milk tea market in disguise.

New Chinese tea is now taking over major cities. After Shanghai, Hangzhou and Nanjing are upgrading. And the brand based on milk tea is seizing the blank market. When they seize the market, they not only use products, but also the "marketing methods" of industry bosses.

This milk tea upgrade is not a short-term behavior, but a rapid and in-depth promotion of the entire milk tea industry.

Supertea’s tea tour "tea European package"

For example, in Suzhou, near Shanghai, the milk tea brands there responded quickly. Supertea in Suzhou provides tea with milk cover and bubble tea, and also provides tea European bags (soft European bags made of tea: low sugar, low oil and low fat). The market response is also very good. Every day, there are crowds of people queuing in stores, and many people buy his tea European bags to take home.

Immediately after that, milk tea brands in Kunshan, Wuxi and other places around Suzhou responded quickly … At that time, ordinary milk tea is still mixed with milk powder and tea powder. How to face the new milk-covered tea made from fresh milk and new marketing methods?

The dog said:

Tesla invented the DC motor, but Edison benefited.

If Nie Yunchen is the sole trader, the new Chinese tea may just wander in the dining room. However, with the platform of He Boquan and other capitals, the "milk tea" does not rule out the possibility of becoming "duck neck" or Starbucks in the future. After all, the water of FMCG is much deeper than that of restaurants, and only the water depth can carry a large-tonnage ship.

Understand the demand upgrade and you will know the direction.

The upgrading of demand promotes the upgrading of consumption, and "milk-covered tea" is only the vanguard in the storm of upgrading the tea industry. Understand this point, and then look back at the cheese milk cover of tea-loving, the tea European bag of Supertea, the soft European bag of Naixue tea, and the colored pearls of tea pills, and we will understand the true meaning.

On the way to upgrade the tea market, different tracks appeared. Some are product upgrades, some are brand upgrades, some are model upgrades, and some are business thinking upgrades.

Wechat pulled people to gamble, and the agent of this platform was arrested.

  Cctv news(Reporter Li Wenxue, reporter Li Zicheng, Zou Qiangqiang) Recently, the Criminal Investigation Brigade of Yi ‘an County Public Security Bureau in Qiqihar City successfully cracked a case of opening a casino by using a network platform and arrested a suspect.

  In mid-November, the police of the Criminal Investigation Brigade found in their work that the real identity of the business agent of an online gambling platform in their jurisdiction was Wu Moumou (male, 35 years old, from Yi ‘an County). On November 27, the police arrested Wu Moumou in a certain district of Yi ‘an County. After investigation, the criminal suspect Wu Moumou, as the business agent of an online gambling platform in Yi ‘an County, contacted the platform through WeChat, and after obtaining some rights, he pulled "friends" into the online gambling platform through WeChat, gambling in the form of "Niu Niu" and "Fried Golden Flower", from which Wu Moumou made profits and developed platform members, and since the end of 2020, he has made illegal profits of more than 100,000 yuan.

  At present, Wu Moumou has been criminally compulsory by the public security organs for allegedly opening a casino, and the case is under further investigation.

Wang Menghui participated in the Shiyan delegation of the First Session of the 14th Hubei Provincial People’s Congress, deliberated and thoroughly practiced Lucid waters and lush mountains are invalua

  Hubei Daily News (Reporter Huang Junhua and arel) On the afternoon of January 15th, Wang Menghui, secretary of Hubei Provincial Party Committee, stressed that Shiyan should thoroughly study and implement the spirit of the 20th National Congress of the Communist Party of China, firmly establish and practice Lucid waters and lush mountains are invaluable assets’s concept, define the objectives and tasks, realize the path and key measures in combination with its own advantages, speed up the construction of a national green and low-carbon development demonstration zone, and make new contributions to Hubei’s construction of a national pioneering zone with a new development pattern and the acceleration of the establishment of an important strategic fulcrum for the rise of central China.

  Representatives Huang Jianxiong, Wang Yonghui, Yang Qing, Wu Xiaokai, Xie Xiaoming, Zhu Jinyan and Liu Tingzhou made speeches respectively. After listening carefully to everyone’s speeches, Wang Menghui said that in the past year, Shiyan City adhered to the guidance of the Supreme Leader’s New Era Socialism with Chinese characteristics Thought, conscientiously implemented the decision-making arrangements of the CPC Central Committee and the work requirements of the provincial party committee, efficiently coordinated epidemic prevention and control and economic and social development, and promoted the construction of a green and low-carbon development demonstration zone to achieve a good start.

  Wang Menghui pointed out that Shiyan, with a good foundation of industrialization and urbanization, is an important commercial vehicle production base in China and a city dominated by automobile industry. Shiyan has obvious ecological advantages, is the location of the core water source area of the Middle Route of South-to-North Water Transfer Project, and shoulders the political responsibility of ensuring that "one reservoir of clean water is delivered to the north". The Twelfth Provincial Party Congress proposed that Shiyan should be built into a green and low-carbon development demonstration zone, which means that Shiyan should be at the forefront of the whole province and even the whole country in practicing Chinese modernization and promoting green and low-carbon development.

  Wang Menghui emphasized that Shiyan should thoroughly study and implement the supreme leader’s ecological civilization thought, make plans for the 20th National Congress of the Communist Party of China on promoting green development, base itself on its own advantages, refine its objectives and tasks, and actively explore the realization path of transforming green mountains and green hills into Jinshan Yinshan. First, do a good job on water. Clear the negative list with comprehensive river basin management, and firmly hold the bottom line of water safety and water environment safety. Adhere to development in protection and protection in development, use living water resources and develop water economy, and turn ecological advantages into development advantages. Second, we must do a good job in the article on cars. Under the background of the transformation and development of the automobile industry, find out the position of Shiyan in the supply chain layout of the national automobile industry chain, and make clear what you can do and what role you can play. Strengthen cooperation with leading enterprises such as Dongfeng Company, build an open supply chain service platform, fully integrate resources and promote industrial chain reconstruction. Third, we should do a good job in Wudang Mountain. Intensify publicity and promotion, further enhance the awareness and popularity of Wudang Mountain and Shiyan, and polish the cultural brand of Wudang Mountain. Fourth, we should do a good job in increasing farmers’ income and getting rich. Adhere to ecological priority and green development, identify county-specific industries and develop county economy according to local conditions. Taking the implementation of the project of strengthening the county as the starting point, we will comprehensively promote rural revitalization, broaden the channels for farmers to increase their income and become rich, and let the broad masses of people share the fruits of green and low-carbon development.

  Ning Yong, Chen Xinwu and Xu Wenhai attended the deliberation.

[China Student Nutrition Day] @ Parents experts give you a key point.

May 20th this year is the 35th China Student Nutrition Day, with the theme of "Milk beans add nutrition and less oil is healthier". Nutrition is an important material basis for human beings to maintain their lives, growth and health. Compared with adults, primary and secondary school students have faster physical growth and higher demand for energy and nutrition. The nutritional status in childhood will affect people’s health all their lives. Scientific diet, reasonable collocation and balanced diet can help healthy growth.

Parents get a small notebook quickly, and nutrition experts will focus on it for everyone!

Nutrition and diet of preschool children aged 2-5

The Dietary Guidelines for Children and Adolescents in China issued by China Nutrition Society are divided into two stages, the first stage is preschool children aged 2-5, and the second stage is school-age children and adolescents aged 6-17. Then let’s start from the first stage, that is, the nutrition and diet of school-age children aged 2-5.

2-5-year-old children’s food types and dietary structure have begun to approach adults, but they are different from adults, so they should be increased on the basis of the dietary guidelines for the general population:

1. Eat regularly, eat independently and not be picky about food, and cultivate good eating habits.

2. Drink milk every day, drink plenty of water and choose snacks correctly.

3. Food should be cooked reasonably, easy to digest, with less seasoning and less frying.

4. Participate in food selection and production, and enhance the cognition and love of food.

5. Regular outdoor activities to ensure healthy growth.

In real life, in order to arrange the meals of children aged 2-5 reasonably, we should arrange breakfast, lunch and evening meals three times a day, and on this basis, we should add meals at least twice. Generally, it is arranged once in the morning and once in the afternoon respectively. Meals are mainly milk and fruit, with a small amount of soft pastry. Add small portions of meals, change and match recipes according to seasons and eating habits, and pay attention to food safety and hygiene.

Nutrition and diet of school-age children aged 6-17

School-age children aged 6-17 are in the school study stage, growing rapidly, and their demand for energy and nutrients is relatively higher than that of adults. Adequate nutrition is the material guarantee for the normal development of school-age children’s intelligence and physique, and even their lifelong health. The food types and dietary structure of school-age children are basically the same as those of adults, but the following five items need to be added on the basis of the dietary guidelines for the general population:

1. Know food, learn cooking, and improve the scientific literacy of nutrition.

2. Eat three meals reasonably and regularly, and cultivate healthy eating behavior.

3. Choose snacks reasonably, drink plenty of water and don’t drink sugary drinks.

4. Don’t be partial to diet, don’t overeat, and keep fit for weight gain.

5. Ensure at least 60 minutes of activities every day, and increase outdoor activities time.

If children want to study well, nutrition must not be ignored. Because of the heavy study tasks and the lack of self-care in this period, some parents often pay less attention to them than infants and preschool children because of their busy work. Many children often have irregular meals, especially many children often skip breakfast or have too simple breakfast, which leads to insufficient nutrition in breakfast. If the children’s intake of energy and nutrients is insufficient for three meals, the children will be distracted, slow to respond and reduce their learning efficiency at school, so it is difficult for them to improve their grades. In the long run, it will also affect the growth and development of children.

01

Provide a reasonable and balanced diet

On the premise of sufficient supply of heat energy, attention should be paid to the quality and quantity of protein and the supply of other nutrients. Do a good job of matching meat and vegetables, prevent excessive consumption of snacks and sweets, and cultivate good eating habits. Diversification of dietary varieties to meet the requirements of a balanced diet. Food is the main source of various nutrients. In daily diet, eating different types of food together is helpful for the balanced supplement of various nutrients and maintaining children’s health. For example, cereals can provide carbohydrates and vitamins; Vegetables and fruits are good sources of minerals, vitamins and dietary fiber; Fish, meat, poultry and eggs can provide children with protein, fat and phospholipids. In addition, parents can change cooking methods to improve the color and flavor of food, stimulate children’s appetite and reduce their picky eaters.

02

Make a good meal arrangement for three meals a day

Three meals should be carried out according to the principle of eating well for breakfast, eating well for lunch and eating less for dinner.

Pay special attention to the intake of breakfast heat energy and protein, so that breakfast heating accounts for 30% of the total heat energy in a day; Lunch should not be too simple, heat energy accounts for about 35% ~ 40% of the whole day; Dinner is 30% ~ 35%. If snacks can be properly supplemented between classes in the morning, it will be very helpful to students’ health and learning efficiency in the morning. If the school can provide students with a lunch, providing 1/3 of the heat energy needed for the whole day and 1/2 of other nutrients needed for the whole day, it will be beneficial to students’ health and growth. Pupils are generally nervous about studying in the morning, so they should pay attention to the quantity and quality of breakfast and eat as much as possible. In addition to staple food, foods rich in protein and vitamins such as milk, eggs or bean products, vegetables and meat can be appropriately increased to ensure children’s adequate nutrition and energy in the morning. When you get up in the morning, your appetite is generally not high. You can use a dry and thin mix, such as bread or steamed buns with milk, soy milk or porridge, and then eat an egg, some floss or bean products to supplement protein. If breakfast can’t meet the nutritional requirements, you can also add a snack after the second class in the morning, that is, an intermission meal. The purpose of recess meal is to supplement the deficiency of energy and nutrients in breakfast, which is especially important for children who don’t eat breakfast or eat less breakfast. The break meal can be composed of a bun or cake and a glass of milk, which can not only replenish water, but also provide energy, high-quality protein and calcium. Of course, if the nutrition of breakfast can meet the needs, there is no need to add meals between classes.

03

Cultivate good eating habits

1. Diet should be quantified regularly;

2. Eat slowly, concentrate, don’t watch TV and play games while eating;

3. Don’t be picky about food, partial eclipse, anorexia or snacks.

Parents’ words and deeds are very important for children to develop good eating habits. In addition, family education should focus on guidance, try not to force it, and avoid children from forming rebellious psychology. In addition, school-age children should continue to cultivate good living habits and hygiene habits with the help of teachers, eat less snacks, drink light drinks and control sugar intake.

Original title: "[China Student Nutrition Day] @ Parents experts focus on everyone"

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You’re not working, you’re working! —— Remember Wang Yicheng, a researcher at Zhejiang Academy of Agricultural Sciences

  Xinhua News Agency, Hangzhou, December 14th Question: you are not working, you are working hard! — — Wang Yicheng, a researcher at Zhejiang Academy of Agricultural Sciences

  Xinhua News Agency reporters Fang Wenyu, Wei Yijun and Tang Tao.

  On September 15th, Hall 1 of Hangzhou Funeral Home was solemn and silent. Among the endless stream of mourners, there are many pig farmers who have come from Wenling and Shangyu, and there are uncontrollable sobs from time to time in the team.

  The person who made them cry was Wang Yicheng, a researcher at Zhejiang Academy of Agricultural Sciences. At 10 o’clock on the morning of September 12, Wang Yicheng died of illness in Hangzhou at the age of 60.

  Wang Yicheng, what kind of existence is it?

  In the 1980s and 1990s, he went abroad to study twice. Faced with the generous promise of overseas retention, why did he resolutely return to China?

  Engaged in basic scientific research for nearly 20 years, why did he choose to move to the front line of production and deal with sick pigs?

  How can such an excellent example be known only after its death?

  With these questions, we approach Wang Yicheng’s ordinary and touching life.

  Wang Yicheng (former) led the students to inspect the grass-roots pig farms (photo, taken in August 2013). Xinhua news agency

  He is an "old returnee" who has been engaged in basic scientific research for nearly 20 years, but he chose to go out of the laboratory and go to the "main battlefield of production" — —

  On the night of December 31, 1999, at the intersection of two millenniums, people on earth were jubilant.

  Facing the bright fireworks, Wang Yicheng hurried to a sick pig farm in Xiasha, Hangzhou. Diagnosis, isolation, disinfection and transshipment, the on-site "general commander" who was on the verge of death was busy until two o’clock in the morning the next day.

  At this moment, parents, lovers and sons who are looking forward to it at home have mixed feelings: this Millennium Eve is still Wang Yicheng’s first birthday after studying abroad.

  This is also a turning point in Wang Yicheng’s 35-year scientific research career.

  After graduating from Zhejiang Agricultural University in 1982, Wang Acheng came to the Animal Husbandry and Veterinary Research Institute of Zhejiang Academy of Agricultural Sciences. In the first half of his scientific research career, he engaged in basic research on the prevention and control technology of parasitic diseases and infectious diseases in livestock and poultry.

  Xu Ziwei, former vice president of Zhejiang Academy of Agricultural Sciences, is Wang Yicheng’s old leader and has worked together for 30 years. When he first met Wang Yicheng in 1987, he was impressed as a "fashionable young man" with a broad vision. He not only made innovations in scientific research, but also learned foreign languages, driving and computers.

  In 1980s and 1990s, Wang Yicheng studied in Melbourne University, Australia and Arkansas Medical University, USA, and his research results such as "Study on RNA Transcription Mechanism of Coronavirus" were published twice in top international virology journals.

  At that time, domestic animal molecular biology research had just started, and the technology brought back by Wang Yicheng’s study abroad played a leading role. He is also the founder and leader of animal molecular biology in Zhejiang Academy of Agricultural Sciences.

  At the end of 1990s, large-scale pig breeding in Zhejiang Province developed rapidly, and the prevention and treatment of pig diseases became the top priority affecting the industrial development. However, there was a shortage of clinical diagnosis talents for pig diseases in the first line of production.

  Considering the first-line situation of animal husbandry in Zhejiang, Wang Yicheng, who has been engaged in basic scientific research for a long time, decided to go out of the laboratory and go to the "main battlefield of production".

  Everyone in the scientific research circle knows that doing basic research has a better chance to publish articles and become famous more easily.

  "This was requested by Wang Yicheng on his own initiative. He didn’t consider his personal gains and losses at all." Bao Guolian, director of the Animal Husbandry Institute of Zhejiang Academy of Agricultural Sciences, said.

  As a result, Wang Yicheng picked up the "scalpel" and never put it down.

  He told the students that basic research can be focused by national scientific research institutes and institutions of higher learning, and local agricultural academies are more suitable for serving production and grassroots. Everyone does basic research. What about farmers who don’t know technology?

  In the second half of his career, Wang Yicheng spent most of his time in pig farms and laboratories.

  In the past 20 years, Wang Yicheng has served more than 1,000 large-scale farms in Zhejiang Province, dissected tens of thousands of dead pigs with his own hands, tested more than 50,000 specimens (times) and detected 400,000 serum antibodies (times), which has repeatedly curbed the spread of animal diseases that may cause major epidemics.

  Wang Yicheng, who has been grounded all the year round and connected with production, finally became a "master" and became recognized as "the first person to prevent and treat pig diseases in Zhejiang".

  He is a "living map" of Zhejiang pig farms and a "database" of pig disease epidemic prevention experiments. He applied advanced foreign genetic engineering vaccines to prevent and treat pig diseases and made important breakthroughs in genetic engineering vaccines against pig Escherichia coli and recombinant pig interferon. He presided over 20 major and key projects in Zhejiang Province, published more than 100 papers and won 9 provincial and ministerial awards.

  The bookcase in Wang Yicheng’s office is full of books related to pig disease, but there is also a thick Clinical Diagnosis of Sheep Disease.

  How does "pig doctor" study sheep disease? It turns out that with the transformation and upgrading of Zhejiang’s aquaculture industry, many sheep farmers in Zhejiang have also found Wang Yicheng in recent years. So he began to learn to treat sheep.

  Wang Yicheng (second from right) explains the experiment of interferon fermentation to students at the Institute of Animal Husbandry and Veterinary Medicine, Zhejiang Academy of Agricultural Sciences (photo, taken in May 2012). Xinhua news agency

  He is a gentle scholar who loves life, but he plunged into the pile of dead pigs and became the "patron saint" of pig farmers — —

  In the hearts of farmers in Zhejiang, Mr. Wang is as kind to them as a mountain.

  Ruan Zhangfeng, a pig farmer in Shangyu, burst into tears: In the end, I still can’t repay Teacher Wang.

  In 2004, Ruan Zhangfeng’s father died suddenly. In his twenties, he took over the farm and more than 6 million yuan in bank debt unprepared. To make matters worse, there was an epidemic in the farm that year, and more pigs died every day than were sold.

  Almost desperate, Wang Yicheng, a stranger, gave a helping hand. At that time, Wang Yicheng came to see a doctor every week. In the end, the fledgling Ruan Zhangfeng survived, and now his farm has more than 20,000 pigs, with an annual output value of more than 60 million yuan.

  "For more than 10 years, he has never charged me a penny for medical treatment, and even a decent meal has not been eaten here." Ruan Zhangfeng said that every time Mr. Wang comes, he avoids meals. If he happens to catch up, he will come back after eating in the expressway service area and go straight to the pig farm.

  Your elegant smile is still clear in your mind, and your elegant comment on farmers … … In an interview, Li Haihong, deputy director of Haiyan Animal Husbandry Bureau, couldn’t stop crying. She said that grassroots farmers like Mr. Wang because he is the most useful at the grassroots level.

  According to the interviewees, Wang Yicheng is almost an "iron man" and "perfect man".

  Colleagues said that Wang Yicheng went to work first and left last every day for more than ten years. The students said that Mr. Wang is hands-on and meticulous; Farmers said that as long as there are difficulties, Mr. Wang is responsive and rain or shine.

  One summer day in 2014, Wang Yicheng fell asleep in a chair in the laboratory. "Iron Man" can’t hold it anymore? Surprised, colleague Yuan Xiufang quietly took the door of the laboratory.

  What Yuan Xiufang didn’t know was that Wang Yicheng’s body had been overloaded for four months: because his 90-year-old father was seriously ill, he stayed in the hospital for more than four months and worked as usual during the day. Just the day before, he drove to Jiangshan city, nearly 300 kilometers away, to deal with the epidemic, dissected 10 dead pigs, and drove back to Hangzhou that day to continue to accompany the night.

  On another occasion, Wang Yicheng drove to a pig farm in Xiaoshan after work. When he got home late at night, his clothes were all wet. It turned out that because it was raining hard, Wang Yicheng mistook the pond for the road and drove into the pond.

  In the face of his crying lover, Wang Yicheng ignored him and said that it would be good to send the car for maintenance … …

  The old mother once complained: Why are you so busy every day? You are not working, you are working hard! Wang Yicheng replied that if you want to make achievements in scientific research, you must fight like this.

  In fact, Wang Yicheng, who devoted himself to his work and dealt with sick pigs for more than ten years, was once a refined and decent scholar who loved life.

  During his study abroad, Wang Yicheng took many photos. Sydney Opera House, Melbourne Zoo, endless highways, street band … … On the back of the photo, he recorded the time and place in English. Italic English is as elegant as the person in the photo.

  Wang Yicheng’s lover said that it’s not that there are no good shirts at home, but he thinks that the pig farmers will have a sense of distance from him, and they will get used to ordinary clothes over time. Although life is very simple, he has always enjoyed such simplicity.

  "Behind many farms is the hope and future of a family, and a pig is probably the living expenses of a family for one year … …” When Wang Yicheng was seriously ill in hospital and said goodbye to his body, his lover had a deeper understanding of this sentence through contact with farmers.

  This is a research note written by Wang Yicheng before his death (photo taken on December 11th). Xinhua News Agency reporter Weng Yushe

  He is the most hidden model, hiding his merits and fame, and willing to be a "behind-the-scenes hero" — —

  For decades, Wang Yicheng has been "private car for public use", driving more than 600,000 kilometers, and never reimbursing tolls and gasoline fees; Serving farmers, he personally worked overtime and was dusty, but insisted on free visits; He insisted on taking only the average when distributing bonuses within the research group.

  Based on the achievement of "research on the transcription mechanism of coronavirus RNA", Wang Yicheng had no problem getting a doctorate, but he said, "What do I need that for?"

  Bao Guolian said that Wang Yicheng was not only indifferent to fame and fortune, but also passed on his technology and experience to his peers to apply this technology to the detection of diseases such as poultry, rabbits and cattle. Every week, he has a regular meeting with the research team in the laboratory to spread molecular biology technology and make the team and academic ideas succeed.

  After decades of hard work and innovation, Wang Yicheng, such an excellent typical figure, was not known until he died.

  As an old leader, Xu Ziwei also feels guilty.

  In fact, Wang Yicheng is an old and advanced animal husbandry institute, but every time the institute recommends him, he refuses again and again.

  "When evaluating the advanced, Teacher Wang always refuses." Lv Yuli, secretary of the Party branch of the Animal Husbandry Institute of Zhejiang Academy of Agricultural Sciences, said that Wang Yicheng is a member of the jury, and it is not enough for the organization to give him a comment without telling him.

  The unit is doing a "micro-party class", and the student Li Junxing talks about "Wang Yicheng, a good party member around him", but the photos used are all taken by Mr. Wang while doing experiments, wiping instruments and repairing equipment.

  This behind-the-scenes hero wants to completely hide his fame and achievements until the end of his life.

  In May 2016, one month after being diagnosed with gastric cancer, only the doctor and himself knew the condition.

  In that month, he finished the final report of all the research projects, recorded the experimental data in the laboratory, explained the unfinished matters to the members of the research group, and made a follow-up plan for the farmers who have been doing technical guidance … … It was not until his illness deteriorated to the point where he could not eat that he took time off from work to inform his family.

  On August 28 this year, Tang Yong, secretary of the Party Committee of Zhejiang Academy of Agricultural Sciences, visited the hospital. One thing told by Wang Yicheng’s lover made him burst into tears: Wang Yicheng actually begged his wife to open a death certificate in the hospital because he was worried that many people would visit after surgery and affect his work.

  This is the work photo of Wang Yicheng in the office of Animal Husbandry and Veterinary Research Institute of Zhejiang Academy of Agricultural Sciences (data photo, taken in June 2012). Xinhua news agency

  He is a pure scientific and technological worker, full of childlike heart, and interprets the feelings of home and country with his life — —

  In the late 1990s, Arkansas Medical College wanted Wang Yicheng to stay in the United States and applied for a three-year visa for his family to stay.

  "We are also worried that he won’t come back, but others are still in the United States, so I asked my lover to take a message: keep your post until I come back." Xu Ziwei recalled.

  "I remember when I visited relatives in the United States, I asked if you ever wavered, because the laboratory conditions in the United States were super good at that time. You said: From a personal point of view, the United States is the top of biotechnology, and the laboratory conditions are good and the starting point is high, so it is easy to produce results. But I always think that I am Chinese, and the biotechnology in our country was far from the United States at that time. As a scientific and technological worker trained by the state, I was very anxious. " Wang Yicheng’s lover recalled this conversation with her husband.

  In 1999, without any conditions, Wang Yicheng returned to China and quietly returned to the laboratory. In May, 2000, it became party member prepared by the Chinese Communist Party.

  Wang Yicheng’s lover recalled that after returning to China, Wang Yicheng built a first-class laboratory of Animal Husbandry Institute of Zhejiang Academy of Agricultural Sciences with the least money. After many days and nights, Wang Yicheng excitedly reported: I have done experiments in our own laboratory that can only be done in the United States.

  What is the weight of party member’s identity in Wang Yicheng’s heart? Li Junxing said that during his illness, Mr. Wang entrusted his students to pay party dues. When the students come to visit, Wang Yicheng will also ask if he has paid the party dues.

  "He is a returnee. He could have stayed abroad, lived a rich and comfortable life with luxury cars and luxurious clothes, but he chose to return to China because of the lack of animal husbandry talents in Zhejiang; He could have engaged in basic research, written papers, published monographs and become a master, but he chose the first line because pig farmers needed him; He can also choose to get rich first by going to the acupuncture point to get a red envelope, taking a part-time job as a consultant, and taking a drug rebate for a visit, but he does not want to defile Gao Jie’s soul and does not ask for it. "

  Tang Yong said that Wang Yicheng regards the needs of the motherland, his career and the needs of the people as his own needs. His belief is rock-solid, his career is more important than life, his service is above everything else, and his fame and fortune are as light as water.

  Xu Ruhai, director of the Pig Breeding Office of Zhejiang Academy of Agricultural Sciences, said that Wang Yicheng is worthy of the title of intellectual. He has pride and set an example for intellectuals.

Where is the new infrastructure "new"? How can we enter the "fast lane" of development?

A data room built by a technology company in Zhengding County, Hebei Province. Photo by Wu Zhiwei (People’s Vision)

  Investment is an important driving force for economic growth; Expanding effective investment is an important means for China’s economy to cope with the impact of the epidemic. "Government Work Report" puts forward that "it is important to support ‘ Two new and one heavy ’ Construction ". According to the requirements of the Government Work Report, China will strengthen the construction of new infrastructure, new urbanization and major projects such as transportation and water conservancy.

  What is the significance of supporting the construction of "two new and one heavy", how to strengthen the construction and what role will it play in the future? Starting today, this edition will launch a series of reports "‘ Two new and one heavy ’ How to do it ",an in-depth analysis of this important work.

  — — compiler

  In Jiangsu, Aerospace Cloud Network signed a contract with Suzhou Collaborative Innovation Center for the construction of the secondary node of industrial Internet logo analysis. In a few months, it issued industrial Internet access "ID cards" for more than one million products and equipment.

  In Shanxi, Xinyuan Coal Mine of Yangmei Group built the first underground 5G network in China, and the 5G base station went more than 500 meters underground, realizing the functions of high-definition audio and video calls, rapid data transmission and remote intelligent control of equipment.

  In Chongqing, the second phase of Tencent West Cloud Computing Data Center with a total investment of 4.5 billion yuan will be launched soon. After completion, it will have the computing storage capacity of 200,000 servers and provide cloud services to hundreds of enterprises.

  In recent years, 5G, industrial Internet, data center, etc. have been widely sought after, and new infrastructure construction has ushered in a "window". The Government Work Report calls for strengthening the construction of new infrastructure, developing a new generation of information networks, expanding the application of 5G and building data centers. Then, where is the "new" new infrastructure, what is its value, and how to accelerate it? The reporter conducted an interview on this.

  New infrastructure, new direction

  New infrastructure mainly includes information infrastructure, integration infrastructure and innovation infrastructure.

  "At present, it is in the centralized control room of the small train, and the working face of the air inlet lane is in normal condition." A video call "takes" the 5G network and calls from 534 meters underground; In the inoue dispatching center, a huge electronic screen displays the miners’ coal mining scene in real time, and the underground gas concentration, temperature and humidity and other indicators are unobstructed. In Xinyuan Coal Mine of Shanxi Yangmei Group, the combination of 5G and industrial Internet has made this traditional coal mine realize intelligent evolution.

  Compared with the ground base station, the underground conditions of coal mine are complex, so it is impossible to use satellite positioning system to accurately serve time. Wei Chunhui, chairman of China Mobile Shanxi Company, said that through joint research and development with Huawei and other companies, the peak rates of data upload and downlink of underground base stations reached 1,100 megabits per second and 300 megabits per second, respectively, and the transmission delay was less than 20 nanoseconds. The underground scene was like the ground. Up to now, China Mobile has built and opened 140,000 5G base stations, striving to achieve the goal of 300,000 by the end of the year ahead of schedule.

  As an important part of the new infrastructure, the new generation of information technologies such as 5G and industrial Internet are being accelerated. So, what is the new infrastructure and where is the "new"?

  Not long ago, the National Development and Reform Commission defined the scope of new infrastructure, and proposed that "new infrastructure" is an infrastructure system that is guided by new development concepts, driven by technological innovation, based on information networks, and provides services such as digital transformation, intelligent upgrading, integration and innovation for high-quality development needs. Wu Hao, director of the Innovation Department of the National Development and Reform Commission, said, "Compared with traditional infrastructure, new infrastructure mainly includes information infrastructure, integration infrastructure and innovation infrastructure."

  New infrastructure and new information. "The infrastructure generated by the evolution of next-generation information technologies such as 5G, artificial intelligence and industrial Internet constitutes the information infrastructure." Li Yizhong, president of China Federation of Industrial Economics, believes that new infrastructure is an important support for the development of new industries.

  New infrastructure focuses on integration. "Deeply apply technologies such as big data and artificial intelligence to the transformation and upgrading of traditional infrastructure, and then form a converged infrastructure." For example, Feng Yuan, deputy director of the Institute of Industrial Economics of the National Research Center for Industrial Information Security Development, said that "smart highways" are being built in many areas to support autonomous driving by setting up 5G communication technology and equipment, thus accelerating the digitalization of traditional industries.

  New infrastructure highlights innovation. In Feng Yuan’s view, the new infrastructure also includes the infrastructure with public welfare properties that supports scientific research, technology development and product development. Its outstanding feature is innovation, and it is more inclined to the field of basic science and technology, which is conducive to providing surging momentum for economic development and industrial transformation and upgrading.

  New infrastructure, new value

  Helping enterprises reduce costs and increase efficiency is conducive to stabilizing investment, increasing employment and promoting high-quality development.

  Telecommuting is in the ascendant, online services are convenient for life, and online education is in full swing … … The vigorous development of new formats and new models cannot be separated from the support of new infrastructure construction.

  "Compared with traditional infrastructure, new infrastructure also has the function of stimulating investment and steady growth, but its incremental space and radiation-driven effect will be stronger." Zhou Zhongfeng, director of the comprehensive office of the Industrial Economic Research Center of China Federation of Industry and Economics, said.

  Strengthening new infrastructure will help enterprises reduce costs and increase efficiency.

  On April 20th, Alibaba Cloud, a cloud computing service provider, announced that in the next three years, it will invest another 200 billion yuan for the research and development of major technologies such as cloud operating systems, servers and chips and the construction of future-oriented data centers.

  "Re-adding cloud computing stems from the improvement of data processing capacity and cost reduction it brings to enterprises." Liu Song, vice president of Alibaba Group, explained with a set of data. Before cloud computing, the traditional minicomputer was not only expensive, but also a large maintenance fee. "With the help of Feitian big data platform, last year ‘ Double 11’ At the peak, the processing capacity reached 544,000 transactions per second, while the transportation cost was reduced by 20%. "

  Strengthening new infrastructure can accelerate industrial optimization and upgrading.

  In May, the regional industrial interconnection platform built by Aerospace Cloud Network in Guizhou launched a new round of functional iteration. By constructing and improving the industrial map, the government departments can timely understand the distribution of key industrial products in the province and the supporting relationship of the industrial chain, and at the same time, it is convenient for enterprises to obtain reliable product sources in one stop. Today, the platform has settled in nearly 3,000 enterprises, covering over 7,000 products.

  "Up to now, the main platform of regional industrial Internet has been built for 19 provinces, providing more than 2,000 intelligent projects and services for aerospace, automobile, energy and other industries, effectively helping the digital transformation of the industry." Yu Liang, chairman of Aerospace Cloud Network Technology Development Co., Ltd. said.

  Strengthening new infrastructure can also inject new kinetic energy into economic growth.

  In the short term, new infrastructure will play a role in stabilizing investment, promoting consumption and stabilizing employment. Liu Duo, president of China Information and Communication Research Institute, said that taking 5G as an example, according to estimates, by 2025, China’s investment in 5G network construction will reach 1.2 trillion yuan, creating about 3 million jobs. It is estimated that by 2030, the direct output and indirect output driven by 5G will be 6.3 trillion yuan and 10.6 trillion yuan respectively.

  Statistics show that the investment-driven multiplier effect of next-generation information technologies such as 5G, artificial intelligence and industrial Internet is as high as 6 times. It is estimated that by 2025, new infrastructure will create an industrial scale of 8.3 trillion yuan for China’s information consumption.

  In the long run, accelerating new infrastructure meets the requirements of high-quality economic development. "Understanding new infrastructure depends not only on how much economic growth can be stimulated in the short term, but also on the new opportunity of a new round of scientific and technological revolution and industrial transformation." In Zhou Zhongfeng’s view, the new infrastructure pays more attention to the long-term effects of restructuring, promoting innovation and supplementing shortcomings. "Once we have the first-Mover advantage in the new round of global scientific and technological revolution and industrial transformation, it will help to enhance the initiative of industrial development."

  New capital construction, new ideas

  Accelerate data sharing, introduce diversified investment and strengthen technological innovation.

  At present, the new infrastructure is still in its infancy. How can we make it enter the "fast lane" of development?

  Let the data value shine — — Accelerate data sharing and empower transformation and upgrading.

  "China is already one of the countries with the richest data resources in the world, and the role of data in improving the production efficiency of all walks of life is increasingly prominent." Liu Song believes that to speed up new infrastructure, we should strengthen the concept of data as a factor of production and enhance the value of data elements in new infrastructure. Yu Liang suggested that on the one hand, it is necessary to promote safe and reliable data solutions around data collection, transmission, storage, analysis and utilization, and accelerate the formation of the technology chain and industrial chain of industrial big data; On the other hand, we should speed up the open sharing of data according to laws and regulations, and use big data to help transform and upgrade the manufacturing industry and improve the governance capacity of government departments.

  Let the sources of funds increase — — Increase government investment and introduce social capital.

  New infrastructure projects generally have the characteristics of large investment intensity and long return period. Li Yutao, an associate researcher at the Comprehensive Transportation Research Institute of China Macroeconomic Research Institute, believes that although the new infrastructure has strong characteristics of public goods, the core is still technological innovation, which requires the active participation of social forces. "While doing a good job in policy guidance and stabilizing the construction of funds with fiscal and taxation policies, we should open more to social capital, stimulate the enthusiasm of private investment, and form a diversified investment and financing system."

  Make innovation stronger — — Attach importance to personnel training and strengthen technological innovation.

  Strengthening new infrastructure must focus on the long-term and long-term achievements. Yu Liang believes that we should speed up the cultivation of compound industrial talents needed for new infrastructure and give full play to the role of talents in promoting the development of new industries. Zhou Zhongfeng believes that at present, China’s original innovation is relatively weak. The next step should be to support enterprises to increase the intensity of R&D investment and encourage enterprises to actively expand downstream application fields such as 5G, artificial intelligence and big data, including car networking, intelligent manufacturing, telecommuting, smart cities, etc., and seize the opportunity of industrial development to become bigger and stronger.

  To strengthen new infrastructure, planning must also be scientific and orderly, so as to avoid "a swarm of bees" and "a gust of wind". Many experts suggest that we should speed up the introduction of new infrastructure implementation rules and form a national "chess game". We should classify policies according to the actual situation in different regions and the maturity of technological development in different industries to avoid problems such as redundant construction and low-end development of high-end industries. (Reporter Wang Zheng Han Xin)

The strongest productivity | Digital empowerment sings a new chapter in Haier’s green and intelligent creation.

Xinhuanet Beijing, May 30th (Grain Rain) The Tenth Five-Year Plan for the Development of Circular Economy points out that vigorously developing circular economy is of great significance to ensuring the security of national resources, promoting the realization of peak carbon dioxide emissions and carbon neutrality, and promoting the construction of ecological civilization.

With the acceleration of the "double carbon" process, cultivating new kinetic energy for green development has become an important component of high-quality development in the new era. Today, with the deep integration of the new generation of information technology and the traditional manufacturing industry, how to take advantage of the "double carbon" east wind and win a "green" future with the upstream and downstream partners in the industrial chain is the key to the digital and intelligent transformation and upgrading of today’s manufacturing industry.

The WEF Intelligent Industry Index Certification White Paper "Insight Report on Manufacturing Transformation" was released on the website of the World Economic Forum, and Haier was selected again, and its four factories were also selected as white paper cases.

The picture shows the World Economic Forum (WEF) announcing its selection as a new member of the Global Lighthouse Network in 2022.

Undoubtedly, under the new development pattern, with the increasing emphasis on the importance of "digital industrialization and industrial digitalization", Haier stands out among countless enterprises in China, creating an excellent demonstration model of global intelligent manufacturing, which is a model for the in-depth integration and development of digital economy and real economy.

Recently, following Haier Central Air Conditioning Interconnection Factory, Shenyang Haier Refrigerator Interconnection Factory and Tianjin Haier Washing Machine Interconnection Factory, Zhengzhou Haier Water Heater Interconnection Factory was selected as the eighth batch of global lighthouse factories.

Create a green and beautiful life experience

Ms. Du, who lives in Qingdao, found that after bathing, her skin often became dry and itchy, because the water heater was used for a long time and the internal scale was deposited. In fact, the general water heater needs to be cleaned regularly. If it is not cleaned in time, it will seriously affect the family’s bathing experience.

In order to fundamentally solve the troubles of users, in the scene of healthy water use of Haier electric water heater, clean water washing technology can sterilize the running water filter liner, and its long-term scale inhibition rate is as high as 99.9%. It can also start the purification and bacteriostasis mode with one key, realize the high temperature bacteriostasis of the whole liner at 80℃, kill 99.9% bacteria in the liner, and keep the water clean and healthy liner without manual cleaning. Let each user’s home bath water quality be more assured.

This is inseparable from the empowerment of Haier’s innovative technology. Innovate crystal gallbladder technology, completely subvert the traditional metal liner, and build an electric water heater without magnesium rods; Innovate deep drawing process, and eliminate the traditional 3-seam liner which is easy to corrode and leak. This also makes Haier water heater bring a better life to users, while it is more stable and durable, and its energy consumption is gradually reduced, and it has gradually become a green product that is deeply loved and trusted by consumers.

In addition to the comfortable experience of green, low carbon, environmental protection and energy saving brought by the user’s demand side, for the production side, digital technology can also run through R&D, design, production, operation, service and other links, enabling enterprises to reduce production costs, improve quality and increase efficiency from the source and process to the whole, and at the same time effectively reducing energy use and carbon emissions.

Through the high-speed operation of 5G+MEC platform, the material specifications of different products can be quickly identified, and with the high-precision 3D visual positioning system, the problems of slow data transmission operation speed and low assembly efficiency can be effectively solved.

Based on the digital platform of IOT equipment, the performance and process parameters of key equipment can be collected and analyzed, and the real-time monitoring of operation can be realized, achieving 100% interconnection and visualization. If there is any abnormality, the fault information will be directly pushed to the employee’s mobile phone remotely, so as to timely remind and remotely control, effectively improve production efficiency and reduce energy consumption.

Through the advanced next-generation information technologies, such as industrial Internet of Things, big data, 5G cloud computing and artificial intelligence, Zhengzhou Haier Water Heater Interconnection Factory has initiated 63 industrial technology integration applications, including 20 industrial 4.0 technologies and 43 advanced manufacturing technologies, which are in the forefront of the field of intelligent manufacturing of water heaters.

The picture shows the unmanned turnover of Zhengzhou Haier Water Heater Interconnection Factory.

Constantly practicing and accelerating energy-saving and low-carbon transformation

The new round of scientific and technological revolution and industrial transformation is accelerating the construction of a new pattern of China’s economic development, and the economic value brought by green, low-carbon and environmental protection needs to be supported by information technology and digital technology. Intelligent manufacturing is becoming a key breakthrough to achieve the goal of "double carbon".

Zhengzhou Haier water heater interconnection factory not only produces air energy water heaters and electric water heaters, but also opens up a production line for gas water heaters. For gas water heaters, it is very important to ensure the high efficiency, stability and energy saving of the heating link.

Through the hybrid technology of fuel and electricity, the single heating mode of traditional water heater is improved, and the problems such as the water temperature is suddenly cold and hot after turning off the water and the noise of frequent start and stop are solved, so that the constant temperature in the whole bath and the silent water use in the kitchen are truly realized. A closed combustion chamber is also built in, so that the combustion is stable, the water temperature is constant and does not fluctuate, the flue gas does not leak backward, and the firepower in the combustion chamber is ensured to be stable, more stable, more constant, safer and more energy-saving.

The gas water heater products produced by Zhengzhou Haier Water Heater Interconnection Factory are one of the powerful proofs that Haier Lighthouse Factory has carried out practical exploration around the realization path of "double carbon" goal. It is precisely because of this that Haier has made great breakthroughs in high-efficiency production and sustainable development from manufacturing in China to manufacturing in China with the help of advanced technology.

In Zhengzhou Haier Water Heater Interconnection Factory, from 2020 to 2021, the order response speed increased by 25%, the production efficiency increased by 31%, and the product quality increased by 26%, realizing high-precision, zero-defect end-to-end intelligent manufacturing and whole-process interconnection.

"Double carbon" will become the underlying logic supporting the development of digital economy. According to the relevant person in charge of Haier, through COSMOPlat kaos’s "one body and two wings" (one body: AIoT+digital innovation; Two wings: global purchasing resources allocation ability, mass customization order empowerment ability), Haier continues to accumulate "lighthouse experience" to build an ecological circle with users and resources in parallel.

Facing the booming market and increasing demand for high-end products and services, Haier Hot has established closer ties with suppliers, factories and customers. On the one hand, build a digital supplier management platform, which is interconnected with suppliers in real time, support suppliers to dynamically adjust material preparation and production capacity, and drive upstream suppliers to produce at full capacity, high quality and low cost; On the other hand, the establishment of a multi-energy intelligent service cloud platform can not only remotely operate and manage the client-side energy-supplying equipment, but also perform fault self-diagnosis, intelligent early warning and remote maintenance, so as to match the best energy-saving scheme for users and reduce energy waste.

Pictured: kaos builds the world’s first intelligent +5G mass customization demonstration and verification platform.

Light up the road of ecological green development

Relevant forecasts show that the comprehensive contribution rate of circular economy to China’s carbon emission reduction will reach 30% during the 14 th Five-Year Plan period. In order to accelerate the development of circular economy, Haier, as the leader of the ecological brand of the Internet of Things, has already drawn a "double carbon" road map, and has embarked on the road of all-ecological green development with green technology to promote the high-quality development of enterprises and continuously export green and low-carbon solutions.

At the beginning of this year, Haier Group further clarified the development direction of "double carbon". Haier announced the establishment of the Science and Technology Committee, which will set up a special industrial fund of 40 billion yuan and invest 60 billion yuan in R&D in the next three years, and the science and technology field that aims at breakthrough first is "green double carbon", and in the future, it will "pay attention to the new development opportunities brought by new energy and circular economy and become the pioneer of green development".

In the smart home sector, Haier integrates low carbon into the whole product life cycle from green home appliances to green scenes, to green logistics and green recycling; In the industrial internet sector, Haier uses digital technology to promote the intelligent and green development of enterprises, parks and industries, and realize low-carbon energy transformation; In the big health sector, Haier’s solar vaccine refrigerator and other green and low-carbon solutions have gone global …

At present, the first interconnected factory project of China household appliances recycling industry built by Haier will be put into production in Qingdao, which is a recycling industrial park that uses a large number of renewable energy sources such as solar energy and wind energy. It can dismantle 2 million sets of waste household appliances and modify and granulate 30,000 tons every year, effectively promoting the large-scale, standardized and clean development of renewable resources processing and utilization industry.

The picture shows that Haier’s home appliance recycling industry interconnection factory started construction in Laixi, Qingdao.

Up to now, there are 103 lighthouse factories in the world, 37 of which are located in China, which proves the surging vitality of China manufacturing in the new era. Today, with the increasing emphasis on the construction of ecological civilization, it has become a general trend for the manufacturing industry to achieve green and low-carbon sustainable development.

At the same time, Haier has built the "Haier Sino-German Smart Park", a 5G+ intelligent manufacturing fully connected industrial park, to help Haier intelligently control 14 kinds of energy media in the whole process of energy conversion, transmission, distribution and consumption.

China’s economy has turned from a high-speed growth stage to a high-quality development stage. Haier has become a leader in intelligent manufacturing, and is actively playing a demonstration role, anchoring the "road map" of the "double carbon" goal, constantly tamping the "ballast stone" of digital technology, practicing the "general tone" of sustainable development, and linking the upstream and downstream of the industrial chain to form an "agglomeration effect" to open up a broader space for high-quality development.

Zhou Xianghu: Dreamer under the Tower of Babel

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Photography: Wang Sijiang

[Biography] Zhou Xianghu, male, born in Xiangtan, Hunan Province, joined the army in June 2001. He is currently an engineer at the Wenchang Launch Site Engineering Construction Command. In the case of near blindness, he participated in the construction of a new generation of space launch sites in China, and built the Babel of the Long March 5 and Long March 7 launch vehicles, and won the first class. In 2014, he was awarded the fifth "National Model of Self-improvement", and in 2016, he was awarded the "National Upward Good Youth", which was cordially received by the Chairman of the Supreme Leader.

Cctv news(Reporter Guo Cheng) On June 25, 2016, Wenchang, China, was shocked by a fire. The Long March 7 launch vehicle made its perfect debut, and the Wenchang Space Launch Site was amazing and bright. China Aerospace started a new "Long March" in this ancient town in Qiongbei.

Looking at the towering tower, Zhou Xianghu, an engineer of Wenchang launch site engineering construction headquarters, has vague and clear eyes. Blurred, because his left eye has no light perception, and his right eye naked vision is only 0.04. Clear, because he witnessed the launch site from blueprint to reality, from Longlou town to the world.

"Exploring the vast universe, developing the space industry and building a space power are our unremitting pursuit of space dreams." The supreme leader’s entrustment is still in my ears. The tide of reforming and strengthening the army is surging, and China’s new generation of high-thrust launch vehicle Long March 5 is waiting to go out. Zhou Xianghu looks after the Babel &hellip, which holds up the "ice arrow", like caring for his own eyes; …

Rivet on the construction site like a nail

In August, 2007, in order to promote the sustainable development of the space industry and meet the needs of the launch mission of a new generation of launch vehicles and new spacecraft, the CPC Central Committee was far-sighted, and the State Council and the Central Military Commission approved the decision to build a new space launch site in Wenchang, Hainan. On September 14th, 2009, the Wenchang Space Launch Site officially started construction.

"The need of the space industry is the choice of space warriors." Zhou Xianghu volunteered and moved to Hainan with his comrades-in-arms, and ran from land to island, becoming the first entrepreneurs in the construction of a new generation of space launch sites in China.

At that time, bushes and thorns were all around, and snakes, insects, rats and ants frequently appeared. The harsh environment of high temperature, high humidity and high salt spray is even more unbearable: every rainy day, the ground is damp, the clothes are moldy, and the 6-square-meter board shed is like a steamer. A desk works during the day and becomes a bed when the mat is spread at night.

The hardships at the beginning of starting a business failed to stop the trudgers. In order to complete the task of border reconnaissance as soon as possible, Zhou Xianghu, like a tireless pioneer cow, wears a straw hat to shade the sun, holds a firewood knife to open the way, and carries measuring equipment all day long to shuttle through the bush jungle and back and forth to the swamp paddy field. When mosquitoes and leeches bite, Zhou Xianghu is covered in bags, and the whole body is peeled off by the scorching sun. The long-distance field survey on foot has made his feet full of bubbles.

At the turn of summer and autumn in 2011, the construction of the launch site project entered a decisive battle stage to seize the construction period and ensure the quality. More than 150 major projects have been started in succession, and the construction of the launch towers of Long March 7 and Long March 5, which have the most complicated technology and the highest quality requirements, is in full swing. As a site management representative, Zhou Xianghu riveted on the construction site like a nail, covered with soil in sunny days and mud in rainy days.

At the beginning of September, the diversion channel was concreted, and the amount of concrete poured at one time was as high as more than 3000 cubic meters. Because pouring can’t stop, Zhou Xianghu stayed at the construction site for more than 30 hours. The scorching sun, the heat wave attacking people, the surface temperature of steel bars exceeds 60℃, and sweat and steam are mixed with cement ash, which makes people’s eyes cry.

"The other eye is dedicated to it without regrets."

The project went smoothly, but unfortunately it came quietly. Zhou Xianghu, who was already highly nearsighted, suddenly felt a sharp pain in his head and blacked out at the moment because of long-term exposure to strong sunlight, electric welding arc stimulation and overwork. When he held the steel bar and recovered, his eyes were blurred. At night, even if you open your eyes wide, there is only a very weak sense of light.

That night, Zhou Xianghu lay motionless in bed, and his mind was blank. He didn’t dare to turn off the lights or close his eyes, for fear that what little light was left would disappear. "I really can’t see? Will my dream come true? " Zhou Xianghu repeatedly asked himself if he could return to the launch site, see the big rocket take off, and watch his daughter grow up slowly … …

The sky is full of people! After the full treatment of Beijing medical experts, Zhou Xianghu’s right eye was saved!

According to people’s instinctive judgment, this young man’s space dream will be shattered — — A person who is completely blind in his left eye and wears 1200-degree glasses in his right eye with a vision of only 0.25 can’t see the drawings clearly, and even his own life is affected.

Zhou Xianghu is faced with a life choice: whether to accept other jobs arranged by the organization and leaders or to rest. Zhou Xianghu asked the organization to return to the construction line.

After a short period of treatment and recovery, Zhou Xianghu returned to the launch site. Facing the vague tower in front of him, he firmly believes: "If I choose, I will stick to it. Even if I give my other eye to it, I have no regrets."

"If your eyesight drops, your standards must not drop."

In the days when he first returned to the construction site, Zhou Xianghu faced much more difficulties than expected. At that time, my eyes were red and swollen, and even when I ate, I was smoked by the hot air, and my tears could not stop flowing downwards. The sun shines and the sea breeze blows, and Zhou Xianghu’s eyes are sore. "If your eyesight drops, the standard must not drop." Zhou Xianghu said.

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Photography: Wang Sijiang

Dense data, one can’t be wrong, which is very difficult for normal people, especially for Zhou Xianghu. In order to make sure he didn’t make mistakes, he carried a magnifying glass with him, kept his eyes on the drawing and read it line by line. After watching it for a few minutes, his eyes hurt, so he closed his eyes and looked down again.

In this way, Zhou Xianghu carved the drawings of two stations piled up more than 1 meter high into his mind.

In July 2014, the once-in-a-century super typhoon "rammasun" landed near the launch site, which is undoubtedly a big test for the newly completed tower.

Two hours before the typhoon, the maximum instantaneous wind force of meteorological warning will reach 17, which exceeds the upper limit of wind resistance of the tower. Although it has been reinforced, Zhou Xianghu is still uneasy and insists on climbing up to have a look.

When the colleague saw it, he grabbed him: "You are not dying! The wind is so strong, the rain is so urgent, and the eyes are not good. What should I do if there is an accident? "

At this time, Zhou Xianghu had only one thought in his heart: "The safety of the tower is more important than life! Go! Must go! " He took the comrades of the construction unit to risk the typhoon coming at any time, held the handrail tightly, checked the key parts one by one, and confirmed the important equipment one by one. Two towers, more than 1100 steps, every step, the danger is close to one point, and every step, the worry is less.

Zhou Xianghu had just returned to the dormitory when the typhoon came. That night, his heart swayed like a coconut tree outside the window and suffered greatly. At dawn, Zhou Xianghu took everyone to the tower in the rain and re-examined it layer by layer. When he was sure that the subject was safe and sound, his brows, which had been locked, unfolded.

"I am ashamed of my family, but I have no regrets about the launch site."

Wenchang Space Launch Site is a national project. In the eyes of Zhou Xiang Tiger, this is his "home".

For this "home", Zhou Xianghu poured his heart into it. The "imbalance" of the emotional balance even makes parents, wives and daughters a little jealous.

His father suffered from uremia for many years until his death in early 2015, and Zhou Xianghu failed to take time to take care of it; Mother’s sciatica often attacks, and he can only tell comfort on the phone; I have been married to my wife for 13 years, and the two places have separated so far, gathering less and leaving more … …

In 2011, Zhou Xianghu went home to recuperate after surgery, which was the longest time for him to accompany his daughter. "It happened to be my birthday when I went home for a few days. When I ate the cake, I asked her to blow out the candles with me. The daughter said, ‘ Dad is afraid of the dark, so I don’t blow ’ I suddenly jumped into my arms and tears ran down my arm. "

Now, my daughter is in junior high school, and the time spent together between father and daughter is less than one year. "The first time I met her, she was just born. The second time I met her, she was already able to talk and walk. Later, she went to kindergarten … …” Every time I think about this, Zhou Xianghu will have a dull pain in his heart.

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Photography: Wang Sijiang

Zhou Xianghu also has a dream of reunion in his heart, but when he thinks that the launch tower he supervised will send the motherland’s big rocket and manned space station into space, and the exploration of the moon will also take this place as the home port, and China Aerospace will start its journey to further deep space from here, he feels that it is worthwhile to pay more.

Zhou Xianghu was ashamed of his family, but he had no regrets about the launch site and the space dream. The medal of "National Model of Self-improvement", "National Upward Good Youth" and the first-class merit medal shining on his chest are praise for his spirit of self-improvement.

Compared with these, he is even more proud of personally testing more than 15,000 tons of steel bars, more than 11,000 tons of section steel, more than 90,000 cubic meters of concrete, and more than 9,000 meters of steel column welds. Participated in exploring and innovating 12 new construction technologies and techniques, and many achievements were applied in the construction of launch site; Two launching stations were rated as excellent quality and safety inspection projects of the whole army … …

Every generation has a long March for each generation; Every generation must take its own long March.

Looking at the tower, Zhou Xianghu is full of confidence: "This is my long March! Even if you are blind, you must move on! " (Zhang Wenjun and Li Zhangwei contributed to this article)

Zhou Xianghu said hello to netizens: As long as we stand on our posts, strive for self-improvement and forge ahead, we can realize our dreams! (CCTV reporter Guo Cheng/photo)

  In an exclusive interview, Zhou Xianghu said hello to the vast number of CCTV netizens and wrote his heart in person. Photography: Guo Cheng