An overseas traveler visited China on March 20, and bought a batch of Chinese herbal pieces in a tax refund shop in Beijing on March 21, and obtained the general VAT invoice and the corresponding tax refund application form issued by the tax refund shop on the same day. The invoice indicated that the tax rate was 10%. On April 25th, when the overseas passenger leaves the country, which tax rebate rate should be used to calculate the tax rebate for Chinese herbal pieces when handling the tax refund for the passenger?

　　Tianjin Hailufeng Automobile Trading Co., Ltd. is a company that sells high-end cars imported from Mercedes-Benz, BMW, Toyota, Rolls-Royce, Bentley and other luxury car brands in parallel. The company provides follow-up services such as insurance, installment, licensing, modification and delivery. Overseas direct-selling first-hand car source All the models sold by our company can be phased in the whole country, and it takes only one day to buy a car by stages. Car purchase can be flexibly operated with convenient conditions such as full ticket tax deduction, decorative ticket, advance payment and departure. Add WeChat to buy a car and get a car decoration gift package worth 10,000 yuan. WeChat updates the latest model quotation and picture configuration every day, and more car information configuration quotations and preferential activities are published on WeChat. Welcome to add! You can buy a car by installment in the whole country, with a down payment of 20%, low interest and quick approval.

　　Commercial vehicle booth:

　　The article only briefly introduces more car purchase consultation, please call: Manager Hu 18743343125 (telephone number is the same as WeChat).

　　The 22 Land Rover executive grilles are hollowed out, and the thick horizontal bars are more luxurious. The side lines are tough and powerful, without any bending and transition. However, as a whole, there is no stiff feeling, and the front face details are obviously adjusted. The cat claw air inlet design above the fog lights has become quite dynamic. The back row space of Land Rover Range Rover Executive Edition is much more spacious than before, which can accommodate friends of all sizes. Compared with the same model, its front seat is 90mm higher, so the driver’s field of vision becomes wider, and he can know the road ahead well and ensure the driving safety.

　　The design style of the center console is mainly practical and luxurious, and the most prominent thing is that the interior of the car is simple. The design concept of the button is simple, the steering wheel wrapped in leather makes us feel comfortable to hold, and the multi-function buttons ensure the safety of driving. Generally speaking, the design of the car is humanized, and various key functions are within reach.

　　After many product iterations, Land Rover Range Rover ushered in the fifth-generation model in China this year. At the same time, in the process of evolution again and again, the luxury performance and comfort of Land Rover Range Rover are also constantly improving. Being the king of luxury and comfortable SUV, and inheriting the name of "Tiger", Shan Ye is naturally the most suitable destination for Land Rover Range Rover. Land Rover China, which embodies this idea, will bring a new generation of Range Rover to Jiuzhaigou, which is known as the "king of waterscape", and let this king of beasts indulge in Shan Ye.

　　The body size of the new generation of 22 Land Rover Range Rover Executive Edition has been improved compared with the past, which is divided into different vehicle versions. The length, width and height of the vehicle have reached 5052(5252)/2047/1870mm respectively, while the wheelbase has reached 2997 (3197) mm. Thanks to the longer, wider and larger size, the brand-new Range Rover gas field has become stronger and more oppressive, which makes it look like a distant view.

　　Company commitment: We don’t make the lowest price in the market, the lowest price is not guaranteed, the highest price is not guaranteed, and the highest price is unfeeling. We only earn what we should earn, pay what we should, do things seriously, and win-win cooperation. If we cooperate with you, we can’t guarantee that you will spend the least money. I can guarantee that you will save the greatest heart and get the situation of quality, efficiency, interests and win-win. We look forward to the cooperation of every new and old customer! Serve with your heart and pass on trust! I am willing to cooperate with you for a long time! Please don’t take high-profile configuration and low-profile price! ! Imported cars are just one configuration and one price. There is always a friend asking what is the difference between a 4S shop car and an imported car!

　　1. At the same price, there are more imported cars than 4S shops.

　　2, the same configuration, imported cars are cheaper than 4S stores.

　　3. The quality of imported cars is better than that of 4S shops.

　　4, all models are bare car prices, our company does not force any other expenses (insurance, decoration).

　　5. Staging of imported cars can be done in some areas. Please refer to ITU for details. We can’t do the lowest price (can’t compare with sewing companies and scalpers), but we guarantee the best service and the best after-sales. You can contact us if you have any questions after picking up the car. The contract has legal benefits, the procedures are normal, and the car can be picked up at any time. Don’t blindly look for the lowest price (there are many examples of being cheated)

　　Triple guarantee of car purchase

　　The first guarantee: the original regular commodity car ensures that the brand-new car is not a repair car.

　　The second guarantee: to ensure the quality, every car of the manufacturer has been professionally tested before leaving the factory.

　　The third guarantee: the formalities on the day of car purchase are taken with the car (customs clearance, commodity inspection, conformity certificate, electronic information QR code)

　　Main brands: Rolls-Royce, Bentley, Mercedes-Benz, Land Rover, BMW, Porsche, imported Toyota, Lexus, Dodge and other high-end brands. Main business: foreign car booking, new car sales, car consultation, customized modification and upgrade, national mortgage installment, and acting as an agent for national licensing.

　　Company name: Tianjin Hailufeng International Trading Co., Ltd.

　　Sales Tel: 18743343125{ WeChat Synchronization} Hu Bing

　　Company address: Exhibition Hall opposite Senyang International Automobile City, Haibin No.9 Road, Tianjin Port Bonded Area.

Disclaimer: The above car purchase preferential information is provided by the comprehensive dealers of this website, and the price fluctuates greatly due to market factors, which is only for car purchase reference; The distributor is responsible for its authenticity, accuracy and legality, and this website does not provide any guarantee or assume any legal responsibility.

Fast Technology reported on May 14th that Gary Black, a well-known Tesla investor and future fund management partner, released the data released by YipitDate, a credit card data provider.

The data shows that,Although Tesla American car owners experienced the FSD service for free during the trial period, only 2% car owners chose to continue to subscribe after the trial period ended, far below Blake’s expectation of 6%.

Blake also reminded that because the sample size is only 3,500, it may not fully reflect the wishes of Tesla owners. It is suggested that Tesla deeply analyze the reasons for the low acceptance rate, whether it is related to the added value of services or the pricing of 99 US dollars/month.

It is understood that Tesla’s self-driving products are divided into three levels:Basic AP(Autopilot), enhanced assisted driving EAP(Enhanced Autopilot), and the highest level FSD.

At present, AP is provided free of charge in China, and EAP costs RMB 32,000.The price of FSD in North America is $15,000 or $199 per month, and its functions include navigation-assisted driving, automatic lane change and automatic parking.

Since the FSD v12 version, Tesla has introduced the "end-to-end neural network", which controls cars by neural networks instead of traditional programming codes, and is praised by Musk as an innovation of "changing the rules of the game".

He predicted that,FSD will be updated every two weeks, and 26 version iterations will be realized every year, bringing 78 major improvements, which indicates a significant improvement in the security and functionality of FSD.

　　I bought a house and wanted to decorate it, but how to install it is not a willful private matter. Recently, in Guali Town, Xiaoshan District, Hangzhou, a first-floor owner renovated his house, which caused the whole building to crack and become a dangerous building. All the neighbors evacuated urgently because he knocked down the load-bearing wall during the renovation.

　　Hangzhou, Zhejiang: Renovation knocked down the load-bearing wall and the whole building became a dangerous building.

　　This dangerous building is 31 commercial apartments in Guali Town, Xiaoshan District, Hangzhou, and obvious cracks can be seen in the wall. At present, the building has been closed around with isolation boards, and a notice from the town government has been posted: the corridor is temporarily closed because of the need to solve the crisis. The date of signature is September 17th.

　　It is understood that the commercial apartment was built in the late 1980s, with 31 buildings with 3 units and a total of 36 households. At present, the owner of the illegal decoration on the first floor has been controlled, and all the residents have been given resettlement fees to let them stay in hotels or go to relatives and friends.

　　According to Xiaoshan police’s notice of appraisal opinion, the risk level of 31 commercial apartments is D, and the current situation of housing structure can not meet the requirements of safe use. In this regard, Guali Town said that the houses in the whole community are relatively old. If they are demolished and rebuilt, it may affect the surrounding houses. The most urgent task is to reinforce and eliminate the dangers, so that the house appraisal level can reach B level.

　　Staff of the Letters and Calls Office of the People’s Government of Guali Town, Xiaoshan District, Hangzhou, Zhejiang Province: The landlord who illegally renovated has paid 4,000 yuan to each household. Only when the appraisal is Grade B will the owner return to live. The plan has been worked out, and the reinforcement time is estimated to be 30 to 45 days.

　　Lawyer: Dismantling the load-bearing wall without permission seriously endangers public safety.

　　At present, the owner and contractor of the decoration have been taken criminal compulsory measures on suspicion of negligent crime of endangering public safety by dangerous means, and the case is under further investigation. Like this, because of the fault of one household, the interests of the residents in the whole building are damaged, and there may even be danger of personal safety. Can other residents file economic claims? How should the relevant departments deal with the owners who have caused bad results?

　　Yue Shenshan, lawyer of Beijing Yuecheng Law Firm: After appraisal, this house is dangerous, which will have two consequences:

　　One consequence is in the civil aspect, because this demolition behavior leads to the building becoming a dangerous building, and the overall maintenance of the building will cause damage to other owners. In this case, other owners can claim economic compensation from the owner who demolished the load-bearing wall.

　　Another consequence is that the demolished load-bearing wall makes the whole building unsafe, which is an act endangering public safety. This is a kind of negligence, because negligence, did not foresee the consequences of their own demolition behavior will endanger public safety, to bear the crime of endangering public safety by dangerous means.

　　According to the provisions of the criminal law, it will be sentenced to fixed-term imprisonment of not less than three years but not more than seven years, and if the circumstances are minor, it will be sentenced to fixed-term imprisonment of not more than three years or criminal detention. Although the building has not collapsed now, it may pose a danger to unspecified people around it. At this time, it is a serious crime that endangers public safety.

　　Fortunately, at present, no residents are injured because of this incident, but one of the focuses of attention is how to deal with Building 31, which has become a dangerous building. Is it to repair or tear down and rebuild?

　　Yue Shenshan, lawyer of Beijing Yuecheng Law Firm: If the building has been restored and the danger has been eliminated, it will not be demolished. The building itself will not be rebuilt because of the owner’s reasons, and it needs professional appraisal and evaluation.

Source | Medical Economic News

workDifferentiate and correct

What is the core logic of the adjustment of multinational pharmaceutical companies? Recently, less than a month after Peng Zhenke returned to Pfizer, he announced a drastic adjustment of the organizational structure of Pfizer China, which became the focus of the industry, and all the heads of six business divisions competed for posts. Combined with the organizational changes and adjustments of Roche Pharmaceuticals, Huizhi Pharmaceuticals and other companies some time ago, the focus of the industry has shifted to issues such as purchasing with quantity and how to deal with foreign pharmaceutical companies driven by medical insurance negotiations. 　　　

What is the core logic of the organizational structure adjustment of multinational pharmaceutical companies in the context of the changes in the pharmaceutical industry? How to treat the coping strategies of major companies? Is Pfizer’s competition for posts a big subversion of the existing employment rules in the industry? Let’s try to find the truth from the case analysis.　

01

Pfizer China replicates global architecture.

There are three main points of organizational change in China announced by Pfizer this time: First, six independent business divisions have been established, namely, hospital emergency, cancer, rare diseases, inflammation and immunity, vaccines and broad market. This setup is almost a replica of the company’s global structure in China. After the recent reorganization, Pfizer Global is divided into six business divisions: hospital emergency, oncology, rare diseases, inflammation and immunity, vaccines and internal medicine. The reason why Pfizer China has not only set up an internal medicine division is that the sales of corresponding products (mainly Ai Le Tuohe Changpei) in China are limited, which is not enough to support an independent division. The Broad Market Division has the characteristics of China, mainly covering the medical institutions in the county and even the lower market. Many multinational pharmaceutical companies, such as AstraZeneca and Sanofi, have proved the effectiveness of the strategy of Broad Market Division in practice. 　　　

Second, set up a strategic innovation department. This is also a continuation of Pfizer’s global strategy. The core of Pfizer’s global growth strategy is "Bold Moves", which consists of five parts: release of human potential, innovative drug research and development, transition to market model, digital victory (mainly digitalization of drug research and development) and guiding policy dialogue, that is, bold action strategy. The establishment of the Strategic Innovation Department is closely related to the strategy of market model transformation. The core of this strategy is to solve the problem of patients’ ability to pay, which is also the core mission of the Strategic Innovation Department. After Pfizer divested its original research drugs and business, it focused on innovative drugs, especially drugs for tumors and rare diseases. These drugs are extremely expensive, and solving the problem of patients’ ability to pay (medical insurance, commercial insurance, charitable funding, etc.) is an important guarantee for product quality. 　　　

Thirdly, the heads of the six business divisions that were not mentioned in the official website report but mentioned in many reports will all adopt the competitive employment system, and all employees who have served in Pfizer’s current position for more than 24 months can compete for employment without the prior approval of the superior manager. It is relatively common in domestic-funded enterprises that the heads of business departments compete for posts. Among them, the most famous case is that 7000 employees of Huawei resigned and re-competed for posts. This operation is very grounded and aims to activate the organizational potential. However, domestic pharmaceutical companies have hardly heard of any company taking this measure, and it is really admirable for Pfizer, as a multinational pharmaceutical company, to take this step. 　　　

Previously, only two divisions of Pfizer had corresponding leaders, namely, the general manager in charge of anti-infection business and the general manager in charge of tumor and rare diseases business. After the reorganization, the anti-infection business was transferred to the hospital emergency business, and the tumor and rare diseases business was split into two business divisions: tumor and rare diseases. As a result, the position of the boss of four major business divisions is empty. Such organizational restructuring will have little impact on Pfizer’s senior management team in China. As a very senior professional manager, Peng Zhenke has successively taken charge of Bristol-Myers Squibb China, Sanofi China and Sanofi Jianzan Europe, and is very familiar with China’s culture and market competition environment, and has sufficient leadership and cultural adaptability to promote such organizational changes. 　　　

However, this restructuring will inevitably weaken the roles of the chief operating officer and the vice president of marketing in the previous organizational structure. The chief operating officer set up by pharmaceutical companies is often trained as a presidential candidate. With the participation of Peng Zhenke and the establishment of the mechanism of six business divisions reporting directly to the president, the role of the chief operating officer has become subtle. At the same time, the positioning of the vice president of marketing in charge of cross-brand marketing strategy has also been split into various business divisions with the establishment of six business divisions, losing its independent value. The follow-up whereabouts of the two bosses are worthy of attention.　　

02

Huizhi embraces digitalization.

At the same time as Pfizer’s structural reform, it is also concerned about the new organizational structure of Roche Pharmaceutical and Huizhi not long ago. Roche set up a new product pipeline strategy team in China, reporting directly to the general manager of Roche Pharmaceuticals; Huizhizhe has set up two new teams, digital therapy and health management platform, both of which report directly to President Huizhi China. 　　　

These two adjustments are adjustments to functional departments, which are much smaller than those made by Pfizer China to directly adjust the business team. Of course, Huizhi China completed the reorganization of the business team structure at the beginning of the company’s establishment in 2020, and set up three major organizations: the hospital division, the retail division and the business division, with great moves. Huizhi is a merger of Puqiang, which was spun off from Pfizer, and Mailan, a generic drug giant. The major shareholder is still Pfizer. It can be seen from these strategic measures of organizational structure of Pfizer and Huizhi that although Pfizer has faced challenges in the pipeline of new drug research and development in recent years (in fact, all the shortcomings have been made up by the successful cooperation with BioNTech’s COVID-19 vaccine), the strategic height and execution ability of commercial organization operation are still beyond that of other pharmaceutical companies. 　　　

The core positioning of Roche’s new team is company strategy formulation, strategic insight and analysis, product excellent listing, disease field integration strategy and competitive information collection and analysis. The main line of these functions is to help Roche Pharmaceuticals communicate and connect with global product research and development, and help Roche China to better and faster introduce Roche’s global new products under the market changes that heavy products such as rituximab and trastuzumab for injection are gradually listed. 　　　

Huizhi’s initiatives are full of innovative exploration and embrace digitalization. Among all multinational pharmaceutical companies, Huizhi has the best conditions to explore digital innovation and transformation. Different from other mainstream pharmaceutical companies positioning innovative drugs, Huizhi sells generic drugs and original research drugs, and the profit margin of these products will be gradually compressed to a very small level. For enterprises, it is necessary to improve operational efficiency and user experience by means of digitalization. Huizhi has previously explored the path of cooperating with Yiduyun Internet Hospital by setting up the Internet Medical Division. After quick trial and error, it quickly adjusted its direction to more specific digital therapy and health management. For Huizhi, a multinational pharmaceutical company with talent advantages, as long as the strategic direction is unwavering, it will certainly find a pragmatic and feasible landing path.

03

Where is the core logic of transformation?

In recent years, under the impetus of national policies, quantity purchasing and medical insurance reform, the traditional business model of multinational pharmaceutical companies relying on original drugs is no longer feasible, and multinational pharmaceutical companies have also abandoned the lucky mentality that "the policy is just testing the water" at the beginning of the quantity purchasing policy. Except for a few enterprises that position original research drugs and generic drugs like Huizhi, most multinational pharmaceutical companies have clearly recognized the situation and firmly turned to the positioning of innovative drug development. Although the strategic direction is clear, the research and development of innovative drugs often takes ten years, and it takes several years for existing drugs to be introduced into the China market from all over the world. Strategic adjustment often lasts for several years, and turbulence in the adjustment process is inevitable. 　　　

For multinational pharmaceutical companies positioning innovative drugs, the impact of business structure adjustment is not great. The organizational structure model established by selling original research drugs as innovative drugs for many years is still feasible in the New Deal era. The mainstream structure is either a business division system that manages the market and sales, or a structure that separates the market from sales and sets up a separate marketing function. Both models have their rationality. The bosses of multinational pharmaceutical companies set the corresponding organizational structure according to people, time and situation, and adopt one of the two models, or a mixture or variant of the two models. 　　　

Then, the introduction of new products, market access, patient’s ability to pay and digital organizational capabilities have also become the most concerned organizational design areas of multinational pharmaceutical companies besides marketing and sales capabilities. Needless to say, the China product pipeline strategy team of Roche Pharmaceuticals is a typical case. Another case, for example, AstraZeneca set up a NPP(New Product Planning) team under the Ministry of Business, and some teams even gave NPP leaders the level of executive director, which shows the importance attached to new product introduction. 　　　

Whether the product can enter the national medical insurance and how to complete the product entering the hospital as soon as possible after entering the medical insurance has become the key to the volume of new products after listing. Therefore, it has become an organizational design favored by multinational pharmaceutical companies in recent years to open up cross-team government affairs, market access and even major customer teams. This is probably the background of the times when Bian Xin, who is in charge of market access, was able to take the helm of Roche Pharmaceuticals. In the past, this channel was only open to candidates who had been vice presidents of the business department. The importance of patients’ ability to pay is related to the fact that cancer drugs and rare diseases drugs have become the main research and development directions of innovative pharmaceutical companies. In addition to national medical insurance, how to build a multi-level medical security system through charitable projects and business insurance cooperation has become the key. However, at present, the ability to pay mainly depends on national medical insurance, while charitable donations mainly rely on cooperation with large foundations and associations. Many of these abilities are placed in government affairs or access-related teams. A few multinational pharmaceutical companies also have some positions in charge of commercial insurance, mainly in government affairs or access teams. Pfizer’s separate placement in the Strategic Innovation Department is a relatively innovative move. 　　　

Of course, digitalization is also an area that attracts more attention. Many companies, such as AstraZeneca, Sanofi, Merck, etc., have set up vice-president posts to take charge of digital related work. However, for multinational companies that locate innovative drugs, the direct help of digitalization to business is not as direct as the previous capabilities. Looking forward to the success of digital transformation in companies like Huizhi, it will provide more learning output for innovative pharmaceutical companies.

Recently, a special topic-# Live in Reality # rushed to Weibo for hot search, and many netizens cried.

　

This is a clip from the people’s livelihood news program "Traffic in Tan Tan": Uncle who is nearly 70 years old, both parents died early, and his wife, children and brother passed away. He was riding on a small tricycle with seven or eight hundred catties of wood on it, sitting on a country road with his stupid brother who couldn’t communicate and a yellow dog who had been raised for more than ten years and was about to die of old age.

Faced with such an absurd life experience than the script, when police officer Tan asked "Why do you look so happy", grandpa naturally said, "Look ahead." This passage, which appeared in the news of people’s livelihood, is real and dramatic.

The human reality behind the livelihood program

This piece of material is not the first time to get on the hot search, but the source of this piece of material, Tan Tan Traffic, has continuously contributed to the funny news that broke the circle in recent years.

Traffic in Tan Tan is a traffic popularization program jointly prepared by the Traffic Police Detachment of Chengdu Public Security Bureau and Chengdu TV Station. Hosted by Tan Qiao, a traffic policeman, carrying a camera to chase people and cars in the streets, interviewing and educating all kinds of traffic offenders. In Douban, the program scored as high as 9.6 points.

Douban screenshot

The people’s natural creativity and the host Tan Qiao’s gradually skillful sense of variety show have produced countless ridiculous "famous scenes" in the original serious process of popularizing the law.

For example, a shy man who didn’t wear a shirt covered his upper body with a small pink towel for questioning, and his shyness aroused police officer Tan’s competitiveness. Hearing the other party say "selling cute", police officer Tan thinks he is a professional, but after listening carefully, he found that the man said "selling film";

Another example is Master Zheng of Henan Province, a "master of Chinese Wushu". He sat on a pile of wobbly beer bottles and insisted on performing a Chinese kung fu waist-horse combination for police officer Tan, and finally gave himself a shoulder throw.

There are also Fujian people who are recognized as Koreans because of their strong dialect accent. The police officer Tan who communicated with them almost exhausted all his foreign language skills in his life.

As well as Traffic in Tan Tan, there are many livelihood programs such as 1818 golden eye, which has been searched for many times because of funny news, and the new and old uncles and peacemakers, which are eye-catching because of farce.

Maybe you are not the audience of these local TV programs, but you must have heard of it more or less: Xiao Zhang, who was cut by a glass door and angered to defend his rights, was exclaimed by the whole network as "how can he be hurt by being so handsome";

Xiao Wu, who received a receipt of 40,000 yuan for repairing sideburns, was made into an expression pack and spread all over the network;

Luo Luo, a girl from Hangzhou who is known as the "real version of Fan Shengmei" accidentally fell into the river and died, was once out of control and exaggerated by her family during the reconciliation process, and was pointed out by her boss as "claiming for buying a house for her brother several times".

With the absurd joy brought by the trivial things in life and counting the trivial things on the screen, many local people’s livelihood programs have come out again and again in the new media era.

People’s livelihood news from newspapers to TV

People’s livelihood news was first born in newspapers. Under the joint efforts of a large number of newspapers, such as Huaxi Dushi Bao, Nanfang Metropolis Daily, Chengdu Evening News, Chutian Metropolis Daily and Morning News, the tide of people’s livelihood news has risen. Among the top ten buzzwords in China media in 2004, "people’s livelihood news" and "discourse power" became two key words.

On the TV platform, the concept of "people’s livelihood news" was first put forward by Jiangsu TV City Channel. In 2002, "Zero Distance in Nanjing" was launched, and the program was oriented to Nanjing, reporting city news related to citizens from the perspective of people’s livelihood. According to the network data, the program entered the AC Nielsen Nanjing TV list in the second week of broadcasting, and won the first place in the list for 70 consecutive weeks from the 36th week. In 2003, the program achieved an average monthly audience rating of 8.3% and the highest audience rating of 17.7%, and became the local news program with the highest "gold content" at that time with an annual advertising income of 100.8 million yuan, and the host Morphy also became a well-known host from this program.

The content is fresh, the ratings are hot, and the returns are rich. "Nanjing Zero Distance" became an instant hit, and a large number of imitators appeared in the market immediately. People’s livelihood news programs have sprung up like mushrooms after rain, such as People’s Livelihood Through Train on Shandong TV Public Channel, One Time in the City on Hunan Metropolitan Channel, First Time on Economic Life Channel of Anhui Radio and Television Station, Concern Today on Zhujiang Channel of Guangdong TV Station, Talking about the World on Liaoning Radio and Television Station, etc.

Even a number of livelihood news programs have appeared in the same area. Take Hunan as an example, there are Jing Shi Focus, Zhong Shan Shuo Shi, Hunan Metropolitan Time, Urban Evening, Hunan Public Channel Help Girls Help You, Changsha Political Science and Law Channel Political Science and Law Report, Hunan Xiangtan TV Station Urban Diary and so on.

Through the perspective of civilians, telling the content related to people’s lives, people’s livelihood programs have been well received. Especially for middle-aged and elderly audiences, such programs are particularly attractive.

People’s livelihood programs harvest a large number of young audiences.

In recent years, with the increasing proportion of young people’s consumption in content, the right to speak and the volume of voice have gradually increased. For this group with great potential, people’s livelihood programs began to approach actively.

As far as content is concerned, people’s livelihood programs are returning to news value: "parents are short" is decreasing, and the content that helps citizens solve problems and grasp the pain points of the audience with media advantages is increasing. On the other hand, people’s livelihood programs began to pay more and more attention to editing techniques and narrative methods. As far as "1818 golden eye" is concerned, its unique interview techniques and shooting techniques coincide with the characteristics of subculture and become a source of joy for young netizens.

Secondly, with the transformation demand of local livelihood programs and the Internet platform’s thirst for high-quality content, a large number of official accounts of livelihood programs have settled in bilibili, Tik Tok, Aauto Quicker and other platforms. The famous scenes in the program, after the arrival of the short video era, were re-edited and uploaded by up owners and spawned countless funny creations. Between the unbridled laughter, the clips of people’s livelihood programs full of comedy elements have become the "magic meal" of this generation of young netizens.

In the new media environment, young people become a new generation of loyal viewers of people’s livelihood programs. How to better combine the perspective of people’s livelihood news with the perspective of young users in the future development and give play to the communication function of news is the next important proposition of people’s livelihood programs.

Source: Blue Whale Financial Reporter Work Platform, New List, Gold Medal Public Opinion Officer, etc.

—

[Dry goods] Real estate sales forcing skills

"Dry goods" real estate online marketing plan summary

Gaoxin Retail, the parent company of this well-known retail enterprise, recently released the financial year 2024 performance report, which shows that the company is facing enormous challenges. In the fiscal year ending March 31, although the revenue reached 72.567 billion yuan, it decreased by 13.3% year-on-year. What is more striking is that the net profit returned to the mother recorded a huge loss of 1.668 billion yuan. RT Mart, as a star brand of Gaoxin Retail, had a brilliant retail legend in its development. Since landing in China in 1997, it took only 12 years to reach the peak of the retail industry in mainland China, and won wide acclaim from consumers with the record of not closing a store for 19 consecutive years. However, times have changed, and Gaoxin Retail pointed out in the performance warning that factors such as store losses, asset impairment and goodwill impairment, together with changes in customer consumption habits, have led to the current predicament. According to statistics, since the beginning of 2023, at least 13 RT Mart stores have closed for various reasons.

In the face of difficulties, Gaoxin retail executives did not flinch. Chairman Huang Mingduan stressed that the company’s primary task is to increase revenue and reduce costs, turn losses into profits, adhere to the essence of retail, and return to the original intention of creating value for customers. The joining of the new executive director and CEO, Shen Hui, indicates that the company is actively adjusting its strategy and rebuilding market confidence, with the goal of making RT Mart regain its growth momentum.

Looking back, since it was acquired by Alibaba in 2017, the performance of Gaoxin Retail has fluctuated significantly, especially in the context of the impact of e-commerce and the rapid evolution of retail formats, the traditional hypermarket model in RT Mart has encountered severe challenges. Although Alibaba helped its online transformation, the effect did not meet expectations, which aggravated the financial pressure. At present, RT Mart is seeking a breakthrough in transformation through innovation of business format, renovation of stores and strengthening of online services.

The whole retail industry is also actively exploring ways to change, including developing discount formats, improving shopping experience, deepening community management and accelerating digital transformation to cope with the cold winter of the market. Yonghui Supermarket, Box Horse Fresh Life, CR Vanguard and other enterprises have adopted different strategies to show the self-help and innovation of industry giants.

Although the road ahead is still full of challenges, the resilience and innovative spirit of retail enterprises indicates that the industry is expected to usher in a turning point in constant adaptation and change.

　　□ Dahe Daily Yu Video Reporter Han Yuting

　　It is not uncommon to "increase property fees", but have you ever heard of "decrease property fees"?

　　Recently, the topic of "property fee adjustment" has once again become the focus of social attention. Many cities have introduced and implemented new regulations on property charges, including Chongqing, Yinchuan and other cities, which have initiated new measures for the management of property service charges, and blocked property fees in many places. Many communities have requested to reduce property fees, and not long ago, a community in Zhengzhou set a precedent for "reducing property fees".

　　How much should the property fee be charged? Is it reasonable for the owner to ask the property to reduce the price? How can we achieve "quality and price consistency"? Is there any possibility of lowering property fees in Zhengzhou? These problems that affect people’s wallets have always been the focus of controversy in the market.

　　Many places have "blocked" property fees, and many communities have requested to reduce property fees.

　　In fact, as early as November 2023, Guangzhou issued a notice to regulate property charges, and implemented government-guided prices for early property service charges. Relevant departments conducted classified guidance according to service levels from low to high, and the highest charge was 2.8 yuan/square meter per month; The situation beyond the limit needs to be approved by the government. This guidance price standard has actually been implemented since 2010.

　　Chongqing, Yinchuan, Jiangxia District of Wuhan, Chengyang District of Qingdao and other places have also issued relevant measures for the management of property service charges this year. Among them, the new regulations issued by Chongqing attract the most attention.

　　According to the charging standard of residential property fees in the central city of Chongqing, which came into effect on June 1, the highest property service fee for elevator houses is 1.9 yuan/m2/month, and the lowest is 1 yuan/m2/month. The maximum price of a residential building without elevator is 1.35 yuan/m2/month, and the minimum price is 0.6 yuan/m2/month. It is reported that this price is far lower than the current property charging standard of many local communities.

　　According to a local insider, at present, the average unit price of property fees in Chongqing is about 2 yuan/m2 for high-rise buildings and 3.5 yuan/m2 for bungalows, which obviously exceeds the guidance price. Therefore, since June, hundreds of local community owners have applied to reduce the current property costs.

　　According to public information, existing communities in Chongqing have announced a reduction in property fees. On June 12th, Great Wall Property, which serves Evergrande Future City Community, announced its initiative to reduce the property fee. Among them, the property management fee of high-rise residential buildings decreased from 2.4 yuan/m2 to 1.9 yuan/m2, with a decrease of about 20%.

　　In addition, Yinchuan also began to implement the Standard Scheme of Government Guidance Price for Early Property Services and Parking Charges of Ordinary Houses in Yinchuan in July this year, with the highest guidance price of 2.2 yuan per square meter per month. According to local media reports, 63 communities of China Shipping, Vanke, Jianfa, Jitai and other property companies took the initiative to reduce property fees before the formal implementation of the "Program", which won the praise of the majority of owners.

　　"The previous property fee plus elevator fee, the unit price of these two items totaled 2.65 yuan per square meter (exceeding the highest guidance price of 2.2 yuan), and now it has been directly reduced to 2.2 yuan through the one-fee system, and the parking fee has also been reduced from the original 380 yuan to 290 yuan. A 100-square-meter house can pay less property fees and parking fees totaling 1,620 yuan a year, which saves a lot of money for ordinary families." There is a local community owner in Yinchuan who has calculated the expenses.

　　The first "property fee reduction" community appeared in Zhengzhou in 2024. What is the current situation of property fees in the market?

　　Recently, Zhengzhou has also seen the first "property fee reduction" community this year. According to informed sources, a property in Zhongmu has been negotiated by the owners’ committee and the property management company, and the property fee has been reduced from high-rise 3.5 yuan to 2.3 yuan, and the villa has been reduced from 4 yuan to 2.8 yuan, with a decrease of 34% and 30% respectively. However, the market reaction to the incident was mixed. Some envious people said that it was another "other people’s community", and some owners who claimed to be the community appeared, pointing out that this operation was shady.

　　Regardless of which is right or wrong for the time being, the reason why this incident can attract market attention is, in the final analysis, the "property fee" involving the public interest. So, what is the current situation of Zhengzhou property fees?

　　At present, there are great differences between different residential areas in Zhengzhou, and the property fees in the sales volume are higher than those in 6 yuan, but most of the property fees in the sales volume are between 2.5 and 3.5 yuan. According to 2.8 yuan’s calculation, a 100-square-meter house costs 3,360 yuan a year. Compared with some old residential areas in Zhengzhou where the property fees are around 1 yuan/square meter, the property fees of the real estate for sale have indeed improved significantly.

　　From the market as a whole, due to the different consumption levels, the property fees in the Eastern District are higher than those in the Western District. For example, it is also a high-rise building with elevators. Zhengdong New District is often above 2 yuan, while the western district is basically between 1.5 yuan and 1.8 yuan; In the same area, the apartment property fee is higher than that of the residence. Generally, apartments are delivered with fine decoration, and the property standard will be higher than that of residential buildings, so the property fee will be higher than that of ordinary residential buildings. In Zhengzhou, the property fee standard of many ordinary residential buildings famous for their good properties will not be higher than that of 3 yuan/m2/month, but that of apartments is often higher than that of 5 yuan/m2/month.

　　So why is the property fee getting more and more expensive? According to the staff of a property company, "on the one hand, because the cost of property operation is increasing year by year, on the basis of considering the operating cost and labor cost, the property fee of new houses really needs to increase. On the other hand, due to the prevalence of clubs in recent years, many new buildings have owners’ clubs, and the maintenance of these gyms and lounges requires a certain cost. "

　　Is it possible to reduce the property fees in Zhengzhou? How can we reasonably adjust the property fee?

　　After the implementation of the "new property regulations" in Chongqing, many citizens in Zhengzhou began to look forward to "will Zhengzhou also reduce property fees?"

　　In response to this problem, Guan Rongxue, a senior analyst at Zhuge Data Research Center, believes that "the’ capping’ of property fees in many places reflects the strengthening of supervision over the property service industry, aiming at protecting consumers’ rights and interests, preventing unreasonable increase of property fees, and eliminating the situation of’ inconsistent quality and price’. In the face of this trend, coupled with the fact that Zhengzhou’s property fees are higher than those of cities at the same level, it is expected that Zhengzhou may also launch a similar property fee’ capping’ program in the future. "

　　In response to the government’s "blocking" of property fees, Yan Yuejin, vice president of Shanghai Yiju Real Estate Research Institute, said, "From the perspective of people’s livelihood, lowering property fees is definitely a matter of benefiting the people." However, property management is a market-oriented behavior after all. "After lowering the property fee, the operation difficulty of the property company will increase, which may trigger a series of chain reactions."

　　Then, if the owners are not satisfied with the standard of property fees, how can they make reasonable adjustments? The reporter learned from the relevant staff of the Property Management Office of Zhengzhou Housing Management Bureau that if the property charging standard is to be adjusted, it needs the consent of more than half of the owners (both the area and the number of people need to be more than half) before the property management department can change the property service agreement, and then make adjustments.

　　Wang Yuchen, director of Beijing Jin v. Law Firm, advised the owners to adjust the property fees. The best way is to set up an industry committee, which is also the most direct and effective in practice. In the process of coordinating with the realty service enterprise to reduce the property fee, if the realty service enterprise refuses to adjust, the owner may replace the realty service enterprise as appropriate.

　　However, if there is no industry Committee in the community and it is not convenient to set up, Wang Yuchen said that owners can also try to adopt the following methods.

　　First, set up a rights protection group. Although the conditions for establishing an industry committee cannot be met, owners who have time, responsibility, mind and legal awareness can still be elected as owners’ representatives to set up a special rights protection group. For example, a villa community project he once represented was not mature in the early stage, so it was impossible to set up an industry committee. However, a special rights protection team was formed, and with joint efforts, many problems were successfully excavated, creating favorable conditions and chips for later negotiations.

　　Second, long-term comprehensive evidence collection. Combined with the property service standards listed in the property service plan, long-term, continuous and comprehensive evidence collection is carried out for the property service of the community. For example, Zhang San is responsible for obtaining evidence for cleaning the community for a certain period of time, for example, Li Si is responsible for obtaining evidence for greening the community for a certain period of time. In this process, we must do a good job of division of labor.

　　Third, turn passivity into initiative. In this case of dissatisfaction with property fees, some owners may be sued by property companies for defaulting on property fees. In case of being sued, we can respond by combining the results of long-term evidence collection, and strive for the appraisal of the property service level, so as to make a relatively objective evaluation of the property service of the community through appraisal. If this evaluation is realized, and the results show that the standard of property fees can not be reached at all, you can ask for adjustment of property fees. It should be noted that this appraisal may sometimes be impossible for one reason or another. In addition, the cost is relatively high, and it is unfair if only one owner bears it. However, this is a good way to deal with the high property fees.

　　Fourth, we can also make a comprehensive survey of the community through government information disclosure and other means to verify the public parts of the community; It is also possible to further tap more bargaining chips through the owners’ exercise of the right to know and negotiate with the property company. If we can solve the problem through negotiation, it is undoubtedly a relatively better solution.

　　Finally, in the process of adjusting the property fee, the owner also needs to know the local regulations on the adjustment of the property fee in time. For example, in some places, the guide price can also be used as a bargaining chip and basis.

In order to fully implement the Regulations on the Supervision and Administration of Cosmetics and the Measures for the Supervision and Administration of Cosmetics Production and Operation, strengthen the supervision and administration of online sales of cosmetics, and severely crack down on the illegal sales of cosmetics through the Internet, National Medical Products Administration has launched a special campaign of "cleaning up cosmetics online and offline" since October 2021.

　　The main objectives of the action are:

　　Focus on rectifying outstanding problems in online sales, strengthen the main responsibility of cosmetics e-commerce operators, and standardize the market order of online sales of cosmetics.

　　The three major priorities of the action are:

　　First, clean up and rectify unregistered or undocumented cosmetics: cosmetics that have not been registered or filed, fraudulently used other people’s registration certificates, and have requested to stop operating.

　　Second, clean up and rectify cosmetics illegally declared on labels: including labels that are inconsistent with registration or filing materials, false or misleading, explicitly suggesting medical functions, and illegally claiming cosmeceuticals, stem cells, brush acid and medical skin care products.

　　Third, clean up and rectify cosmetics with quality and safety risks: including cosmetics illegally added, produced by using prohibited raw materials, and produced by using restricted components beyond the scope or limit, with emphasis on children’s cosmetics and freckle-removing and whitening cosmetics.

　　Clear the source under the online net line to ensure the safety of public makeup!

　　Notice of National Medical Products Administration Municipality on Launching the Special Action of "Clearing the Source under the Net Line" for Cosmetics

　　No.47 [2021] of State Drug Administration

　　Drug administrations of all provinces, autonomous regions and municipalities directly under the Central Government, and drug administrations of Xinjiang Production and Construction Corps:

　　In order to fully implement the Regulations on the Supervision and Administration of Cosmetics (hereinafter referred to as the Regulations) and the Measures for the Supervision and Administration of Cosmetics Production and Operation (hereinafter referred to as the Measures), strengthen the supervision and management of online sales of cosmetics, and severely crack down on the use of online sales of illegal cosmetics, on the basis of the first phase of the special action of "cleaning up the source online and offline" of cosmetics, National Medical Products Administration decided to conduct a nationwide campaign again from October 2021 to October 2022. The relevant matters are hereby notified as follows:

　　I. Work objectives

　　Taking the formal implementation of the Measures as an opportunity, we will comprehensively self-examine and centrally rectify the outstanding problems existing in online sales of cosmetics, strengthen the main responsibility of cosmetics e-commerce operators, promote the effective implementation of the provisions of the Measures on online sales of cosmetics, standardize the market order of online sales of cosmetics, and ensure the safety of public use of cosmetics.

　　Second, the focus of work

　　(1) Cleaning up and rectifying cosmetics that have not been registered or filed.

　　Focus on the registration and filing of cosmetics sold by cosmetics e-commerce operators, and clean up and rectify unregistered special cosmetics, unregistered ordinary cosmetics, cosmetics that fraudulently use other people’s cosmetics registration certificates, and cosmetics that have been notified by the national or provincial drug supervision and administration departments to suspend or stop business.

　　(2) Cleaning up and rectifying cosmetics illegally declared by labels.

　　Focus on checking whether the information such as cosmetic product labels displayed by cosmetic operators on the main page of their business activities in the e-commerce platform is comprehensive, true and accurate and consistent with cosmetic registration or filing materials, and clean up and rectify cosmetics that contain false or misleading contents, express or imply medical functions, and illegally claim cosmeceuticals, stem cells, brush acid and medical skin care products.

　　(3) Cleaning up and rectifying cosmetics with quality and safety risks.

　　Focus on the quality and safety of cosmetics sold by cosmetics e-commerce operators, clean up and rectify cosmetics illegally added with substances that may endanger human health, cosmetics produced with prohibited raw materials, cosmetics produced with restricted components beyond the scope or beyond the limit, and focus on children’s cosmetics, freckle-removing and whitening cosmetics, etc.

　　Third, the work content

　　This special action highlights the problem orientation and strengthens the investigation and punishment of illegal acts according to law. It is divided into three stages: work deployment and self-examination and rectification, special inspection and work summary.

　　(1) Work deployment and self-examination and rectification stage (October 2021 to February 2022)

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should combine the actual research and deployment of special actions in the region, formulate detailed work plans, clarify inspection plans and inspection requirements, and decompose and implement regulatory responsibilities.

　　According to the focus of this special action, organize cosmetics e-commerce operators in their administrative areas to carry out comprehensive self-examination and take timely rectification measures for problems found in the self-examination stage. First, strengthen the training of laws and regulations for cosmetics e-commerce operators, publicize the new regulations and requirements of cosmetics online sales supervision and management in time, and improve the legal awareness and responsibility awareness of cosmetics e-commerce operators. The second is to urge the operators of cosmetics e-commerce platforms within their administrative areas to fulfill their management responsibilities within the platforms according to law, self-check the establishment of cosmetics quality management institutions or full-time and part-time personnel, and fulfill their obligations such as real-name registration, establishment of management systems, and suppression and reporting of illegal acts. The third is to urge the operators of cosmetics e-commerce platforms within their administrative areas to carry out centralized inspections on the cosmetics sold in their platforms. The operators of cosmetics e-commerce platforms should take necessary measures such as deleting, shielding and disconnecting links in accordance with the law or in accordance with the platform service agreement and trading rules, and report to the drug supervision and administration of the provinces (autonomous regions and municipalities) where the platforms are located. At the same time, the relevant verification clues will be handed over to the drug supervision and administration departments of the provinces (autonomous regions and municipalities) where the operators actually operate in the platform (see Annex 2 for handover requirements).The fourth is to urge the cosmetics operators in the platform to fully, truly and accurately disclose information such as cosmetics labels consistent with the registered or filed materials of the cosmetics they operate on the main page of their business activities, and fulfill their obligations such as incoming inspection records.

　　(two) special inspection stage (March 2022 to September 2022)

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should make overall coordination and overall deployment, and organize special inspections in light of regional conditions. First, in view of the key rectification problems of this special action, the drug supervision and administration departments of all provinces (autonomous regions and municipalities) carried out supervision and inspection on the cosmetics e-commerce operators within their respective administrative areas. The problems found in supervision and inspection and the verification clues found in the self-examination and rectification stage should be traced back to the source, and the registrants, filers, entrusted production enterprises and operators involved in illegal cosmetics should be investigated and dealt with according to law. Second, the pharmaceutical supervisory and administrative departments of the provinces (autonomous regions and municipalities) where the cosmetics e-commerce platform operators are located should strengthen the supervision and inspection of the cosmetics e-commerce platform operators, focusing on the performance of their management responsibilities for the cosmetics operators in the platform, and investigate and deal with the cosmetics e-commerce platform operators who violate the provisions of the Regulations and Measures according to law. The third is to encourage the departments responsible for drug supervision and management to use technical means to carry out network monitoring, improve the pertinence and targeting of special actions through data retrieval and big data screening, and investigate and deal with illegal clues found in network monitoring according to law, involving cross-regional verification, and timely transfer verification clues. Fourth, according to the development of special actions and actual needs, combined with national and provincial cosmetics supervision and sampling work, network sampling inspection was carried out on key products.

　　(3) Work summary stage (October 2022)

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) shall timely summarize the work of special actions, fill in relevant statistical tables, sort out the existing problems, summarize the experience and practices of special actions, and submit the summary of special actions as required.

　　Fourth, the job requirements

　　(A) improve the political stance

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should attach great importance to the special action of "clearing the source of cosmetics online and offline", strictly implement the responsibility of territorial supervision, clarify the person in charge, comprehensively strengthen the supervision of cosmetics e-commerce platform operators and cosmetics operators in the platform within their respective administrative areas according to their duties, supervise the cosmetics e-commerce platform operators to implement their management responsibilities, and supervise the cosmetics operators in the platform to implement their main responsibilities. The cosmetics e-commerce operators who violate the law seriously are listed as key regulatory targets, and supervision, inspection and sampling inspection are intensified, and their legal representatives or principal responsible persons are interviewed when necessary.

　　(2) Strengthen the investigation and punishment of illegal acts.

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) shall, in accordance with the "four strictest" requirements, promptly investigate and deal with the illegal clues of online sales of cosmetics discovered by special actions, and impose penalties on illegal acts in strict accordance with the Regulations and Measures. It is necessary to seriously investigate and deal with a number of typical cases, increase exposure and play a deterrent role.

　　(3) Strengthen departmental cooperation and the convergence of execution.

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should strengthen the coordination and supervision between departments, and transfer those involved in false propaganda and illegal advertisements on the Internet to the market supervision department according to law; For enterprises that cannot get in touch, timely notify the market supervision department and list them in the abnormal list according to law; Those suspected of committing crimes shall be transferred to public security organs according to law.

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should strengthen the organization and deployment of special actions, summarize and analyze the work in all stages of special actions in a timely manner, sort out the existing problems and report the work to the National Medical Products Administration Cosmetics Supervision Department in a timely manner. Please submit the liaison information of this special action before October 20, 2021 (see Annex 3); Submit the summary of the work in the self-inspection and rectification stage and the statistical table of the self-inspection and rectification stage of the special action of "cleaning up the source under the net line online" for cosmetics before March 31, 2022 (see Annex 4); Submit the summary of the special action and the statistical table of the supervision and inspection of the special action of "cleaning the source online and offline" of cosmetics before October 30, 2022 (see Annex 5); The electronic version of relevant materials is also sent to the e-mail address of hzpjgc@nmpa.gov.cn.

　　1 cosmetic e-commerce platform illegal behavior stop report form

　　2. Cosmetics e-commerce platform verification clue transfer table

　　3 provinces (autonomous regions and municipalities) drug supervision and management departments special action liaison information table.

　　4. Statistics on the self-examination stage of the special action of cosmetics "cleaning up the source under the net line online"

　　5. Statistics on the supervision and inspection of the special action of cosmetics "cleaning up the source under the net line online"

　　National Medical Products Administration

　　October 9, 2021