Recently, a special topic-# Live in Reality # rushed to Weibo for hot search, and many netizens cried.

This is a clip from the people’s livelihood news program "Traffic in Tan Tan": Uncle who is nearly 70 years old, both parents died early, and his wife, children and brother passed away. He was riding on a small tricycle with seven or eight hundred catties of wood on it, sitting on a country road with his stupid brother who couldn’t communicate and a yellow dog who had been raised for more than ten years and was about to die of old age.

Faced with such an absurd life experience than the script, when police officer Tan asked "Why do you look so happy", grandpa naturally said, "Look ahead." This passage, which appeared in the news of people’s livelihood, is real and dramatic.

The human reality behind the livelihood program

This piece of material is not the first time to get on the hot search, but the source of this piece of material, Tan Tan Traffic, has continuously contributed to the funny news that broke the circle in recent years.

Traffic in Tan Tan is a traffic popularization program jointly prepared by the Traffic Police Detachment of Chengdu Public Security Bureau and Chengdu TV Station. Hosted by Tan Qiao, a traffic policeman, carrying a camera to chase people and cars in the streets, interviewing and educating all kinds of traffic offenders. In Douban, the program scored as high as 9.6 points.

Douban screenshot

The people’s natural creativity and the host Tan Qiao’s gradually skillful sense of variety show have produced countless ridiculous "famous scenes" in the original serious process of popularizing the law.

For example, a shy man who didn’t wear a shirt covered his upper body with a small pink towel for questioning, and his shyness aroused police officer Tan’s competitiveness. Hearing the other party say "selling cute", police officer Tan thinks he is a professional, but after listening carefully, he found that the man said "selling film";

Another example is Master Zheng of Henan Province, a "master of Chinese Wushu". He sat on a pile of wobbly beer bottles and insisted on performing a Chinese kung fu waist-horse combination for police officer Tan, and finally gave himself a shoulder throw.

There are also Fujian people who are recognized as Koreans because of their strong dialect accent. The police officer Tan who communicated with them almost exhausted all his foreign language skills in his life.

As well as Traffic in Tan Tan, there are many livelihood programs such as 1818 golden eye, which has been searched for many times because of funny news, and the new and old uncles and peacemakers, which are eye-catching because of farce.

Maybe you are not the audience of these local TV programs, but you must have heard of it more or less: Xiao Zhang, who was cut by a glass door and angered to defend his rights, was exclaimed by the whole network as "how can he be hurt by being so handsome";

Xiao Wu, who received a receipt of 40,000 yuan for repairing sideburns, was made into an expression pack and spread all over the network;

Luo Luo, a girl from Hangzhou who is known as the "real version of Fan Shengmei" accidentally fell into the river and died, was once out of control and exaggerated by her family during the reconciliation process, and was pointed out by her boss as "claiming for buying a house for her brother several times".

With the absurd joy brought by the trivial things in life and counting the trivial things on the screen, many local people’s livelihood programs have come out again and again in the new media era.

People’s livelihood news from newspapers to TV

People’s livelihood news was first born in newspapers. Under the joint efforts of a large number of newspapers, such as Huaxi Dushi Bao, Nanfang Metropolis Daily, Chengdu Evening News, Chutian Metropolis Daily and Morning News, the tide of people’s livelihood news has risen. Among the top ten buzzwords in China media in 2004, "people’s livelihood news" and "discourse power" became two key words.

On the TV platform, the concept of "people’s livelihood news" was first put forward by Jiangsu TV City Channel. In 2002, "Zero Distance in Nanjing" was launched, and the program was oriented to Nanjing, reporting city news related to citizens from the perspective of people’s livelihood. According to the network data, the program entered the AC Nielsen Nanjing TV list in the second week of broadcasting, and won the first place in the list for 70 consecutive weeks from the 36th week. In 2003, the program achieved an average monthly audience rating of 8.3% and the highest audience rating of 17.7%, and became the local news program with the highest "gold content" at that time with an annual advertising income of 100.8 million yuan, and the host Morphy also became a well-known host from this program.

The content is fresh, the ratings are hot, and the returns are rich. "Nanjing Zero Distance" became an instant hit, and a large number of imitators appeared in the market immediately. People’s livelihood news programs have sprung up like mushrooms after rain, such as People’s Livelihood Through Train on Shandong TV Public Channel, One Time in the City on Hunan Metropolitan Channel, First Time on Economic Life Channel of Anhui Radio and Television Station, Concern Today on Zhujiang Channel of Guangdong TV Station, Talking about the World on Liaoning Radio and Television Station, etc.

Even a number of livelihood news programs have appeared in the same area. Take Hunan as an example, there are Jing Shi Focus, Zhong Shan Shuo Shi, Hunan Metropolitan Time, Urban Evening, Hunan Public Channel Help Girls Help You, Changsha Political Science and Law Channel Political Science and Law Report, Hunan Xiangtan TV Station Urban Diary and so on.

Through the perspective of civilians, telling the content related to people’s lives, people’s livelihood programs have been well received. Especially for middle-aged and elderly audiences, such programs are particularly attractive.

People’s livelihood programs harvest a large number of young audiences.

In recent years, with the increasing proportion of young people’s consumption in content, the right to speak and the volume of voice have gradually increased. For this group with great potential, people’s livelihood programs began to approach actively.

As far as content is concerned, people’s livelihood programs are returning to news value: "parents are short" is decreasing, and the content that helps citizens solve problems and grasp the pain points of the audience with media advantages is increasing. On the other hand, people’s livelihood programs began to pay more and more attention to editing techniques and narrative methods. As far as "1818 golden eye" is concerned, its unique interview techniques and shooting techniques coincide with the characteristics of subculture and become a source of joy for young netizens.

Secondly, with the transformation demand of local livelihood programs and the Internet platform’s thirst for high-quality content, a large number of official accounts of livelihood programs have settled in bilibili, Tik Tok, Aauto Quicker and other platforms. The famous scenes in the program, after the arrival of the short video era, were re-edited and uploaded by up owners and spawned countless funny creations. Between the unbridled laughter, the clips of people’s livelihood programs full of comedy elements have become the "magic meal" of this generation of young netizens.

In the new media environment, young people become a new generation of loyal viewers of people’s livelihood programs. How to better combine the perspective of people’s livelihood news with the perspective of young users in the future development and give play to the communication function of news is the next important proposition of people’s livelihood programs.

Source: Blue Whale Financial Reporter Work Platform, New List, Gold Medal Public Opinion Officer, etc.

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[Dry goods] Real estate sales forcing skills

"Dry goods" real estate online marketing plan summary

Gaoxin Retail, the parent company of this well-known retail enterprise, recently released the financial year 2024 performance report, which shows that the company is facing enormous challenges. In the fiscal year ending March 31, although the revenue reached 72.567 billion yuan, it decreased by 13.3% year-on-year. What is more striking is that the net profit returned to the mother recorded a huge loss of 1.668 billion yuan. RT Mart, as a star brand of Gaoxin Retail, had a brilliant retail legend in its development. Since landing in China in 1997, it took only 12 years to reach the peak of the retail industry in mainland China, and won wide acclaim from consumers with the record of not closing a store for 19 consecutive years. However, times have changed, and Gaoxin Retail pointed out in the performance warning that factors such as store losses, asset impairment and goodwill impairment, together with changes in customer consumption habits, have led to the current predicament. According to statistics, since the beginning of 2023, at least 13 RT Mart stores have closed for various reasons.

In the face of difficulties, Gaoxin retail executives did not flinch. Chairman Huang Mingduan stressed that the company’s primary task is to increase revenue and reduce costs, turn losses into profits, adhere to the essence of retail, and return to the original intention of creating value for customers. The joining of the new executive director and CEO, Shen Hui, indicates that the company is actively adjusting its strategy and rebuilding market confidence, with the goal of making RT Mart regain its growth momentum.

Looking back, since it was acquired by Alibaba in 2017, the performance of Gaoxin Retail has fluctuated significantly, especially in the context of the impact of e-commerce and the rapid evolution of retail formats, the traditional hypermarket model in RT Mart has encountered severe challenges. Although Alibaba helped its online transformation, the effect did not meet expectations, which aggravated the financial pressure. At present, RT Mart is seeking a breakthrough in transformation through innovation of business format, renovation of stores and strengthening of online services.

The whole retail industry is also actively exploring ways to change, including developing discount formats, improving shopping experience, deepening community management and accelerating digital transformation to cope with the cold winter of the market. Yonghui Supermarket, Box Horse Fresh Life, CR Vanguard and other enterprises have adopted different strategies to show the self-help and innovation of industry giants.

Although the road ahead is still full of challenges, the resilience and innovative spirit of retail enterprises indicates that the industry is expected to usher in a turning point in constant adaptation and change.

　　□ Dahe Daily Yu Video Reporter Han Yuting

　　It is not uncommon to "increase property fees", but have you ever heard of "decrease property fees"?

　　Recently, the topic of "property fee adjustment" has once again become the focus of social attention. Many cities have introduced and implemented new regulations on property charges, including Chongqing, Yinchuan and other cities, which have initiated new measures for the management of property service charges, and blocked property fees in many places. Many communities have requested to reduce property fees, and not long ago, a community in Zhengzhou set a precedent for "reducing property fees".

　　How much should the property fee be charged? Is it reasonable for the owner to ask the property to reduce the price? How can we achieve "quality and price consistency"? Is there any possibility of lowering property fees in Zhengzhou? These problems that affect people’s wallets have always been the focus of controversy in the market.

　　Many places have "blocked" property fees, and many communities have requested to reduce property fees.

　　In fact, as early as November 2023, Guangzhou issued a notice to regulate property charges, and implemented government-guided prices for early property service charges. Relevant departments conducted classified guidance according to service levels from low to high, and the highest charge was 2.8 yuan/square meter per month; The situation beyond the limit needs to be approved by the government. This guidance price standard has actually been implemented since 2010.

　　Chongqing, Yinchuan, Jiangxia District of Wuhan, Chengyang District of Qingdao and other places have also issued relevant measures for the management of property service charges this year. Among them, the new regulations issued by Chongqing attract the most attention.

　　According to the charging standard of residential property fees in the central city of Chongqing, which came into effect on June 1, the highest property service fee for elevator houses is 1.9 yuan/m2/month, and the lowest is 1 yuan/m2/month. The maximum price of a residential building without elevator is 1.35 yuan/m2/month, and the minimum price is 0.6 yuan/m2/month. It is reported that this price is far lower than the current property charging standard of many local communities.

　　According to a local insider, at present, the average unit price of property fees in Chongqing is about 2 yuan/m2 for high-rise buildings and 3.5 yuan/m2 for bungalows, which obviously exceeds the guidance price. Therefore, since June, hundreds of local community owners have applied to reduce the current property costs.

　　According to public information, existing communities in Chongqing have announced a reduction in property fees. On June 12th, Great Wall Property, which serves Evergrande Future City Community, announced its initiative to reduce the property fee. Among them, the property management fee of high-rise residential buildings decreased from 2.4 yuan/m2 to 1.9 yuan/m2, with a decrease of about 20%.

　　In addition, Yinchuan also began to implement the Standard Scheme of Government Guidance Price for Early Property Services and Parking Charges of Ordinary Houses in Yinchuan in July this year, with the highest guidance price of 2.2 yuan per square meter per month. According to local media reports, 63 communities of China Shipping, Vanke, Jianfa, Jitai and other property companies took the initiative to reduce property fees before the formal implementation of the "Program", which won the praise of the majority of owners.

　　"The previous property fee plus elevator fee, the unit price of these two items totaled 2.65 yuan per square meter (exceeding the highest guidance price of 2.2 yuan), and now it has been directly reduced to 2.2 yuan through the one-fee system, and the parking fee has also been reduced from the original 380 yuan to 290 yuan. A 100-square-meter house can pay less property fees and parking fees totaling 1,620 yuan a year, which saves a lot of money for ordinary families." There is a local community owner in Yinchuan who has calculated the expenses.

　　The first "property fee reduction" community appeared in Zhengzhou in 2024. What is the current situation of property fees in the market?

　　Recently, Zhengzhou has also seen the first "property fee reduction" community this year. According to informed sources, a property in Zhongmu has been negotiated by the owners’ committee and the property management company, and the property fee has been reduced from high-rise 3.5 yuan to 2.3 yuan, and the villa has been reduced from 4 yuan to 2.8 yuan, with a decrease of 34% and 30% respectively. However, the market reaction to the incident was mixed. Some envious people said that it was another "other people’s community", and some owners who claimed to be the community appeared, pointing out that this operation was shady.

　　Regardless of which is right or wrong for the time being, the reason why this incident can attract market attention is, in the final analysis, the "property fee" involving the public interest. So, what is the current situation of Zhengzhou property fees?

　　At present, there are great differences between different residential areas in Zhengzhou, and the property fees in the sales volume are higher than those in 6 yuan, but most of the property fees in the sales volume are between 2.5 and 3.5 yuan. According to 2.8 yuan’s calculation, a 100-square-meter house costs 3,360 yuan a year. Compared with some old residential areas in Zhengzhou where the property fees are around 1 yuan/square meter, the property fees of the real estate for sale have indeed improved significantly.

　　From the market as a whole, due to the different consumption levels, the property fees in the Eastern District are higher than those in the Western District. For example, it is also a high-rise building with elevators. Zhengdong New District is often above 2 yuan, while the western district is basically between 1.5 yuan and 1.8 yuan; In the same area, the apartment property fee is higher than that of the residence. Generally, apartments are delivered with fine decoration, and the property standard will be higher than that of residential buildings, so the property fee will be higher than that of ordinary residential buildings. In Zhengzhou, the property fee standard of many ordinary residential buildings famous for their good properties will not be higher than that of 3 yuan/m2/month, but that of apartments is often higher than that of 5 yuan/m2/month.

　　So why is the property fee getting more and more expensive? According to the staff of a property company, "on the one hand, because the cost of property operation is increasing year by year, on the basis of considering the operating cost and labor cost, the property fee of new houses really needs to increase. On the other hand, due to the prevalence of clubs in recent years, many new buildings have owners’ clubs, and the maintenance of these gyms and lounges requires a certain cost. "

　　Is it possible to reduce the property fees in Zhengzhou? How can we reasonably adjust the property fee?

　　After the implementation of the "new property regulations" in Chongqing, many citizens in Zhengzhou began to look forward to "will Zhengzhou also reduce property fees?"

　　In response to this problem, Guan Rongxue, a senior analyst at Zhuge Data Research Center, believes that "the’ capping’ of property fees in many places reflects the strengthening of supervision over the property service industry, aiming at protecting consumers’ rights and interests, preventing unreasonable increase of property fees, and eliminating the situation of’ inconsistent quality and price’. In the face of this trend, coupled with the fact that Zhengzhou’s property fees are higher than those of cities at the same level, it is expected that Zhengzhou may also launch a similar property fee’ capping’ program in the future. "

　　In response to the government’s "blocking" of property fees, Yan Yuejin, vice president of Shanghai Yiju Real Estate Research Institute, said, "From the perspective of people’s livelihood, lowering property fees is definitely a matter of benefiting the people." However, property management is a market-oriented behavior after all. "After lowering the property fee, the operation difficulty of the property company will increase, which may trigger a series of chain reactions."

　　Then, if the owners are not satisfied with the standard of property fees, how can they make reasonable adjustments? The reporter learned from the relevant staff of the Property Management Office of Zhengzhou Housing Management Bureau that if the property charging standard is to be adjusted, it needs the consent of more than half of the owners (both the area and the number of people need to be more than half) before the property management department can change the property service agreement, and then make adjustments.

　　Wang Yuchen, director of Beijing Jin v. Law Firm, advised the owners to adjust the property fees. The best way is to set up an industry committee, which is also the most direct and effective in practice. In the process of coordinating with the realty service enterprise to reduce the property fee, if the realty service enterprise refuses to adjust, the owner may replace the realty service enterprise as appropriate.

　　However, if there is no industry Committee in the community and it is not convenient to set up, Wang Yuchen said that owners can also try to adopt the following methods.

　　First, set up a rights protection group. Although the conditions for establishing an industry committee cannot be met, owners who have time, responsibility, mind and legal awareness can still be elected as owners’ representatives to set up a special rights protection group. For example, a villa community project he once represented was not mature in the early stage, so it was impossible to set up an industry committee. However, a special rights protection team was formed, and with joint efforts, many problems were successfully excavated, creating favorable conditions and chips for later negotiations.

　　Second, long-term comprehensive evidence collection. Combined with the property service standards listed in the property service plan, long-term, continuous and comprehensive evidence collection is carried out for the property service of the community. For example, Zhang San is responsible for obtaining evidence for cleaning the community for a certain period of time, for example, Li Si is responsible for obtaining evidence for greening the community for a certain period of time. In this process, we must do a good job of division of labor.

　　Third, turn passivity into initiative. In this case of dissatisfaction with property fees, some owners may be sued by property companies for defaulting on property fees. In case of being sued, we can respond by combining the results of long-term evidence collection, and strive for the appraisal of the property service level, so as to make a relatively objective evaluation of the property service of the community through appraisal. If this evaluation is realized, and the results show that the standard of property fees can not be reached at all, you can ask for adjustment of property fees. It should be noted that this appraisal may sometimes be impossible for one reason or another. In addition, the cost is relatively high, and it is unfair if only one owner bears it. However, this is a good way to deal with the high property fees.

　　Fourth, we can also make a comprehensive survey of the community through government information disclosure and other means to verify the public parts of the community; It is also possible to further tap more bargaining chips through the owners’ exercise of the right to know and negotiate with the property company. If we can solve the problem through negotiation, it is undoubtedly a relatively better solution.

　　Finally, in the process of adjusting the property fee, the owner also needs to know the local regulations on the adjustment of the property fee in time. For example, in some places, the guide price can also be used as a bargaining chip and basis.

In order to fully implement the Regulations on the Supervision and Administration of Cosmetics and the Measures for the Supervision and Administration of Cosmetics Production and Operation, strengthen the supervision and administration of online sales of cosmetics, and severely crack down on the illegal sales of cosmetics through the Internet, National Medical Products Administration has launched a special campaign of "cleaning up cosmetics online and offline" since October 2021.

　　The main objectives of the action are:

　　Focus on rectifying outstanding problems in online sales, strengthen the main responsibility of cosmetics e-commerce operators, and standardize the market order of online sales of cosmetics.

　　The three major priorities of the action are:

　　First, clean up and rectify unregistered or undocumented cosmetics: cosmetics that have not been registered or filed, fraudulently used other people’s registration certificates, and have requested to stop operating.

　　Second, clean up and rectify cosmetics illegally declared on labels: including labels that are inconsistent with registration or filing materials, false or misleading, explicitly suggesting medical functions, and illegally claiming cosmeceuticals, stem cells, brush acid and medical skin care products.

　　Third, clean up and rectify cosmetics with quality and safety risks: including cosmetics illegally added, produced by using prohibited raw materials, and produced by using restricted components beyond the scope or limit, with emphasis on children’s cosmetics and freckle-removing and whitening cosmetics.

　　Clear the source under the online net line to ensure the safety of public makeup!

　　Notice of National Medical Products Administration Municipality on Launching the Special Action of "Clearing the Source under the Net Line" for Cosmetics

　　No.47 [2021] of State Drug Administration

　　Drug administrations of all provinces, autonomous regions and municipalities directly under the Central Government, and drug administrations of Xinjiang Production and Construction Corps:

　　In order to fully implement the Regulations on the Supervision and Administration of Cosmetics (hereinafter referred to as the Regulations) and the Measures for the Supervision and Administration of Cosmetics Production and Operation (hereinafter referred to as the Measures), strengthen the supervision and management of online sales of cosmetics, and severely crack down on the use of online sales of illegal cosmetics, on the basis of the first phase of the special action of "cleaning up the source online and offline" of cosmetics, National Medical Products Administration decided to conduct a nationwide campaign again from October 2021 to October 2022. The relevant matters are hereby notified as follows:

　　I. Work objectives

　　Taking the formal implementation of the Measures as an opportunity, we will comprehensively self-examine and centrally rectify the outstanding problems existing in online sales of cosmetics, strengthen the main responsibility of cosmetics e-commerce operators, promote the effective implementation of the provisions of the Measures on online sales of cosmetics, standardize the market order of online sales of cosmetics, and ensure the safety of public use of cosmetics.

　　Second, the focus of work

　　(1) Cleaning up and rectifying cosmetics that have not been registered or filed.

　　Focus on the registration and filing of cosmetics sold by cosmetics e-commerce operators, and clean up and rectify unregistered special cosmetics, unregistered ordinary cosmetics, cosmetics that fraudulently use other people’s cosmetics registration certificates, and cosmetics that have been notified by the national or provincial drug supervision and administration departments to suspend or stop business.

　　(2) Cleaning up and rectifying cosmetics illegally declared by labels.

　　Focus on checking whether the information such as cosmetic product labels displayed by cosmetic operators on the main page of their business activities in the e-commerce platform is comprehensive, true and accurate and consistent with cosmetic registration or filing materials, and clean up and rectify cosmetics that contain false or misleading contents, express or imply medical functions, and illegally claim cosmeceuticals, stem cells, brush acid and medical skin care products.

　　(3) Cleaning up and rectifying cosmetics with quality and safety risks.

　　Focus on the quality and safety of cosmetics sold by cosmetics e-commerce operators, clean up and rectify cosmetics illegally added with substances that may endanger human health, cosmetics produced with prohibited raw materials, cosmetics produced with restricted components beyond the scope or beyond the limit, and focus on children’s cosmetics, freckle-removing and whitening cosmetics, etc.

　　Third, the work content

　　This special action highlights the problem orientation and strengthens the investigation and punishment of illegal acts according to law. It is divided into three stages: work deployment and self-examination and rectification, special inspection and work summary.

　　(1) Work deployment and self-examination and rectification stage (October 2021 to February 2022)

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should combine the actual research and deployment of special actions in the region, formulate detailed work plans, clarify inspection plans and inspection requirements, and decompose and implement regulatory responsibilities.

　　According to the focus of this special action, organize cosmetics e-commerce operators in their administrative areas to carry out comprehensive self-examination and take timely rectification measures for problems found in the self-examination stage. First, strengthen the training of laws and regulations for cosmetics e-commerce operators, publicize the new regulations and requirements of cosmetics online sales supervision and management in time, and improve the legal awareness and responsibility awareness of cosmetics e-commerce operators. The second is to urge the operators of cosmetics e-commerce platforms within their administrative areas to fulfill their management responsibilities within the platforms according to law, self-check the establishment of cosmetics quality management institutions or full-time and part-time personnel, and fulfill their obligations such as real-name registration, establishment of management systems, and suppression and reporting of illegal acts. The third is to urge the operators of cosmetics e-commerce platforms within their administrative areas to carry out centralized inspections on the cosmetics sold in their platforms. The operators of cosmetics e-commerce platforms should take necessary measures such as deleting, shielding and disconnecting links in accordance with the law or in accordance with the platform service agreement and trading rules, and report to the drug supervision and administration of the provinces (autonomous regions and municipalities) where the platforms are located. At the same time, the relevant verification clues will be handed over to the drug supervision and administration departments of the provinces (autonomous regions and municipalities) where the operators actually operate in the platform (see Annex 2 for handover requirements).The fourth is to urge the cosmetics operators in the platform to fully, truly and accurately disclose information such as cosmetics labels consistent with the registered or filed materials of the cosmetics they operate on the main page of their business activities, and fulfill their obligations such as incoming inspection records.

　　(two) special inspection stage (March 2022 to September 2022)

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should make overall coordination and overall deployment, and organize special inspections in light of regional conditions. First, in view of the key rectification problems of this special action, the drug supervision and administration departments of all provinces (autonomous regions and municipalities) carried out supervision and inspection on the cosmetics e-commerce operators within their respective administrative areas. The problems found in supervision and inspection and the verification clues found in the self-examination and rectification stage should be traced back to the source, and the registrants, filers, entrusted production enterprises and operators involved in illegal cosmetics should be investigated and dealt with according to law. Second, the pharmaceutical supervisory and administrative departments of the provinces (autonomous regions and municipalities) where the cosmetics e-commerce platform operators are located should strengthen the supervision and inspection of the cosmetics e-commerce platform operators, focusing on the performance of their management responsibilities for the cosmetics operators in the platform, and investigate and deal with the cosmetics e-commerce platform operators who violate the provisions of the Regulations and Measures according to law. The third is to encourage the departments responsible for drug supervision and management to use technical means to carry out network monitoring, improve the pertinence and targeting of special actions through data retrieval and big data screening, and investigate and deal with illegal clues found in network monitoring according to law, involving cross-regional verification, and timely transfer verification clues. Fourth, according to the development of special actions and actual needs, combined with national and provincial cosmetics supervision and sampling work, network sampling inspection was carried out on key products.

　　(3) Work summary stage (October 2022)

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) shall timely summarize the work of special actions, fill in relevant statistical tables, sort out the existing problems, summarize the experience and practices of special actions, and submit the summary of special actions as required.

　　Fourth, the job requirements

　　(A) improve the political stance

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should attach great importance to the special action of "clearing the source of cosmetics online and offline", strictly implement the responsibility of territorial supervision, clarify the person in charge, comprehensively strengthen the supervision of cosmetics e-commerce platform operators and cosmetics operators in the platform within their respective administrative areas according to their duties, supervise the cosmetics e-commerce platform operators to implement their management responsibilities, and supervise the cosmetics operators in the platform to implement their main responsibilities. The cosmetics e-commerce operators who violate the law seriously are listed as key regulatory targets, and supervision, inspection and sampling inspection are intensified, and their legal representatives or principal responsible persons are interviewed when necessary.

　　(2) Strengthen the investigation and punishment of illegal acts.

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) shall, in accordance with the "four strictest" requirements, promptly investigate and deal with the illegal clues of online sales of cosmetics discovered by special actions, and impose penalties on illegal acts in strict accordance with the Regulations and Measures. It is necessary to seriously investigate and deal with a number of typical cases, increase exposure and play a deterrent role.

　　(3) Strengthen departmental cooperation and the convergence of execution.

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should strengthen the coordination and supervision between departments, and transfer those involved in false propaganda and illegal advertisements on the Internet to the market supervision department according to law; For enterprises that cannot get in touch, timely notify the market supervision department and list them in the abnormal list according to law; Those suspected of committing crimes shall be transferred to public security organs according to law.

　　The drug supervision and administration departments of all provinces (autonomous regions and municipalities) should strengthen the organization and deployment of special actions, summarize and analyze the work in all stages of special actions in a timely manner, sort out the existing problems and report the work to the National Medical Products Administration Cosmetics Supervision Department in a timely manner. Please submit the liaison information of this special action before October 20, 2021 (see Annex 3); Submit the summary of the work in the self-inspection and rectification stage and the statistical table of the self-inspection and rectification stage of the special action of "cleaning up the source under the net line online" for cosmetics before March 31, 2022 (see Annex 4); Submit the summary of the special action and the statistical table of the supervision and inspection of the special action of "cleaning the source online and offline" of cosmetics before October 30, 2022 (see Annex 5); The electronic version of relevant materials is also sent to the e-mail address of hzpjgc@nmpa.gov.cn.

　　1 cosmetic e-commerce platform illegal behavior stop report form

　　2. Cosmetics e-commerce platform verification clue transfer table

　　3 provinces (autonomous regions and municipalities) drug supervision and management departments special action liaison information table.

　　4. Statistics on the self-examination stage of the special action of cosmetics "cleaning up the source under the net line online"

　　5. Statistics on the supervision and inspection of the special action of cosmetics "cleaning up the source under the net line online"

　　National Medical Products Administration

　　October 9, 2021

　　Image Network Zhumadian News (Reporter Yang Xiao Special Photography Zhang Aiwu (Wild Cat))In January 2008, the Ministry of Culture of People’s Republic of China (PRC) announced the national intangible cultural heritage list, and Queshan Tiehua was among them. Queshan Tiehua, also known as "Tiehua", is a traditional folk fireworks spread in Queshan County and its surrounding areas in Henan Province. In the 1950s and early 1960s, there were two "Tiehua" parties in the county town, which were interrupted for more than 20 years. In 1988, after improvement, Queshan County once again held a "fireworks party" under Boshan Lake. This long-lost traditional folk fireworks, with its thrilling grandeur, made the audience clap their hands and exclaim. At that time, when the media reported this grand occasion, they called it "the wonderful culture of the Central Plains and the best folk fireworks".

offer sacrifices to ancestors

Waste pig iron is put into a small steelmaking furnace to smelt molten iron.

Inject molten iron into that groove of the willow stick

Hit the willow stick, and the molten iron will turn into iron flower and spray out.

　　There is a magical legend about "Queshan Tiehua": A long time ago, there was a severe drought in southern Henan. In order to relieve the drought, everyone volunteered to donate money to build a temple and cast a big clock in the temple. Each family brought their own ironware to the field, and the blacksmiths melted it into iron juice. At this moment, a group of crows flew in. They croaked in the trees and couldn’t get rid of them. At this moment, an old man came out of the crowd. He picked up two willow trees from the ground, dipped them in some molten iron juice, and hit them up. The iron juice splashed a golden spark more than ten meters high, shining the sky like fireworks, and the crows were frightened and flew away. When everyone was amazed at this sudden wonder, the old man had disappeared. This beautiful and magical legend proves that Queshan Tiehua has a long history. Queshan Tiehua originated in the Northern Song Dynasty, flourished in the Ming and Qing Dynasties, and has a history of more than a thousand years. It is true that the earliest activities are full of Taoist colors and industry characteristics. In the Song Dynasty, Taoism was advocated. The old Leshan in Queshan County was once a holy place of Taoism, and it was called the three Taoist mountains in the Central Plains together with Wudang Mountain in Hubei and Tongshan Mountain in Biyang (Wudang Mountain is called Jinding Mountain, Tongshan Mountain is called Tongding Mountain, and Leshan Mountain is called Tieding Mountain). Taoist temples are all over the county, and there is only one Leshan, which is called "Eight Gong Er Views and One Worship to Taiwan". The five craftsmen of gold, silver, copper, iron and tin in the society, together with Taoist priests, worship a founder, the "Tai Shang Lao Jun". Therefore, craftsmen and Taoist priests can be described as brothers and sisters.

A few days ago, some netizens photographed the spy photos of a large SUV owned by AITO Wenjie. It is speculated that the car may be the M8 of Wenjie, and the car will be officially unveiled at the end of this year. Earlier, it was reported that the nine-seater M9 would launch a five-seater model, and the vehicle in the spy photos might also be the five-seater M9.

　　Looking at spy photos, the overall shape of the new car is basically the same as that of the M9, and it also adopts the shape, size and design of large SUVs. The M9′ s iconic through taillight and plump and rounded tail shape have been continued, and the roof and rear enclosure are covered with camouflage materials. It is still uncertain whether a new shape will be adopted.

　　In terms of power and configuration, its overall price is definitely lower than that of the M9 model, which is essential for Huawei’s driver assistance system and related intelligent configuration, and may not be as rich as the M9 model in terms of comfort configuration. We will continue to pay attention to more news about the new car. (Source: Ju Electrician Society)

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Jinyun Mountain, as one of the landmarks of Beibei.

You should be familiar with it or have been there many times.

But being there many times doesn’t mean you know it.

It is not enough to go to the magical place of Jinyun Mountain once.

Today, Wenlvjun takes you to unlock the new gameplay of Jinyun Mountain.

Feel the Jinyun Mountain that I have never seen in my circle of friends.

Put away this strategy.

On the arrangement of one-day tour in Jinyun Mountain

Tuyuan | Leisure Beibei

This Jinyun Mountain, which is the closest to human fireworks.

No sea of people, no hustle and bustle.

Even the daily chicken feathers

It seems too far away

Visit Jinyun Mountain again this time.

To discover her new beauty

Tuyuan | Leisure Beibei

Twilight drums and morning bells, mountains and waters.

The reflection of the lake embankment makes each other interesting.

There is always a place here.

Satisfy your beautiful imagination　

Tuyuan | Leisure Beibei

Jinyun Mountain in Chongqing in Early Summer

Mountain after mountain, green is about to drip

When the morning mist awakens the sleeping mountain forest

Strolling on the Qingshiban Road in Jinyun Mountain

Time for a cup of coffee.

Come and feel this noisy and prosperous mountain forest

How to wake up from the quiet

Jingangbei historical block

Good natural ecology is the background color.

Starting from Beibei City, it takes about 15 minutes by car, and then you come to the Jingangbei located on the bank of Xiajialin River in Jinyun Mountain. Here is the quiet and leisure of an ancient village, where the traces of time are condensed and concentrated; It is comfortable to walk along the village to the river and take a turn at the river dam.

Tuyuan | Leisure Beibei

There is a quaint stone bridge in the historical block of Jingangbei, and the stream under the bridge is still gurgling. The leafy trees of Huangge can be seen everywhere, and the green leaves form a natural "awning". The streets have become cleaner, and the old buildings along the road have been carefully repaired, which is more rich in historical charm. The old trees in the block that are more than 100 years old have been properly protected. These precious ecological elements will also become the most distinctive highlight of the historical block of Jingangbei.

Tuyuan | Leisure Beibei

King Kong Monument flourished in the Qing Dynasty, located at the foot of Jinyun Mountain and beside Jialing River. It was first developed by transporting coal. Renovation began in April 2018, and the core area covering an area of 50 mu is expected to open to the public as soon as October this year, and the entire historical block will also be opened during the year.

Yumingjian

Shan Ye fun recreation punch card place

All the way up from the foot of the mountain, everything is green, and the retreating jungle is silently watching every traveler with the starlight lake …

Tuyuan | Leisure Beibei

Go to Yuming River, where native plants such as Patchwood, Pennisetum and Huang Jinju dance with the wind and are full of wild interest.

Yumingjian takes "evening rain Rising Autumn Pool" as the theme, and combines the misty night rain and mountain valleys to form a fun and leisure punching place in Shan Ye with "rainy feelings".

Daihu & Beibei District New Age Civilization Practice Ecological Civilization Branch

You don’t know the niche punching place.

The water is clear and green as Dai, so it is called Dai Lake. Here you can clearly see the fish wandering in the lake, walking around Daihu, and the whole person is comfortable physically and mentally; Looking around, the lake is shaded by trees, the lake is rippling with blue waves, the green algae at the bottom of the lake are uneven, and the lake embankment reflects each other.

Tuyuan | Leisure Beibei

There is also a treasure punching place near Daihu-Beibei District New Era Civilization Practice Ecological Civilization Sub-center.

Tuyuan | Leisure Beibei

Looking at the location of the ecological civilization sub-center, you think this is a homestay or a cafe, or maybe a book. In fact, it is not only an eco-art exhibition of "turning waste into art" but also a museum about the evolution of Jinyun Mountain, which began to open to the public free of charge this year.　

Open hours

Tuesday to Thursday: 10: 00-16: 00

Saturday to Sunday: 10: 00-16: 00

Monday and Friday: closed

Tenglongya viewing platform

Scenic landmarks in Jinyun Mountain　

"Nanshan One Tree Observation Deck" is the punching place of "online celebrity" overlooking the landscape of Chongqing and enjoying the night scene. Now, a scenic landmark-Tenglongya has been added to Jinyun Mountain in Beibei, which consists of Lanjiangtai, Linshangge and Tenglongya Garden.　

Tuyuan | Leisure Beibei

Linshangge has 9 floors and is 24.3 meters high, which shows the architectural style of Bayu. Climbing on the forest pavilion, you can enjoy different scenery on each floor. Standing at the highest place in the attic, you can have a panoramic view of Beibei city, and you can have a panoramic view of the beautiful scenery of the "Eight Bridges and Green Buildings".

Tuyuan | Leisure Beibei

In the Tenglongya Garden, there is also a waterfall landscape created by the height of the terrain, with flowing water and shade, which has a unique scenery.

Mazhongzui watching the clouds from the wind viewing platform

Xinjin online celebrity glass corridor bridge　

The red dot of Xinjin. com looks at the cloud observation deck with the wind, and it is backed by mountains, with a wide view on three sides. Standing on the glass corridor, the green hills at the foot are like dye, and the bamboo sea is undulating. Looking around, the scenery in Beibei City is panoramic. You can also experience the excitement of hanging feet here!

Tuyuan | Leisure Beibei

Tuyuan | Leisure Beibei

Jinyun Mountain Scenic Area

Finally, when you arrive at the scenic spot, you can choose your own preferences to climb the mountain. From north to south, there are 9 peaks in Jinyun Mountain, such as Asahi Peak, censer Peak, Lion Peak, Juyunfeng Peak, Ape Peak, Lotus Peak, Pagoda Peak, Jade Peak and Xizhao Peak. Of course, the Jinyun Temple hidden in the mountains is also a must-see attraction. More beauty of Jinyun Mountain is waiting for you to discover it yourself ~

Tuyuan | Leisure Beibei

Collect it quickly.

Share with friends

Punch in and take photos ~

Original title: Refresh the new gameplay in Jinyun Mountain! Take away the most complete play raiders!　 　 　 　 　 　 　 　　

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This article is about 4500 words.

Reading takes 12 minutes.

Some time ago, a rock music festival was held in Xinxiang, Henan Province. Perhaps many people are interested in this contrast. In fact, Xinxiang is a well-known "hometown of rock and roll". After all, its English name can also be "New York". In 1998 and 1999, Xinxiang held China New Music Concert twice; Zhengzhou Railway Bureau also set up a rock train. It is said that the opening of Xinxiang Hotel invited all rock bands. So, how did Xinxiang, an ancient land located in the Central Plains, plant the rock gene?

Xinxiang street at night. Photography /CZAN Chen, source/figure worm creativity

Mu Ye and Xinxiang

Xinxiang, known as Mu Ye in ancient times, has a long and profound history, with Taihang in the north and Yellow River in the south. Zou Heng, a famous archaeologist in China, once said: "There are three breakthroughs in the study of Xia culture in Henan, the first is Erlitou in Yanshi, the second is Zhengzhou, and the third is Xinxiang." During the Shang Dynasty, Xinxiang belonged to the land within the capital and was the base of the origin and rule of Shang tribes. The Battle of Makino, which led to the demise of the Shang Dynasty more than 3,000 years ago, also took place in Xinxiang.

Schematic diagram of Makino Battle

In the Western Zhou Dynasty, there was a city in the middle of Mu Ye, which was sealed by Guan Shu, the brother of Zhou Wuwang, and an important vassal state in the eastern part. During the Eastern Zhou Dynasty, most of Xinxiang belonged to Wei, while the west belonged to Zheng and Jin. In the late Spring and Autumn Period, the State of Jin was powerful. In 632 BC, the army of the State of Jin fought with Qin, Qi, Song and Chu in Chengpu (now southwest of Juancheng County, Shandong Province), and the Chu army was defeated. After the Battle of Chengpu, the State of Jin joined forces with the kings of Qi, Lu, Song and Wei in Jiantu (now in Yuanyang County, Henan Province), which was called "the alliance of Jiantu" in history. Wang Jizheng of Zhou Xiang also sent representatives to participate in the alliance, and Jin Wengong was named as the overlord. In order to further consolidate the hegemony of the Central Plains, the State of Jin was again a vassal in Wen (now in wen county, Henan Province), and King Xiang of Zhou was also invited to the meeting. During the Warring States period, Xinxiang belonged to Korea first, and then to Wei. Xinxiang recorded the stormy times of diplomatic mediation.

Wei and Zheng in the Eastern Zhou Dynasty. Source/Tan Qixiang Edition Atlas of Chinese History

After the Qin Dynasty, Xinxiang’s administrative planning gradually became clear. In the Qin Dynasty, Xinxiang belonged to Sanchuan County, and in the Western Han Dynasty, the whole country set up the Sili Department and the Thirteen Secretariat Departments. The major part of Xinxiang belonged to Hanoi County of the Sili Department, while the eastern part belonged to Chenliu County of Henan County and Yanzhou Secretariat Department, and set up Ji County, Gongxian County, Huojia County, Yuanwu County, Yangwu County, Juanxian County, fengqiu county County and Zizyphus County. In the second year of Taishi in the Western Jin Dynasty (266), Ji County was set up, and Ji County (southwest of Weihui City, Henan Province) was ruled. Its jurisdiction is roughly equivalent to today’s cities and counties such as Weihui City, huixian city, Huojia County, Xinxiang City and Xiuwu County.

In the fifth year of Taihe in the Eastern Jin Dynasty (370), Murong Zang, the younger brother of Murong Wei, the former emperor of Yan State, met the former Qin army and built a new city called Xinle City. In the sixth year of Emperor Kai of Sui Dynasty (586), Xinxiang County, now the old town of Xinxiang City, was established, belonging to Hanoi County. Although the organizational system has changed since then, the basic pattern of Xinxiang has not changed. In the late Qing Dynasty, compared with coastal towns, Xinxiang was less impacted by western culture and its social form did not change significantly. At the beginning of the 20th century, with the intersection of Beijing-Han Railway and Daoqing Railway in Xinxiang, the urban development of Xinxiang entered a new historical period.

The map of Xinxiang county in Henan province during the Republic of China shows that Xinxiang county is located at the intersection of two railway lines at this time. Source/(Republic of China) "Continued Records of Xinxiang County", Volume 1, "Illustration", "China Local Records Series, North China Place" No.473, printed by Chengwen Publishing House Co., Ltd. in 1976 according to the 12-year edition of the Republic of China.

Rock and roll and Xinxiang

Xinxiang not only records the political, economic and historical development of China, but also is the carrier of opera and music. As a major province of opera, Henan Opera and local operas are equally popular in Xinxiang. Coupled with the gradual convenience of transportation in the late Qing Dynasty and the interweaving of various cultures, Zhongzhou Drum, Kaiming Drum, Xihe Huai Bang Opera, Xiangfudiao and other operas have always prevailed. Xinxiang people have a strong "artistic cell", and many middle-aged people will learn to play drums and guitar after they get married.

After the reform and opening up, both the city and social culture have quietly changed, and Xinxiang was also enlightened by the surging Chinese rock and roll at that time. If you meet someone who wears leather clothes and has long hair on the street, you will often ask the other person: "Do you listen to rock?"

In 1986, with the spread of "Northwest Wind" series of songs such as "Xintianyou", "Loess Plateau" and "My Hometown in Love", the "Northwest Wind" series of works formed the first wave of local music culture. The rise of rock and roll also took place in 1986, and some scholars even pointed out that "Nothing" and "Journey to Heaven" should be the source of "Northwest Wind".

Since its birth, rock and roll is a special cultural symbol, which always appears in a posture beyond the ordinary world and soars towards the height of spirit. Rock songs have a wide range of expressions, including deep historical nostalgia like Dream Back to the Tang Dynasty, Zhang Chu’s personal concern for fate, and Black Panther band’s realistic reflection and confusion. Generally speaking, they all have a spirit of inquiring and reflecting on reality and life. As a "new force" in pop music, rock and roll has opened up new space for the poetic latitude of lyrics and the functional latitude of songs.

Screenshot of the song MV of the Tang Dynasty band "Dream Back to the Tang Dynasty"

Under this background, Xinxiang is also interacting with the rock era. On the evening of April 11th, 1998, Xinxiang Sports Center was brightly lit, and the first "China New Music Concert" was held here. It is said that the concert was originally planned to be held in a disco in Zhengzhou, and three rock bands were invited to make a platter. But Liaoyuan Huang, who has held several performances in Beijing, said: If you want to play, play big! So nine bands were booked. When the organizer heard nine bands, he was blindsided, knowing that a disco could not be put down, and considering that Zhengzhou’s approval must be very troublesome, he suggested moving to Xinxiang Sports Center, which can hold 30,000 people, to bring economic benefits to small places and enhance cultural awareness. That’s it.

God of Light is Black Panther band’s second music album, which was released in August 1993.

Someone once recalled: "In 1998, Chinese rock went to Xinxiang, Henan Province to perform, which was a great gathering of Chinese rock since 1993, which was particularly exciting. Because rock musicians perform in bars in bits and pieces, there is no such stage for them to show. " "In order to make the rock performance more smooth, so let Sun Nan start and sing" Red Flag Fluttering ". (There are also) Tang Dynasty, reincarnation, sobriety, zero point, overload, cobra, Bao Jiajie, compass and 1989 band, etc. "

This is a rock festival at the end of the 20th century. All musicians are full of joy. The exciting rhythm is knocking on everyone’s heart. The exciting power makes people excited. According to Liaoyuan Huang, the planner of this event, "When I planned Xinxiang rock concert in 1998, there was no rock music festival in China, and the outdoor performances of nine bands were the best at that time." On that night, Wang Feng changed "Good Night, Beijing" to "Good Night, Xinxiang", Gao Qi and Overload sang "Let Every Night Be Filled with the Flame of Love", and the audience lit lighters … The whole performance lasted for nearly four hours, and the atmosphere at the scene was climaxed. Taking this opportunity, at the request of fans, the Passenger Transport Department of Zhengzhou Railway Bureau specially designed the "Qiyuan" fan train: the train number is 680 and 681, and the fare is 11 yuan.

In 1998, China New Music Concert was held in Xinxiang, Henan Province. Source/Rocker

Because the first session was so successful, the next year, the second "China New Music (Xinxiang) Concert" arrived as scheduled. Different from 1998, Cui Jian and Black Panther band also joined the performance. In addition, Huaer Band and the rap group "D.D. Rhythm" founded by Dai Bing and Tianbao also joined in. Because of this performance, the musical horizons of fans in Xinxiang and even in China have been broadened again.

In the year of the real end of the century, when Cui Jian sang "Nothing", the whole stadium was in chorus. That kind of feeling, everyone present will remember it vividly in retrospect. For those who love rock and roll, this musical expression conveys the most direct emotional catharsis.

Cui Jian’s "Nothing" scene, 1992

The rock show for two consecutive years has made Xinxiang the base of Chinese rock. However, today we are familiar with the rock bands coming from the 20th century, and almost all of them enjoy the excitement brought by music with the audience in Xinxiang Sports Center. The two performances not only established Xinxiang’s position in the hearts of national rock fans, but also injected the immortal rock spirit into the city.

Why did a "China New Music Concert" become a special performance of rock music? It turned out that at that time, in order to avoid the rebellious meaning of the word "rock", most rock performances in Xinxiang were named "new music", and the two were corresponding. Liaoyuan Huang mentioned in "Ten Years of Rock on the Road": "One night in 1997, I finished the planning of’ 98 China New Music Concert (Xinxiang)’, because rock music was still a sensitive word at that time, so we chose the nondescript word’ new music’ as a cover." Some articles pointed out that those years coincided with the vigorous development of Xinxiang’s private economy, and all kinds of supermarkets and restaurants invited bands to perform when they opened their doors. Even when Huimian Noodles Pavilion opened, the bands at the door played rock and roll. Compared with Zhengzhou, Xinxiang has less pressure in life and musicians have enough time to make their own music. In big cities, however, you can’t make money as a band, and musicians are often busy running a venue or making a cover Shang Yan to support their families. Yang Baobin, a veteran rocker in Xinxiang, said that in Xinxiang, there are few people who use music to bluff, or feel that making music is superior. Generations of bands and organizers have been silently relaying in Xinxiang for nearly 20 years. Although the mentality is different, we play together and act together. Perhaps this is also the main reason why the organizer had to transfer Zhengzhou disco to Xinxiang Stadium when Liaoyuan Huang wanted to "play a big game".

Afterlife and Xinxiang

After that, Xinxiang not only attracted a large number of rock singers to hold concerts, but also gave birth to many new forces of rock music. For example, Crazy Doctor Band, which was founded in Xinxiang in 2008, can be generally classified as "post-punk". In 2019, they released the single "Will you still hate me when I die one day?" The whole song was dark and cold, and the lyrics full of rebellion expressed the singer’s thinking about society. Some fans commented: "Support our band in new york, the Netherlands." "Holland" is the homonym of Henan, and "new york" is the nickname of Xinxiang for fans.

The seemingly playful expression shows people’s attachment to the rock atmosphere of this city. In addition, there is Pumpkins Little Pumpkin Band, which was founded in 2009. In their music, you can see many old punk figures in Europe and America in 1970s (such as The Stooges, Johnny Thunders, etc.). In 2005, led by the local record company "Revolver Records" in Henan Province, together with Xinxiang Survivor, Attempted, Medusa and several other Henan bands, released a collection "Race to the Central Plains". Twelve years later, South of the River, a new music collection of the Central Plains, continued the musical vitality of Xinxiang and the Central Plains. In this collection, which is led by the musician Renzi Fu, Remy Band, Godfather Band, Xiatu Band, Little Pumpkin Band, singers MIMO, Tian Qigao, Xiaonan, Wang Huafeng, Ye Lin and other groups of Central Plains music representatives joined in, and a total of 10 outstanding original works were included. The young rock power has brought a different kind of youth and rebellious color to Xinxiang.

The cover of South of the River

Rock music is rooted in Xinxiang and closely connected with it. In 2021, Henan suffered from torrential rains and floods. During this time, the whole country rushed to support the disaster area, and there was such a group of people in the rock circle. They not only donated money, but also came to Xinxiang to actively participate in the rescue work. Song Jie, a guitarist, and bands such as Da Wenxi, Crazy Doctor, Pumpkin, Mazi Ma, Sevenjoys, Cyclops, Nano Sound Shell and Red Scarf all participated in the on-site rescue in Xinxiang. This city, located in the north of Henan, is witnessing the growth and prosperity of rock and roll young people.

From Yangshao culture and Longshan culture to the battle of Makino and Guandu, from the first "China New Music Concert" to "Chasing the Deer in the Central Plains" and "The South of the River", Xinxiang recorded the long history of ancient China, and also painted a colorful stroke in the history of Chinese rock. It is conceivable that in the near future, China’s rock and new music will be sung in Xinxiang and the Central Plains for a long time.

References:

General situation of Xinxiang, Xinxiang Municipal People’s Government.

Yue Shi. Protection and Path of Historical and Cultural Resources from the Perspective of Regional Culture —— Taking Xinxiang City of Henan Province as an Example [J]. Journal of Henan Institute of Animal Husbandry Economics, 2020,33(02):53-58.

Cui Jian and Wang Feng testified that Xinxiang is the "Rock City".

Rescue the hometown of rock and roll in the flood, Xinxiang, Henan.

Ten groups of musicians from Henan gathered in Zhengzhou, and the compilation "South of the River" premiered.

Ye Dawei. From "Rock" to "Buddhism": An Interpretation of the Evolution of Youth Subculture in Pop Songs [J]. Contemporary Youth Studies, 2020,No.365(02):23-27.

Lu Zhenglan. Song Creation and Development in the Past 40 Years of Reform and Opening [J]. Journal of Sichuan Normal University (Social Science Edition), 2018,45(05):38-46.

Many people don’t know that Xinxiang is still the hometown of rock and roll.

Shan Qi. Walking on the edge of entertainment [M]. Writers Publishing House .2006.87.

The Outbreak of Rock and Roll —— Xinxiang, Henan Province

END

Author | Ma Zichen

Editor | Zhan Qianhui

Proofreading | Torch Li Dong Zhang Bin Gu Yue Miao Yiqi

* This article is the exclusive manuscript of "National Humanities History", and readers are welcome to forward it to the circle of friends.

National Humanities History magazine

Original title: "China Rock Base, Why Xinxiang, Henan? 》

Read the original text